Illuminating and lively Gregg deftly guides us through our alternately charming, destructive and wrong-headed fantasies about everything from marine mammals to our iPhones. Guardian, Book of the Day 'Everyone who is interested in both human and animal behaviour will love this book. Justin Gregg uses interesting stories to explain anthropomorphism.'Temple Grandin, author of Animals in Translation 'This tongue-in-cheek exploration of our tendency to attribute human qualities to the things around us, from animals to machines to abstract concepts, reveals the deep evolutionary roots of that cognitive bias. Gregg shows how anthropomorphism shapes our understanding of just about everything.' Daily Telegraph, BEST SCIENCE BOOKS OF 2025 'Justin Gregg's Humanish is hilarious, engaging, informative, timely, and astute, and truly addictive to read. I wanted to hug the cover, and tell the pages they were doing a great job... His books live on my shelves, and they are my friends.' Alie Ward, host of Ologies podcast 'From M3gan to Companion, from spiders to sapient briefcases to how bonding emotionally with your guitar actually increases your inclusive fitness Humanish taught me a lot. Thanks to the jokes, I barely even realized I was being educated. Neat trick.' Peter Watts, Hugo Award-winning author of Blindsight 'Going beyond a delightful explanation of why we dress our dogs in cute costumes, this is an engaging and timely investigation of how we interact with technology, politics and religion through a unique narrativizing lens demonstrating that what makes us human is what we see as human-ish.'Adam Aleksic, author of Algospeak 'Humanish is at once a riveting read and a breath of fresh air. Justin Gregg opens our senses and our hearts to natures whims and to the other beings with whom we share our one and only planet. Identifying with them is a win-win for all.'Marc Bekoff, author of The Emotional Lives of Animals 'Justin Gregg's Humanish looks beyond whether it's right or wrong to anthropomorphize, focusing instead on what prompts us to see human qualities in the non-human world and how it affects our decision-making. Thoughtfully reported and nuanced, Gregg's book will forever change the way you look at your pets, other people, and the last, sad stuffed animal for sale on the shelf.' Tove Danovich, author of Under the Henfluence 'A comprehensive and enlightening look at a topic that becomes more important as the world around us becomes less human.'Adam Waytz, author of The Power of Human 'Filled with intriguing stories and astute explanations, this is a superb work of popular science.' Publishers Weekly, starred review
