Elena Favilli is a media entrepreneur and a journalist. She has worked for Colors magazine, McSweeney's, RAI, Il Post, and La Repubblica, and has managed digital newsrooms on both sides of the Atlantic. In 2011, she created the first iPad magazine for children, Timbuktu magazine. She is the founder and CEO of Timbuktu Labs. Francesca Cavallo is a writer and theatre director. Her award-winning plays have been staged all across Europe. A passionate social innovator, Francesca is the founder of Sferracavalli, an International Festival of Sustainable Imagination in Southern Italy. In 2011, Francesca joined forces with Elena Favilli to found Timbuktu Labs, where she serves as Creative Director.