This book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders. It is ideal for advanced students in programs related to public relations and communication or corporate leaders seeking rese...Loe edasi...
When people hear the word networking, they often cringe. This book makes that reaction a thing of the past, as readers learn how to experience more effective networking by leading with the unique value that they can provide to others....Loe edasi...
This book is a transformative guide designed to help professionals at all levels discover, refine, and amplify their leadership voice. This step-by-step, evidence-based approach moves beyond basic communication skills, emphasizing self-awareness, co...Loe edasi...
This text prepares readers to incorporate corporate advocacy into future communications roles in ethical, thoughtful, and strategic ways. It is an ideal text for advanced undergraduate or masters level in a corporate advocacy course or a supplement...Loe edasi...
The second edition of this text provides an updated overview of organizational communication, assessing the field to date and demonstrating a communicational approach to the study of organization. It is an ideal text for graduate courses in organiza...Loe edasi...
This Routledge Handbook takes a truly global and multidisciplinary approach to exploring all facets of employee communication. It will be essential for students, researchers, and industry practitioners in employee communication, organizational commu...Loe edasi...
This book is a blend of practical knowledge, inspiring narratives, and interactive elements. It strikes a balance between providing a solid foundation in data storytelling principles and offering actionable steps for readers to implement in their ow...Loe edasi...
This handbook captures a rapidly developing body of scholarship to map out the terrain of leadership communication and stimulate interdisciplinary dialogue among leadership communication scholars for future research....Loe edasi...
Public Relations Writing is an undergraduate communication and public relations textbook. It positions writing for public relations in the context of strategic planning, and is based on traditional communication writing principles, including for new...Loe edasi...
Featuring specially commissioned chapters from scholars and practitioners across the field, this handbook serves as a touchstone for those who wish to do ethical technical and professional communication in its myriad forms....Loe edasi...
The volume analyses the role of communication in creating the value of innovation ecosystems from the perspective of the international network of technology parks and areas of innovation. It is written for scholars and researchers in the fields of i...Loe edasi...
This book will be an implementation guide for creating a Lean Culture from the ground up while gaining buy-in from key stakeholders and being able to sustain the results. Everyone talks about implementing a Lean Culture, but only provide Lean tools...Loe edasi...
Korean Business Communication demonstrates the heuristic value of the research on Korean business communication. A useful textbook for students on courses on Asian business communication; intercultural communication and global communication....Loe edasi...
Going beyond the mechanics of professional communication, this book combines insights into the overlooked implicit demands of corporate communication challenges with the proven strategies and techniques that distinguish professionals as capable comm...Loe edasi...
This book examines intercultural business communication issues and practices from a global and interdisciplinary perspective with an Asian focus, which is essential to any contemporary study on business communication. An essential guide for practiti...Loe edasi...
Written by a non-native English-speaking professional speaker with over 20 years of international consulting experience, this book lays out a step-by-step process to improve cross-cultural communication skills and achieve a strong global presence....Loe edasi...
Drawing on marketing, management, and communication disciplines, among others, this anthology examines how organizations construct, implement, and use digital platforms to communicate about their corporate social responsibility and thereby achieve...Loe edasi...
Todays virtual teams often work in such a way as much by choice as by geographic necessity. To get the best out of them, business leaders must understand how team relationships, such as trust, cross divisional projects and offshore team participatio...Loe edasi...
Not All Claps and Cheers: Humor in Business and Society Relationships is an original research anthology that consider different angles from which to address the use of humor by individuals, groups and business actors in their interactions within, ar...Loe edasi...
