Sustainable Innovation: Trends in Marketing and Management 1st ed. 2020 [Kõva köide]

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  • Formaat: Hardback, 154 pages, kõrgus x laius: 210x148 mm, kaal: 374 g, 13 Illustrations, black and white; XXVII, 154 p. 13 illus., 1 Hardback
  • Sari: International Marketing and Management Research
  • Ilmumisaeg: 14-Jan-2020
  • Kirjastus: Springer Nature Switzerland AG
  • ISBN-10: 3030304205
  • ISBN-13: 9783030304201
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  • Formaat: Hardback, 154 pages, kõrgus x laius: 210x148 mm, kaal: 374 g, 13 Illustrations, black and white; XXVII, 154 p. 13 illus., 1 Hardback
  • Sari: International Marketing and Management Research
  • Ilmumisaeg: 14-Jan-2020
  • Kirjastus: Springer Nature Switzerland AG
  • ISBN-10: 3030304205
  • ISBN-13: 9783030304201

In today’s ever-changing global world, there is a permanent need for anticipating new and evolving customer needs, resource supply constraints, and dynamically changing employee expectations. Sustainable innovation applies to products, services, and technologies as well as new business and organization models. 

This book provides insights into sustainable innovation trends in various marketing- and management-related fields. Authors critically investigate, amongst others, the sustainability impact of disruptive product design and innovative collaboration solutions within buyer-supplier relationships, along with innovative organizational processes to promote sustainable well-being-productivity synergy in a VUCA world.

This volume is a uniquely positioned contribution of interrelated research articles on the sustainability-driven innovation needed for organizational health and future viability.


Table of Contents
1. Quasi-Passive Lower and Upper Extremity Robotic Exoskeleton for Strengthening Human Locomotion Aryaman Arora and John R. McIntyre
2. Ideate-Generate: Design Thinking and User Experience (UX) for Sustainable Impact on Global Product Development of Wearable Technologies in the Healthcare Industry Alexandra Washington, Samira Soumahoro, and Anshu Arora
3. Seeing is Believing: The Disruptive Effect of Sustainable and Functional Product Design in Electric Bikes for Emerging Economies Delonte D. Bright, Edna Laetitia Aude Diouf Ogandaga, and Anshu Arora
4. Do Greener Products Earn More Green? Examining Biomimicry along with Incremental and Radical Sustainable Product Innovations for UX Designs Snehapriya Bharatha, Elizabeth Jensolowsky, Michael Teiman, Anshu Arora, and Jennifer Edmonds
5. The Evolution of Buyer-Supplier Relationships Loucace Ampe, Barabara Anne Payne, Robert Iyeli Spake, Shavon Sharpe, and Amit Arora
6. The Road to Sustainable Transportation in Supply Chains: A Stage-Level Approach Meena Hotak, Evelin Turcois, Divina Grace Dayrit, and Amit Arora
7. Coaching, Agility and Sustainable Leadership Christophe Bacouel
8. Innovation in Employee Selection: Tracing the Use of Hugo Munsterberg's Test for Motormen Nicole Cannonier
9. Family Business Sustainability - The Intergenerational Transfer of Social Capital and Network Contacts Fabian Bernhard, Miriam Hiepler, Francois-Xavier Engel
10. Sustainable Well-Being at work: A French-Swedish comparison Anne-Sophie Bacouel and Thomas Vergnol
Anshu Saxena Arora is Associate Professor of Marketing in the School of Business and Public Administration at the University of the District of Columbia, USA. Sabine Bacouel-Jentjens is Professor of Management at ISC Paris Business School, France. Mohamad Sepehri is the Dean of the School of Business and Public Administration at the University of the District of Columbia, USA. Amit Arora is Associate Professor of Supply Chain Management in the School of Business and Public Administration at the University of the District of Columbia, USA.

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