This seventh edition of Agribusiness Management provides students and managers with a fundamental understanding of the key concepts needed to successfully manage food and agribusinesses in a rapidly changing, global, high-tech, consumer-oriented, and uncertain world.
This seventh edition of Agribusiness Management provides students and managers with a fundamental understanding of the key concepts needed to successfully manage food and agribusinesses in a rapidly changing, global, high-tech, consumer-oriented, and uncertain world.
This leading text has been restructured and revised for this edition to make it even more relevant and accessible. Offering a contemporary focus that reflects the issues that agribusiness managers face today and are likely to face tomorrow, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Its decision-making emphasis provides contemporary tools that readers will find useful when making decisions in the current and future business environment. Examples and case studies are used extensively, including new vignettes throughout the text to help students understand how to apply the material in an industry setting. This seventh edition includes a new chapter on strategic management, as well as more emphasis on supply chain management, and new agricultural technology and Artificial Intelligence (AI), and its use by agribusiness firms.
The book is supported by a suite of digital learning resources, featuring PowerPoint slides and test bank questions for each chapter. It is an ideal text for all courses on management in the agribusiness industry.
Arvustused
This textbook continues to stand the test of time in this updated version and will continue to be widely used in preparing the next generation of agribusiness managers.
Michael Boland, Distinguished Teaching Professor, University of Minnesota, U.S.
The new edition of Agribusiness Management offers a comprehensive and up-to-date coverage of the topic. Students who are considering a career in the field should study this text. The detailed examples provide an eye to the industry and consumers with an emphasis on decision making.
Jill McCluskey, Director, School of Economic Sciences and Regents Professor, Washington State University, U.S.
Agribusiness Management has long been the gold standard textbook in the field, and this restructured and updated edition with modern examples keeps it as relevant as ever.
Jayson Lusk, Vice President and Dean, Oklahoma State University Agriculture, U.S.
Part 1: Agribusiness: Context and Organization
1. The Business of
Agribusiness
2. International Agribusiness
3. The Organization of an
Agribusiness Part 2: Managing the Agribusiness
4. Management Roles and Tasks
5. Creating a Strategy Part 3: Marketing Management for Agribusiness
6.
Market Planning and the Marketing Mix
7. Marketing Decision Tools Part 4:
Financial Management for Agribusiness
8. Understanding Financial Statements
9. Analyzing Financial Statements
10. Financing the Agribusiness
11. Tools
for Evaluating Operating Decisions
12. Tools for Evaluating Investment
Decisions Part 5: Operations Management for Agribusiness
13. Production
Planning and Management
14. Supply Chain Management Part 6: Human Resource
Management for Agribusiness
15. Organizing and Leading
16. Managing Human
Resources.
Jay T. Akridge is the Trustee Chair in Teaching and Learning Excellence and a Professor in the Department of Agricultural Economics at Purdue University, U.S.
John C. Foltz is Professor Emeritus, The Ohio State University, and Dean and Professor Emeritus, College of Agricultural and Life Sciences, University of Idaho, U.S.
Elizabeth A. Yeager is a Professor in the Department of Agricultural Economics at Kansas State University, U.S.
Brady E. Brewer is an Associate Professor in the Department of Agricultural Economics at Kansas State University, U.S.
Trey Malone is the Boehlje Chair in Managerial Economics for Agribusiness and Associate Professor in the Department of Agricultural Economics at Purdue University, U.S.
