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Capture Your Style: Transform Your Instagram Images, Showcase Your Life, and Build the Ultimate Platform [Pehme köide]

  • Formaat: Paperback / softback, 208 pages, kõrgus x laius x paksus: 200x202x13 mm, kaal: 550 g, 200 full-colour illustrations
  • Ilmumisaeg: 20-Sep-2016
  • Kirjastus: Abrams Image
  • ISBN-10: 1419722158
  • ISBN-13: 9781419722158
  • Formaat: Paperback / softback, 208 pages, kõrgus x laius x paksus: 200x202x13 mm, kaal: 550 g, 200 full-colour illustrations
  • Ilmumisaeg: 20-Sep-2016
  • Kirjastus: Abrams Image
  • ISBN-10: 1419722158
  • ISBN-13: 9781419722158
With 3 million Instagram fans and counting, Aimee Song knows a thing or two about taking the perfect Instagram photo. In Capture Your Style, Song reveals the secrets behind creating the ultimate feed and breaks down the technical and editorial essentials for creating an account that will draw thousands of followers to earn you likes and brand attention. Organised by lifestyle categories, including fashion, travel, food, decor and more, the book presents the best apps and filters for processing photos, improving your voice and capturing your story on Instagram. There is also how-to information for propping and styling food and fashion photos. Whether you're launching a career or simply sharing a gorgeous meal with your friends, Capture Your Style empowers you to become a master mobile photographer and shows you how to turn everyday moments into Instagold.

Arvustused

"Aimee's Instagram is impeccable and has made her a star; now she's taking it to the next level by giving us all of her secrets in one book."--Garance Dor , author of New York Times bestseller Love Style Life "Engaging, informative, practical, and fun, this book is a must for any millennial hoping to take the digital world by storm."--Diane von Furstenberg, designer "Aimee has an incredible ability to capture simple, everyday moments and vault them to next-level chic. It's amazing that we now have a guide to her filter-genius ways. #goals."--Shay Mitchell, actress, Pretty Little Liars "This beautiful book is a must-buy if you're interested in optimizing your content, no matter if you're just starting out or already have countless followers. Aimee does an incredible job of pulling back the curtain on how to build a top Instagram brand, and this engaging, practical guide will help take your imagery, strategy, and skills to the next level."--Hillary Kerr and Katherine Power, founders of Clique Media Group (Who What Wear) "An absolutely brilliant read and a smart analysis of the dynamics behind the crazy world of Instagram. Aimee will help you make your IG account fabulous while staying true to yourself."--Chiara Ferragni, fashion influencer, creative director of CF, and model "Finally! Aimee has written the first book to open doors on Instagram, and has given us all the opportunity to tap into her wildly creative techniques for taking incredible photos and curating a beautiful life."--Rebecca Minkoff, designer "I have always admired Aimee's style, and this book is such a beautiful reflection of who she is, perfect for anyone looking for inspiration."--Amanda Steele, actress, model, and Influencer "In the digital age, everyone is a photographer, but Aimee Song stands out for her unique eye and the genuine glimpses into her life. Her practical tips on building the ultimate Instagram feed will be helpful to newbies and experts alike."--Imran Amed, Founder of The Business of Fashion

Foreword 6(2)
Diane Von Furstenburg
Introduction 8(8)
Insta Terms 16(6)
1 The Ins & Outs Of Instagram
Camera Phone 101
22(4)
What's in a Name: Choosing Your Handle Wisely
26(3)
Leading Through Following: People You Want to Know
29(6)
Curating the Ultimate Grid
35(11)
2 Capture Your Style
Party On: Composing Photos for Fashion Events and Beyond
46(6)
Editing Your Photos (And What Apps to Use)
52(8)
Outfit Shots and Selfies: Perfecting Them Both
60(5)
Social Media: Your Style Showcase
65(3)
#OOTD Arsenal
68(2)
#OOTD Drills
70(30)
#Selfie School
100(22)
3 Become A Storyteller
Apple vs. Arm Swag: Choosing Your Subjects Wisely
122(2)
Food, Travel, and Decor: Your Daily Diary
124(24)
Storytelling Through the Grid
148(4)
Flat Lays and Product Shots: The Good, Bad, and Ugly
152(6)
Avoiding Insta Cliches
158
#InstaGuide: Using Instagram to Explore Cities and Discover Great Food
152(18)
4 Find & Grow Your Audience
Hashtag vs. Geotag and What It All Means
170(5)
Tagging and Mentions: Your Social Shout-Outs
175(3)
Leading the Conversation
178(2)
Timing Is Everything
180(12)
5 Instagold
Affiliate Programs
192(4)
Working with Brands
196(2)
Branded Posts
198(2)
Takeovers
200(1)
Pricing
201(1)
Next Steps 202(2)
Acknowledgments 204(2)
Index 206
Aimee Song is the blogger behind Song of Style, a popular fashion and interior design blog. She is a sought-after consultant and collaborator with such luxury brands as Michael Kors, Diane von Furstenberg, Tiffany & Co., and many others. She frequently appears on national television spots for Cover Girl, E!, MTV and more.

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