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Intellectual Property and Development: Geographical Indications in Practice [Kõva köide]

  • Formaat: Hardback, 240 pages, kõrgus x laius: 234x156 mm, kaal: 453 g, 3 Tables, color; 5 Line drawings, color; 21 Halftones, color; 26 Illustrations, color
  • Sari: Routledge Research in Intellectual Property
  • Ilmumisaeg: 23-Dec-2022
  • Kirjastus: Routledge
  • ISBN-10: 0367513420
  • ISBN-13: 9780367513429
Teised raamatud teemal:
  • Formaat: Hardback, 240 pages, kõrgus x laius: 234x156 mm, kaal: 453 g, 3 Tables, color; 5 Line drawings, color; 21 Halftones, color; 26 Illustrations, color
  • Sari: Routledge Research in Intellectual Property
  • Ilmumisaeg: 23-Dec-2022
  • Kirjastus: Routledge
  • ISBN-10: 0367513420
  • ISBN-13: 9780367513429
Teised raamatud teemal:
The legal protection of geographical indications (GIs) is characterised by a variety of approaches which translates the many objectives attached to them. These range from protection of the consumers and producers interests against unfair competition practices, to territorial development, to preservation of cultural heritage and natural resources. Looking beyond formal legal protection for GIs, this book seeks to re-draw attention to what happens in the real world by exploring the opportunities and constraints which influence whether regional product branding initiatives are successful. It asks: what makes GIs work in practice and does the type of legal protection matter?

To answer these questions, this book takes a comparative case study approach and draws upon empirical data collected from 12 GI initiatives in two countries, France and Vietnam. In doing so, this book not only provides new insights and perspectives to the ongoing international legal dispute over GIs, it also contributes to unpacking the factors that make GIs work in practice to bring about economic and non-economic benefits and ultimately support the empowerment of local producers.

This book will be of interest to legal academics and practitioners as well as food sociologists, economists, anthropologists and rural development experts.
List of figures
xi
List of graphs
xii
List of maps
xiii
List of tables
xiv
Foreword xv
Acknowledgements xvii
List of abbreviations
xix
Glossary xxi
1 Introduction: mapping the legal and development issues surrounding geographical indications
1(20)
1.1 Protecting GIs: what's the matter?
2(5)
1.2 Purpose and contribution
7(2)
1.3 Methodology
9(3)
1.4 General contexts in France and Vietnam
12(1)
1.4.1 France
12(1)
1.4.2 Vietnam
12(1)
1.5 Structure and organisation
13(8)
PART I The law of GIs in France and Vietnam
21(56)
2 The legal protection of GIs in France
23(29)
2.1 Sui generis protection
24(12)
2.1.1 Link to the geographical area of origin
26(2)
2.1.2 Choice of the name
28(1)
2.1.3 Collective action
29(2)
2.1.4 Product specifications
31(1)
2.1.5 Quality controls
32(1)
2.1.6 The right to use and the issue of ownership
33(1)
2.1.7 Publicness
34(2)
2.1.8 Absolute protection
36(1)
2.2 Trade mark protection of GIs
36(7)
2.2.1 Distinctiveness of geographical names
38(1)
2.2.2 Ownership
39(1)
2.2.3 Regulations governing the use
40(1)
2.2.4 Right to use
41(1)
2.2.5 Quality controls
41(1)
2.2.6 Relative protection
42(1)
Conclusion
43(9)
3 The legal protection of GIs in Vietnam
52(25)
3.1 The rigid interpretation of the law
53(4)
3.1.1 The use of the French terroir approach to Vietnamese sui generis GIs
53(2)
3.1.2 The convergence of trade marks and GIs
55(2)
3.2 Top-down management system
57(8)
3.2.1 Policy intervention for the identification of GIs
58(2)
3.2.2 The state's direct control over sui generis GIs
60(3)
3.2.3 The state's indirect control over trade marks
63(2)
3.3 Limitations of the system
65(5)
3.3.1 The type of protection
65(1)
3.3.2 Quality controls
66(3)
3.3.3 Institutional quality
69(1)
Conclusion
70(7)
PART II Case studies: Geographical indications in practice
77(143)
4 Reasons for seeking GI protection
79(19)
4.1 Protection of the name against fraud
79(5)
4.1.1 Pelardon cheese
80(1)
4.1.2 Bouchot mussels from Mont-St-Michel Bay
80(2)
4.1.3 Green lentils from Berry
82(1)
4.1.4 Marseille soap
82(2)
4.1.5 Fried calamari from Ha Long
84(1)
4.2 Marketing and product development
84(4)
4.2.1 Pottery from Dong Trieu
85(1)
4.2.2 H'mong beef from Cao Bang
86(1)
4.2.3 Star anise from Lang Son
87(1)
4.2.4 Sticky rice from Dong Trieu
87(1)
4.2.5 Vermicelli from Binh Lieu
88(1)
4.3 Revitalisation of a local industry
88(3)
4.3.1 Wood from the Alps
89(1)
4.3.2 Conical hats from Hue
89(2)
Conclusion
91(7)
5 Establishing GIs: dynamics of collective action
98(28)
5.1 Constitution of the producers `groups'
99(5)
5.1.1 Participatory and inclusive process
99(2)
5.1.2 State-driven and technocratic process
101(2)
5.1.3 Objectives of the producers'groups
103(1)
5.2 Elaboration of the product specifications
104(7)
5.2.1 Negotiations among local actors
104(3)
5.2.2 Consultations of local actors
107(2)
5.2.3 Contestation or ignorance of the rules
109(2)
5.3 Structure of the producers' groups
111(8)
5.3.1 Organisational models
111(3)
5.3.2 Governance: local or state control?
114(3)
5.3.3 Challenges to collective action
117(2)
Conclusion
119(7)
6 Use of GIs on the market: what value for whom?
126(29)
6.1 Product reputation
127(4)
6.1.1 Reputation preceding the labelling process
127(2)
6.1.2 Reputation following the labelling process
129(1)
6.1.3 Advertising and promotion
130(1)
6.2 Consumer demand and production capacity
131(4)
6.2.1 Successful strategies to increase production capacity
132(1)
6.2.2 Constraints to increasing production capacity
133(1)
6.2.3 Mechanisms to stimulate demand and increase production
134(1)
6.3 Marketing channels
135(9)
6.3.1 Highly local marketing channels
136(4)
6.3.2 Spatially extended marketing channels
140(3)
6.3.3 Physical and institutional constraints
143(1)
6.3.4 Sustainable approach
143(1)
Conclusion
144(11)
7 Dormant GIs: factors and constraints
155(32)
7.1 The lack of distinctiveness of the name
156(7)
7.1.1 National champions with a weak territorial identity
156(4)
7.1.2 A victim of its own popularity?
160(3)
7.2 The lack of economic incentives
163(2)
7.3 Marketing channels
165(13)
7.3.1 Subcontracting and mass production
165(7)
7.3.2 Cross-border traffic
172(3)
7.3.3 Pressure from importers
175(3)
Conclusion
178(9)
8 Territorial development, cultural heritage and biodiversity
187(25)
8.1 Dynamics of territorial development
188(9)
8.1.1 Drivers and barriers in job creation
188(5)
8.1.2 Development of new economic activities
193(1)
8.1.3 Training, innovation and exchange of good practices
194(2)
8.1.4 Representative capacity and influence
196(1)
8.2 Preservation of cultural heritage
197(3)
8.3 Biodiversity conversation
200(4)
Conclusion
204(8)
9 Conclusions: making GIs work in practice
212(8)
Appendix 1 List and codification of interviews conducted in Vietnam 220(7)
Appendix 2 List and codification of interviews conducted in France 227(4)
Index 231
Barbara Pick is a consultant for the Food and Agriculture Organization of the United Nations (FAO) and a research associate with the French Agricultural Research Centre for International Development (CIRAD)