A focus on using statistical methods to analyze and interpret results to make data-informed business decisions.
Statistics is essential for all business majors, and Business Statistics: A First Course helps students see the role statistics will play in their own careers by providing examples drawn from all functional areas of business. Guided by the principles set forth by major statistical and business science associations (ASA and DSI), plus the authors’ diverse experiences, the 8th Edition continues to innovate and improve the way this course is taught to all students. With new examples, case scenarios, and problems, the text continues its tradition of focusing on the interpretation of results, evaluation of assumptions, and discussion of next steps that lead to data-informed decision making. The authors feel that this approach, rather than a focus on manual calculations, better serves students in their future careers. This brief offering, created to fit the needs of a one-semester course, is part of the established Berenson/Levine series.
For one-semester business statistics courses.
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Business Statistics: A First Course reveals the role statistics will play in your career by providing examples drawn from all functional areas of business.
Pearson eText is an easy-to-use digital textbook that instructors can assign for their course. The mobile app lets you keep on learning, no matter where your day takes you — even when you're offline. You can also add highlights, bookmarks, and notes in your Pearson eText to study how you like.
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