In her straightforward manner, Barbara White Bryson speaks directly to the fundamental misses inhibiting the built environment industry from firing on all cylinders. A blend of in-depth domain knowledge and relatable storytelling, Creating a Culture of Predictable Outcomes will stand as foundational to the professions for years to come.
- David G. Gilmore, President & CEO, DesignIntelligence
Working with Barbara on the Rice Bioscience Research Collaborative was one of the best project experiences our team at SOM has had. Her real-world experiences, including senior academic and strategic leadership, as well as being an architect with an MBA and Doctorate in Higher Education, make Barbara uniquely adept at describing comprehensive and highly effective strategies with analogous references that are clear, engaging and memorable.
- Carrie Byles, FAIA, LEED BD+C, Partner SOM
"Predictability is power." There are no truer words spoken than this premise from Barbara White Brysons illuminating and strategic book, particularly in a time of chaos and mismanagement. Barbaras book is an imminently useful read for firm leaders at any phase in their careers. Universally, business, design and engineering schools will use this book to demonstrate predictability as the active decision-making model we need.
- James Timberlake, FAIA, Architect/Partner, Kieran Timberlake, Philadelphia
Creating a Culture of Predictable Outcomes packs a powerful message while forging a new path for the industry, one that is more nimble, adaptable and resilient. Brysons list outlining twenty disruptions that will impact our future is alone worth the price of the book. As weve all witnessed, unexpected things happen this book is here just in time to help!
- Randy Deutsch, Author of Superusers (Routledge, 2019)
