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E-raamat: Fundamentals of Business: A Concise and Practical Approach For Beginners [Taylor & Francis e-raamat]

  • Formaat: 292 pages, 33 Tables, black and white; 32 Line drawings, black and white; 32 Illustrations, black and white
  • Ilmumisaeg: 31-Dec-2025
  • Kirjastus: Routledge
  • ISBN-13: 9781003581680
  • Taylor & Francis e-raamat
  • Hind: 161,57 €*
  • * hind, mis tagab piiramatu üheaegsete kasutajate arvuga ligipääsu piiramatuks ajaks
  • Tavahind: 230,81 €
  • Säästad 30%
  • Formaat: 292 pages, 33 Tables, black and white; 32 Line drawings, black and white; 32 Illustrations, black and white
  • Ilmumisaeg: 31-Dec-2025
  • Kirjastus: Routledge
  • ISBN-13: 9781003581680

Fundamentals of Business is a practical guide to the everyday aspects of being a manager, covering all the key organisational functions and offering straightforward tools and techniques, supported by detailed illustrative examples.

The book is very challenge-oriented, dealing with likely real-world scenarios. It tours all the areas of management work to be found in any business large or small, and places these in the context of the whole business. Chapters cover each of the main functional areas such as HR, line management practice, operations, finance, change, and organisational culture. The book also explores relationships with stakeholders and society more generally and deals with key concerns in contemporary business such as sustainability, social responsibility, diversity and inclusion, as well as, most importantly, ethics. Each chapter includes various pedagogical features such as key terms and concepts, learning outcomes, case studies, discussion questions, and chapter summaries, which will effectively support the use of this book by students and instructors alike.

This is an essential approachable book for students studying business and management for the first time in foundation, apprentice, and first year undergraduate studies.

Online supplementary resources include an instructor’s manual, PowerPoint lecture slides for each chapter, and a test bank.



Fundamentals of Business is a practical guide to the everyday aspects of being a manager, covering key organisational functions and offering straightforward techniques, supported by illustrative examples. It is essential for students studying business and management in foundation, apprentice and first year undergraduate studies.

1. General Introduction
2. Business, Society, and Stakeholders
3. Key
Concepts in Business Management
4. Marketing Management
5. Operations
Management
6. Finance and Accounts Management
7. Human Resources Management
8. Line Management Practice
9. Organisational Culture and Structure
10. The
Resources of Our Organisation and the Competitive and Macro Environments It
Faces
11. Business Strategy
12. The Manager as Leader
13. The Management of
Change
14. The Entrepreneur and Planning a New Business Venture
15. Leading
the Organisation
Tom Elsworth is Senior Lecturer at Oxford Brookes Business School in Oxford, UK.