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Construction of Preference [Pehme köide]

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  • Formaat: Paperback / softback, 808 pages, kõrgus x laius x paksus: 234x153x39 mm, kaal: 1092 g, 62 Tables, unspecified
  • Ilmumisaeg: 28-Aug-2006
  • Kirjastus: Cambridge University Press
  • ISBN-10: 0521542200
  • ISBN-13: 9780521542203
Teised raamatud teemal:
Construction of PreferenceSuurem pilt
  • Formaat: Paperback / softback, 808 pages, kõrgus x laius x paksus: 234x153x39 mm, kaal: 1092 g, 62 Tables, unspecified
  • Ilmumisaeg: 28-Aug-2006
  • Kirjastus: Cambridge University Press
  • ISBN-10: 0521542200
  • ISBN-13: 9780521542203
Teised raamatud teemal:
Püsilink: https://www.kriso.ee/db/9780521542203.html
Märksõnad:
Describes the concept of preference construction within psychology, economics, marketing, law, and environmental policy.

One of the main themes that has emerged from behavioral decision research during the past three decades is the view that people's preferences are often constructed in the process of elicitation. This idea is derived from studies demonstrating that normatively equivalent methods of elicitation (e.g., choice and pricing) give rise to systematically different responses. These preference reversals violate the principle of procedure invariance that is fundamental to all theories of rational choice. If different elicitation procedures produce different orderings of options, how can preferences be defined and in what sense do they exist? This book shows not only the historical roots of preference construction but also the blossoming of the concept within psychology, law, marketing, philosophy, environmental policy, and economics. Decision making is now understood to be a highly contingent form of information processing, sensitive to task complexity, time pressure, response mode, framing, reference points, and other contextual factors.

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Describes the concept of preference construction within psychology, economics, marketing, law, and environmental policy.
Contributors xi
Preface xv
Cass R. Sunstein
Acknowledgments xvii
I INTRODUCTION
1 The Construction of Preference: An Overview
1(40)
Sarah Lichtenstein and Paul Slovic
II PREFERENCE REVERSALS
2 Relative Importance of Probabilities and Payoffs in Risk Taking
41(11)
Paul Slovic and Sarah Lichtenstein
3 Reversals of Preference Between Bids and Choices in Gambling Decisions
52(17)
Sarah Lichtenstein and Paul Slovic
4 Response-Induced Reversals of Preference in Gambling: An Extended Replication in Las Vegas
69(8)
Sarah Lichtenstein and Paul Slovic
5 Economic Theory of Choice and the Preference Reversal Phenomenon
77(18)
David M. Grether and Charles R. Plott
III PSYCHOLOGICAL THEORIES OF PREFERENCE REVERSALS
6 Contingent Weighting in Judgment and Choice
95(27)
Amos Tversky, Samuel Sattath, and Paul Slovic
7 Cognitive Processes in Preference Reversals
122(24)
David A. Schkade and Eric J. Johnson
8 The Causes of Preference Reversal
146(17)
Amos Tversky, Paul Slovic, and Daniel Kahneman
9 Preference Reversals Between Joint and Separate Evaluations of Options: A Review and Theoretical Analysis
163(29)
Christopher K. Hsee, George Loewenstein, Sally Blount, and Max H. Bazerman
10 Attribute-Task Compatibility as a Determinant of Consumer Preference Reversals
192(28)
Stephen M. Nowlis and Itamar Simonson
11 Preferences Constructed From Dynamic Microprocessing Mechanisms
220(15)
Jerome R. Busemeyer, Joseph G. Johnson, and Ryan K. Jessup
IV EVIDENCE FOR PREFERENCE CONSTRUCTION
12 Construction of Preferences by Constraint Satisfaction
235(11)
Dan Simon, Daniel C. Krawczyk, and Keith J. Holyoak
13 "Coherent Arbitrariness": Stable Demand Curves Without Stable Preferences
246(25)
Dan Ariely, George Loewenstein, and Drazen Prelec
14 Tom Sawyer and the Construction of Value
271(11)
Dan Ariely, George Loewenstein, and Drazen Prelec
15 When Web Pages Influence Choice: Effects of Visual Primes on Experts and Novices
282(18)
Naomi Mandel and Eric J. Johnson
16 When Choice Is Demotivating: Can One Desire Too Much of a Good Thing?
300(23)
Sheena S. Iyengar and Mark R. Lepper
V THEORIES OF PREFERENCE CONSTRUCTION
17 Constructive Consumer Choice Processes
323(19)
James R. Bettman, Mary Frances Luce, and John W. Payne
18 Decision Making and Action: The Search for a Dominance Structure
342(14)
Henry Montgomery
19 Pre- and Post-Decision Construction of Preferences: Differentiation and Consolidation
356(16)
Ola Svenson
20 Choice Bracketing
372(25)
Daniel Read, George Loewenstein, and Matthew Rabin
21 Constructing Preferences From Memory
397(14)
Elke U. Weber and Eric J. Johnson
VI AFFECT AND REASON
22 Reason-Based Choice
411(23)
Eldar Shafir, Itamar Simonson, and Amos Tversky
23 The Affect Heuristic
434(20)
Paul Slovic, Melissa L. Finucane, Ellen Peters, and Donald G. MacGregor
24 The Functions of Affect in the Construction of Preferences
454(10)
Ellen Peters
25 Mere Exposure: A Gateway to the Subliminal
464(7)
Robert B. Zajonc
26 Introspecting About Reasons Can Reduce Post-Choice Satisfaction
471(16)
Timothy D. Wilson, Douglas J. Lisle, Jonathan W. Schooler, Sara D. Hodges, Kristen J. Klaaren, and Suzanne J. LaFleur
VII MISWANTING
27 New Challenges to the Rationality Assumption
487(17)
Daniel Kahneman
28 Distinction Bias: Misprediction and Mischoice Due to Joint Evaluation
504(28)
Christopher K. Hsee and Jiao Zhang
29 Lay Rationalism and Inconsistency Between Predicted Experience and Decision
532(18)
Christopher K. Hsee, Jiao Zhang, Frank Yu, and Yiheng Xi
30 Miswanting: Some Problems in the Forecasting of Future Affective States
550(15)
Daniel T. Gilbert and Timothy D. Wilson
VIII CONTINGENT VALUATION
31 Economic Preferences or Attitude Expressions? An Analysis of Dollar Responses to Public Issues
565(29)
Daniel Kahneman, Hann Ritov, and David A. Schkade
32 Music, Pandas, and Muggers: On the Affective Psychology of Value
594(15)
Christopher K. Hsce and Yuval Rottenstreich
33 Valuing Environmental Resources: A Constructive Approach
609(20)
Robin Gregory, Sarah Lichtenstein, and Paul Slovic
IX PREFERENCE MANAGEMENT
34 Measuring Constructed Preferences: Towards a Building Code
629(24)
John W. Payne, James R. Bettman, and David A. Schkade
35 Constructing Preferences From Labile Values
653(15)
Baruch Fischhoff
36 Informed Consent and the Construction of Values
668(14)
Douglas MacLean
37 Do Defaults Save Lives?
682(7)
Eric J. Johnson and Daniel G. Goldstein
38 Libertarian Paternalism Is Not an Oxymoron
689(20)
Cass R. Sunstein and Richard H. Thaler
References 709(66)
Index 775


Sarah Lichtenstein is a founder and Treasurer of Decision Research. Her fields of specialization are human judgment, decision making, risk perception, and risk assessment. She is now retired but continues as an advisor and consultant to Decision Research. She published numerous journal articles and book chapters on topics such as preference reversals and value structuring. She is a Fellow of the American Psychological Association and served on the editorial boards of Organizational Behavior and Human Performance and Acta Psychologica. She is a co-author of the 1981 book Acceptable Risk. Paul Slovic, a founder and President of Decision Research, studies human judgment, decision making, and risk analysis. He and his colleagues worldwide have developed methods to describe risk perceptions and measure their impacts on individuals, industry, and society. He publishes extensively and serves as a consultant to industry and government. Dr Slovic is a past President of the Society for Risk Analysis and in 1991 received its Distinguished Contribution Award. In 1993 he received the Distinguished Scientific Contribution Award from the American Psychological Association. In 1995 he received the Outstanding Contribution to Science Award from the Oregon Academy of Science. He has received honorary doctorates from the Stockholm School of Economics (1996) and the University of East Anglia (2005). He is a coauthor or editor of eight books, most recently The Perception of Risk (2000) and The Social Amplification of Risk (2003).