Acknowledgments |
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xiii | |
Introduction |
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xv | |
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Chapter 1 The Perfect PowerPoint Storm |
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1 | (18) |
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Stepping onto the Media Stage |
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4 | (2) |
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6 | (3) |
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9 | (3) |
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12 | (1) |
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13 | (2) |
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15 | (1) |
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16 | (1) |
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17 | (1) |
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The Power of BBP in Your Hands |
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18 | (1) |
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Chapter 2 Realigning Our PowerPoint Approach with the Research |
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19 | (30) |
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Three Bedrock Tools of PowerPoint |
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19 | (2) |
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Realignment 1 Use Slide Sorter View to Manage the Volume of Information in Your Presentation |
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21 | (12) |
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In Search of "Research Reality" |
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22 | (1) |
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Research Reality 1 You Have to Respect the Limits of Working Memory |
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23 | (6) |
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BBP Respects the Limits of Working Memory |
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29 | (2) |
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The Old Way Ignores the Limits of Working Memory |
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31 | (2) |
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Realignment 2 Use Notes Page View to Synchronize What You Show and What You Say |
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33 | (9) |
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Research Reality 2 You Have to Address the Two Channels |
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34 | (1) |
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BBP Addresses the Two Channels |
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35 | (3) |
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The Old Way Addresses Only One Channel |
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38 | (4) |
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Realignment 3 Use Normal View to Guide Attention on the Screen |
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42 | (6) |
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Research Reality 3 You Have to Guide Attention |
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43 | (1) |
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43 | (2) |
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The Old Way Does Not Guide Attention |
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45 | (3) |
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48 | (1) |
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Chapter 3 Building a Foundation with the BBP Story Template |
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49 | (26) |
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What Does the Road Ahead Look Like? |
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50 | (1) |
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Sewing Up Understanding with BBP |
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51 | (6) |
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The Heart and Brain of BBP: The Story Template |
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51 | (1) |
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The Built-in Story Structure |
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52 | (3) |
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55 | (2) |
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Step 1 Choose a Story Thread and a Pattern to Follow |
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57 | (2) |
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Step 2 Pull Through What's Most Important First |
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59 | (2) |
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Step 3 Guide the Visual and Verbal Strands with Your Storyboard |
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61 | (10) |
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Sketching the First Five Slides |
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62 | (1) |
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Sketching the Rest of the Slides |
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63 | (1) |
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64 | (2) |
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Adding Graphics to the First Five Slides |
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66 | (1) |
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Adding Graphics to the Rest of the Slides |
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66 | (1) |
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67 | (1) |
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Presenting in Multiple Views |
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68 | (1) |
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Presenting with a Tablet PC |
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69 | (1) |
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70 | (1) |
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Documenting the Experience |
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70 | (1) |
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Getting Started with the BBP Story Template |
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71 | (1) |
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Writing Headlines Using Three Ground Rules |
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72 | (3) |
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Rule 1 Write Concise, Complete Sentences with a Subject and a Verb in Active Voice |
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72 | (1) |
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Rule 2 Be Clear, Direct, Specific, and Conversational |
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73 | (1) |
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Rule 3 Link Your Ideas Across Cells |
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74 | (1) |
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Chapter 4 Planning Your First Five Slides |
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75 | (30) |
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What Will You Show, Say, and Do in the First Five Slides? |
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76 | (1) |
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Starting with the Title and Byline |
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77 | (1) |
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78 | (14) |
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Orienting the Audience with the Setting Headline |
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78 | (2) |
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Interesting the Audience with the Role Headline |
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80 | (2) |
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Engaging the Audience with the "Point A" Headline |
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82 | (4) |
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Motivating the Audience with the "Point B" Headline |
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86 | (2) |
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Creating Dramatic Tension Between the Point A and Point B Headlines |
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88 | (2) |
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Focusing the Audience with the "Call to Action" Headline |
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90 | (2) |
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Choosing a Pattern to Follow |
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92 | (4) |
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Closing the Curtain on Act I |
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96 | (2) |
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Reviewing the Five Headlines |
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96 | (1) |
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Appealing to Your Audience's Emotions |
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97 | (1) |
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97 | (1) |
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10 Tips for Enhancing Act I |
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98 | (7) |
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Chapter 5 Planning the Rest of Your Slides |
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105 | (32) |
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And Now Presenting...Act II |
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105 | (4) |
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A Special Type of Outline |
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106 | (2) |
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108 | (1) |
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Threading the Eye of the Needle Using a Hierarchy |
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109 | (2) |
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111 | (17) |
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Justifying the Call to Action Headline with the Key Point Headlines |
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112 | (3) |
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Improving Your Key Points |
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115 | (3) |
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Clarifying Each Key Point Headline with Its Explanation Headlines |
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118 | (3) |
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Backing Up Each Explanation Headline with Its Detail Headlines |
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121 | (4) |
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Fleshing Out the Rest of Act II |
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125 | (3) |
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Pulling Through What's Most Important First |
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128 | (2) |
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Lowering the Curtain on Your Story Template |
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130 | (1) |
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10 Tips for Enhancing Your Story Template |
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131 | (6) |
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Chapter 6 Setting Up Your Storyboard and Narration |
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137 | (30) |
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What Will You Show, Say, and Do During Every Slide? |
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138 | (1) |
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139 | (9) |
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Reformatting Your Story Template Manually |
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140 | (1) |
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Using the BBP Storyboard Formatter |
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141 | (2) |
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Cuing Working Memory with Preliminary Slide Backgrounds |
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143 | (4) |
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Practicing Scaling to Time |
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147 | (1) |
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Editing Your Headlines If Needed |
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147 | (1) |
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148 | (1) |
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Planning for the Verbal Channel by Writing Down What You'll Say |
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148 | (4) |
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Planning for the Visual Channel by Sketching Your Storyboard |
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152 | (3) |
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Storyboarding Using Three Ground Rules |
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155 | (5) |
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Rule 1 Be Visually Concise, Clear, Direct, and Specific |
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155 | (1) |
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Rule 2 In Act II, Sketch Consistency Within Columns and Variety Across Columns |
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155 | (3) |
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Rule 3 Sketch Outside the Screen Too |
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158 | (2) |
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10 Tips for Enhancing Your Storyboard |
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160 | (7) |
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Chapter 7 Sketching Your Storyboard |
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167 | (34) |
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What Do I Sketch on Each Slide? |
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167 | (2) |
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Sketching the Act I Slides |
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169 | (12) |
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Sketching the Title Slide |
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169 | (1) |
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Adding and Sketching a Speaker Introduction Slide |
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170 | (1) |
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Sketching the Setting Slide |
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171 | (2) |
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173 | (2) |
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Sketching the Point A and Point B Slides |
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175 | (6) |
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Sketching the Call to Action and Key Point Slides |
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181 | (7) |
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Tripling Your Impact with Three Panels |
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183 | (1) |
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184 | (1) |
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184 | (1) |
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Using Video, Sound, or Motion Graphics (Carefully) |
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185 | (1) |
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185 | (1) |
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Raising Interest with Your Layouts |
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186 | (1) |
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Keeping the Motif Flowing |
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187 | (1) |
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Pausing at the End of Each Key Point Section |
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187 | (1) |
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Presenting with More than One Speaker |
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188 | (1) |
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Sketching an Optional Navigation Bar |
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188 | (2) |
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Sketching the Explanation Slides |
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190 | (3) |
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Sketching a Visual Organizer |
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191 | (1) |
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Sketching Headline-Only Explanation Slides |
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192 | (1) |
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193 | (1) |
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Sketching the Detail Slides |
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193 | (6) |
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Explaining Ideas by Building a Diagram |
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194 | (2) |
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Building a Chart Across a Series of Slides |
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196 | (1) |
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Completing the Explanation Slides |
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197 | (1) |
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198 | (1) |
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Adapting Your Sketches to Your Profession |
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199 | (1) |
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Sketching Your Story Template |
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199 | (1) |
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200 | (1) |
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Chapter 8 Adding Graphics to Your Slides |
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201 | (34) |
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Which Graphics Do I Add to Each Slide? |
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201 | (1) |
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Defining Your Design Constraints |
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202 | (2) |
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Adding Graphics Using Three Ground Rules |
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204 | (8) |
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204 | (2) |
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Rule 2 Align the Aesthetics with the Audience |
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206 | (4) |
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Rule 3 Defend Your Foundation! |
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210 | (2) |
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Starting the Production Flow |
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212 | (3) |
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Delegating the Graphics Tasks |
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213 | (1) |
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Getting the Graphics You Already Have |
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213 | (1) |
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Getting Graphics at Stock Photography Web Sites |
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214 | (1) |
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Creating the Graphics You Can |
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215 | (1) |
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Applying Final Slide Layouts to Your Storyboard |
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215 | (3) |
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Applying, Reviewing, and Refining the Layouts |
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217 | (1) |
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Adding Graphics to the Call To Action and Key Point Slides |
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218 | (2) |
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Preparing Slides That Don't Require Graphics |
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220 | (1) |
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Adding Graphics to the Act I Slides |
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221 | (2) |
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Adding Graphics to the Explanation Slides |
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223 | (1) |
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Adding Graphics to the Detail Slides |
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224 | (3) |
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Creating the Act III Slides |
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227 | (1) |
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Fine-Tuning and Finishing Up |
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228 | (1) |
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Adding Graphics to the Title and Closing Credits Slides |
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228 | (1) |
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Reviewing and Adding Graphics to the Notes Pages |
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228 | (1) |
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Reviewing and Finalizing the Storyboard |
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229 | (2) |
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10 Tips for Enhancing Your Storyboard |
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231 | (4) |
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Chapter 9 Delivering Your BBP Presentation |
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235 | (18) |
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Delivering Your Presentation Using Three Ground Rules |
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235 | (3) |
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Ground Rule 1 Step into the Screen |
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236 | (1) |
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Ground Rule 2 Remove the Distractions |
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236 | (1) |
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Ground Rule 3 Manage the Flow |
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237 | (1) |
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238 | (4) |
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Preparing the Environment |
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238 | (1) |
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239 | (1) |
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240 | (1) |
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Rehearsing Away Distractions |
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240 | (1) |
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241 | (1) |
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242 | (3) |
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242 | (1) |
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Working Confidently with Your Slides |
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243 | (1) |
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244 | (1) |
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Improvising Within Constraints |
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245 | (1) |
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Keeping Control of Your Story |
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245 | (1) |
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Preparing for Different Contexts |
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246 | (1) |
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246 | (1) |
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Presenting Without Being Present |
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246 | (2) |
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Sending Your Notes Pages (Not Your Slides) |
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247 | (1) |
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Producing an Online Presentation |
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247 | (1) |
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248 | (1) |
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10 Tips for Enhancing Your Delivery |
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248 | (5) |
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Chapter 10 Reviewing a Range of BBP Examples |
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253 | (40) |
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What Other Examples Can I See? |
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254 | (1) |
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Introducing a Case with The Trial |
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254 | (5) |
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Act I: The Classical Storytelling Foundation |
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255 | (1) |
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A Photographic Setting Slide |
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255 | (1) |
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Reviewing the Act I Slides for The Trial |
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256 | (2) |
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Reviewing the Call to Action and Key Point Slides for The Trial |
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258 | (1) |
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Keeping on Track with The Plan |
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259 | (9) |
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Writing Act I of the Story Template |
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259 | (2) |
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Researching and Adding Available Graphics for The Plan |
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261 | (1) |
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Reviewing the Act I Slides for The Plan |
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262 | (1) |
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Reviewing the Call to Action and Key Point Slides for The Plan |
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263 | (4) |
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Delivering The Plan Remotely |
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267 | (1) |
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Presenting Results with The Analysis |
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268 | (8) |
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Researching and Adding Available Graphics for The Analysis |
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271 | (1) |
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Reviewing the Act I Slides for The Analysis |
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272 | (2) |
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Reviewing the Call to Action and Key Point Slides for The Analysis |
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274 | (2) |
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Making Information Meaningful with The Report |
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276 | (4) |
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Researching and Adding Available Graphics for The Report |
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278 | (1) |
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Reviewing the Act I Slides for The Report |
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278 | (1) |
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Reviewing the Call to Action and Key Point Slides for The Report |
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279 | (1) |
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Engaging Students with The Class |
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280 | (5) |
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Researching and Adding Available Graphics for The Class |
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282 | (1) |
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Reviewing the Act I Slides for The Class |
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283 | (1) |
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Reviewing the Call to Action and Key Point Slides for The Class |
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284 | (1) |
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Putting Your Clients at the Center in The Pitch |
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285 | (5) |
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Researching and Adding Available Graphics for The Pitch |
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287 | (1) |
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Reviewing the Act I Slides for The Pitch |
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288 | (1) |
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Reviewing the Call to Action and Key Point Slides for The Pitch |
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289 | (1) |
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Handling Objections to BBP |
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290 | (3) |
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Appendix A BBP Ground Rules and Checklists |
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293 | (4) |
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293 | (2) |
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Three Ground Rules for Writing Headlines |
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293 | (1) |
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Three Ground Rules for Storyboarding |
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294 | (1) |
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Three Ground Rules for Adding Graphics |
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294 | (1) |
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Three Ground Rules for Delivering Your Presentation |
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294 | (1) |
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295 | (2) |
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Checklist: Planning Your First Five Slides |
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295 | (1) |
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Checklist: Planning the Rest of Your Slides |
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295 | (1) |
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Checklist: Preparing the Storyboard |
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295 | (1) |
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Checklist: Sketching the Storyboard |
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296 | (1) |
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Checklist: Adding Graphics to the Storyboard |
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296 | (1) |
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Checklist: Delivering Your Presentation |
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296 | (1) |
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Appendix B Presenting BBP with Two Views |
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297 | (4) |
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Using Slide Show View and Tools |
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297 | (2) |
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Using Presenter View and Tools |
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299 | (2) |
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Delivering a Presentation Using Presenter View |
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299 | (2) |
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Appendix C Starting Your Point A and B Headlines |
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301 | (4) |
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Appendix D Starting Your Call to Action Headlines |
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305 | (4) |
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Appendix E Creating Custom BBP Layouts |
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309 | (10) |
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Creating the Key Point Slide Layout Manually |
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309 | (4) |
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Creating the Explanation Slide Layout Manually |
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313 | (2) |
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Creating the Detail Slide Layout Manually |
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315 | (1) |
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Adding an Optional Navigation Bar Manually |
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316 | (1) |
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Adding Automated Animation |
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317 | (1) |
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Adjusting the Notes Master Layout |
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318 | (1) |
Index |
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319 | |