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Careers in Communications 2nd ed. [Kõva köide]

  • Formaat: Hardback, 181 pages, kõrgus x laius: 203x203 mm
  • Ilmumisaeg: 01-Oct-1998
  • Kirjastus: McGraw-Hill Contemporary
  • ISBN-10: 0844263176
  • ISBN-13: 9780844263175
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Careers in Communications 2nd ed.Suurem pilt
  • Formaat: Hardback, 181 pages, kõrgus x laius: 203x203 mm
  • Ilmumisaeg: 01-Oct-1998
  • Kirjastus: McGraw-Hill Contemporary
  • ISBN-10: 0844263176
  • ISBN-13: 9780844263175
Teised raamatud teemal:
Püsilink: https://www.kriso.ee/db/9780844263175.html
Describes the responsibilities, salaries, educational requirements, and opportunities for advancement in journalism, photography, film, radio, television, advertising, and public relations
About the Author vii(2)
Foreword ix(2)
Preface xi(4)
Acknowledgments xv
1. Introduction What professional communicators do. Developments in technology. Challenges caused by new technology. Fantasy and reality.
1(5)
2. Journalism Current challenges. The technology advantage. Online resources. Where the jobs are. Salary sources. Job descriptions: Newspapers. Job descriptions: Wire services and syndicates. Job descriptions: Magazines. Job descriptions: Broadcast journalism. Scholarships. Accredited colleges and universities. Sources of information. Recommended reading.
6(19)
3. Photography Current challenges. The technology advantage. Online resources. Where the jobs are. Some specialties and job titles. Education and experience. Workshops granting academic credit. Sources of information. Recommended reading.
25(22)
4. Film Current challenges. The technology advantage. Online resources. Where the jobs are. The jobs. Education and experience. Unions and guilds. Sources of information. Recommended reading.
47(16)
5. Radio, Audio in Media, and the Recording Industry Radio today. Audio in media. The recording industry. Current challenges. The technology advantage. Online resources. Where the jobs are. Job descriptions. Education and experience. Salaries in radio and audio. Sources of information. Recommended reading.
63(14)
6. Television and Video Current challenges. The technology advantage. Online resources. Where the jobs are. Salary information. Job descriptions. Education and experience. Nondegree programs. Professional development. Unions and guilds. Sources of information. Recommended reading.
77(25)
7. Multimedia Current challenges. The technology advantage. Online resources. Where the jobs are. Job descriptions. Education and experience. Sources of information. Recommended reading.
102(15)
8. Advertising Current challenges. The technology advantage. Online resources. Where the jobs are. Job descriptions. Education and experience. College advertising courses. Sources of information. Recommended reading.
117(14)
9. Public Relations Current challenges. The technology advantage. Where the jobs are. Job descriptions. Salaries in public relations. Education. Personal characteristics. Experience. Sources of information. Recommended reading.
131(18)
10. Job Search Employment trends. Research. Job postings. Career information online. Internships. Contacts. Resume and cover letter. Portfolio. Interview. Recommended reading.
149(9)
11. Women and Minorities What the numbers show. Career planning. Nurturing organizations. Scholarships and awards. Industry initiatives. North of the border. Sources of information.
158(10)
Appendix A: Professional Associations and Societies 168(7)
Appendix B: Periodicals and Directories 175