Intellectual Property: Valuation, Exploitation and Infringement Damages 2010 Revised edition, Cumulative Supplement

Provides practical tools for evaluating the investment aspects of licensing and joint venture decisions. This work discusses the legal, tax, and accounting practices and procedures related to such arrangements and examines the business economics of strategies involving intellectual property licensing and joint ventures.

Designed to simplify the process of attaching a dollar amount to intangible assets, "Intellectual Property: Valuation, Exploitation and Infringement Damages 2010 Cumulative Supplement" provides practical tools for evaluating the investment aspects of licensing and joint venture decisions. It discusses the legal, tax, and accounting practices and procedures related to such arrangements and examines the business economics of strategies involving intellectual property licensing and joint ventures. Licensing professionals are provided analytical models to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements.

PREFACE. PART I VALUATION. CHAPTER
1A INTELLECTUAL PROPERTY LANDSCAPE (NEW). CHAPTER
1B U.S. CONGRESS FLIRTS WITH DISASTER (NEW). CHAPTER
12A RISK-ADJUSTED CASH FLOWS (NEW). CHAPTER
12B DEALING WITH RISK AND UNCERTAINTY IN INTELLECTUAL PROPERTY VALUATION AND EXPLOITATION (NEW). CHAPTER
14A RIGHTS OF PRIVACY, PUBLICITY, AND CELEBRITY PERSONA (NEW). CHAPTER
14B INTELLECTUAL PROPERTY AND INTANGIBLE ASSET VOLATILITY (NEW). PART II LICENSING. CHAPTER
27A ROYALTY RATES AND LICENSE FEES FOR TECHNOLOGY (NEW). CHAPTER
33A THE MAGNITUDE AND MEANING OF ROYALTY MISREPORTING (NEW). CHAPTER
33B INTELLECTUAL PROPERTY AUDIT AND MANAGEMENT (NEW). CHAPTER
35A QUANTIFYING REASONABLE ROYALTIES: THE ENTIRE MARKET VALUE RULE (NEW). CHAPTER
45 NEW MEASURE OF INFRINGEMENT DAMAGES-FUTURE DAMAGES (NEW). INDEX.