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Lean Impact: How to Innovate for Radically Greater Social Good [Kõva köide]

  • Formaat: Hardback, 304 pages, kõrgus x laius x paksus: 221x147x31 mm, kaal: 454 g
  • Ilmumisaeg: 14-Dec-2018
  • Kirjastus: John Wiley & Sons Inc
  • ISBN-10: 1119506603
  • ISBN-13: 9781119506607
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  • Formaat: Hardback, 304 pages, kõrgus x laius x paksus: 221x147x31 mm, kaal: 454 g
  • Ilmumisaeg: 14-Dec-2018
  • Kirjastus: John Wiley & Sons Inc
  • ISBN-10: 1119506603
  • ISBN-13: 9781119506607
Teised raamatud teemal:

Despite enormous investments of time and money, are we making a dent on the social and environmental challenges of our time? What if we could exponentially increase our impact?

 

Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices, popularized by bestseller The Lean Startup, that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal - radically greater social good. 

 

Social change is far more complicated than building a new app. It requires more listening, more care, and more stakeholders. To make a lasting difference, solutions must be embraced by beneficiaries, address root causes, and include an engine that can accelerate growth to reach the scale of the need. Lean Impact offers bold ideas to reach audacious goals through customer insight, rapid experimentation and iteration, and a relentless pursuit of impact.

 

Ann Mei Chang brings a unique perspective from across sectors, from her years as a tech executive in Silicon Valley to her most recent experience as the Chief Innovation Officer at USAID. She vividly illustrates the book with real stories from interviews with over 200 organizations across the US and around the world.

 

Whether you are a nonprofit, social enterprise, triple bottom line company, foundation, government agency, philanthropist, impact investor, or simply donate your time and money, Lean Impact is an essential guide to maximizing social impact and scale.

 

Foreword xiii
Introduction 1(12)
Part I INSPIRE
One Innovation Is the Path, Impact Is the Destination
13(14)
Two What Is Your Audacious Goal?
27(12)
Three Love the Problem, Not Your Solution
39(14)
Four Finding the "Big Idea"
53(8)
Five Lessons from The Lean Startup
61(24)
Part II VALIDATE
Six Start Small, Iterate Fast
85(20)
Seven Value
105(24)
Eight Growth
129(26)
Nine Impact
155(26)
Part III TRANSFORM
Ten Systems Change
181(10)
Eleven Financing Innovation
191(18)
Twelve A Message to Funders
209(20)
Thirteen Making It Stick
229(14)
Fourteen A World of Impact
243(18)
Disclosures 261(2)
Acknowledgments 263(6)
About the Author 269(2)
Index 271
ANN MEI CHANG is the Executive Director of Lean Impact at Lean Startup Company. Previously, she served at USAID (one of the largest funders of international development) as Chief Innovation Officer and the Executive Director of the U.S. Global Development Lab. Prior to her pivot to social good, Ann Mei was a seasoned Silicon Valley executive, with more than twenty years' experience at such leading companies as Google, Apple, and Intuit, as well as a number of startups.