Preface |
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ix | |
About the Author |
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xi | |
Introduction |
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xiii | |
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An Introduction to Strategic Management Science |
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1 | (16) |
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A View of the Corporation |
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2 | (1) |
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3 | (2) |
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The Future for Management Science |
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5 | (3) |
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The Decision-Making Process |
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8 | (2) |
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10 | (2) |
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12 | (1) |
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13 | (4) |
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Eurotunnel: The Folkestone Terminal |
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13 | (1) |
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Decommissioning Nuclear Power Stations |
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14 | (3) |
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Models and Model Building |
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17 | (24) |
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Models in Management Decision Making |
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19 | (1) |
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20 | (1) |
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Management Issues Surrounding the Modeling Process |
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21 | (1) |
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An Example of Decision Making with a Spreadsheet Model |
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22 | (2) |
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24 | (3) |
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27 | (1) |
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Management Science Model Builders at Work |
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28 | (9) |
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Models for Project Management |
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28 | (4) |
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Modeling Inventory Decision Making |
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32 | (1) |
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Bombardier versus Transmanche Link |
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33 | (1) |
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Information Systems Strategy Development at Sainsbury's |
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34 | (3) |
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37 | (4) |
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37 | (1) |
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38 | (3) |
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Analyzing Sequential Decisions |
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41 | (52) |
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Basic Elements of a Decision |
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42 | (1) |
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A Useful Model for Helping to Understand Decision Situations |
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42 | (2) |
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An Example: Testing an Athlete for Drug Use |
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44 | (3) |
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Coping with Uncertainty Using Probabilities |
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47 | (1) |
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47 | (1) |
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48 | (1) |
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Incorporating Expected Values into the Decision Tree: Roll-back |
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49 | (2) |
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51 | (2) |
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Decision Analysis In Action |
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53 | (10) |
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53 | (3) |
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Du Pont Believes that Decision and Risk Analysis Contributes to Achieving Outstanding Financial Results |
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56 | (1) |
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Operations Risk Management at a Major Bank |
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57 | (2) |
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Research and Development Project Selection at the Gas Research Institute |
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59 | (4) |
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63 | (30) |
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63 | (2) |
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65 | (1) |
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Research and Development at ICI: Anthraquinone |
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66 | (1) |
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Laying Oil and Gas Pipelines in the North Sea |
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67 | (3) |
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70 | (3) |
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73 | (4) |
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Brent-Harbridge Developments, Inc. |
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77 | (6) |
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Michigan Auto Products, Inc. |
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83 | (7) |
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90 | (3) |
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93 | (70) |
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94 | (1) |
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Identifying Simultaneous Decision Problems |
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95 | (1) |
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Form of the General Mathematical Programming Problem |
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96 | (6) |
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Learning from the Solution: Postoptimality Analysis |
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102 | (2) |
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Software for Solving Mathematical Programming Problems |
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104 | (15) |
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Mathematical Programming In Action |
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119 | (11) |
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Formulating Animal Feed for Farmers |
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119 | (1) |
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Scott Paper Used Linear Programming for Forest Resource Allocation |
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120 | (1) |
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Optimizing Vehicle Routing Problems |
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121 | (1) |
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AT&T's Telemarketing Site Selection System |
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122 | (3) |
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Mathematical Programming at Military Airlift Command |
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125 | (1) |
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Optimization of Poultry Operations at Sadia |
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126 | (4) |
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130 | (33) |
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130 | (3) |
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Nesbitt Thomson: Monthly Payment Plan---Series 30 |
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133 | (2) |
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DOFASCO---Fuel Management |
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135 | (1) |
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AgrEvo International, Inc. |
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136 | (2) |
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Bishop's University: Class Scheduling |
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138 | (3) |
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Northwest Newsprint, Inc. |
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141 | (5) |
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Berbarian Ball Bearings, Inc. |
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146 | (5) |
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151 | (2) |
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Petro Pipe Lines Corporation |
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153 | (6) |
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Kuwait's Al-Manakh Stock Market |
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159 | (4) |
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163 | (60) |
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164 | (2) |
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Stochastic (or Monte Carlo) Simulation |
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166 | (3) |
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Developing a Stochastic Simulation Model |
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169 | (4) |
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The Tennessee Tour Bus Company |
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173 | (10) |
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Large-scale Simulation Models |
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183 | (2) |
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185 | (3) |
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What the Manager Needs to Know |
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188 | (1) |
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188 | (9) |
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Simulation at Kentucky Fried Chicken |
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188 | (3) |
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Keeping Ahead of the $2 Billion Canal |
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189 | (2) |
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War Games with the U.S. Military |
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191 | (1) |
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192 | (1) |
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Vilpac Truck Manufacturing |
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193 | (4) |
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197 | (26) |
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Superior Grain Elevator, Inc. |
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197 | (3) |
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Birmingham Megatron, Inc. |
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200 | (3) |
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BOFASCO, Limited: Lance Desulfurizing Plant |
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203 | (3) |
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Babcock and Wilcox: Consolidated Forecasting |
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206 | (6) |
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Columbus---America Discovery Group and the S.S. Central America |
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212 | (11) |
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Management Science/Operations Research in Support of Management Decision Makers |
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223 | (74) |
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Changing Technology of Management |
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223 | (8) |
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Artificial Intelligence and Decision Support Systems |
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231 | (2) |
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What Is a Knowledge-based Systems? |
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233 | (3) |
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What Makes Expert Systems Different? |
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236 | (1) |
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Storing Knowledge and Making Ineferences |
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236 | (2) |
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Examples of KBS Applications |
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238 | (2) |
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Integrating Data, Models, and Knowledge Through Advanced Decision Support Systems |
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240 | (2) |
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242 | (1) |
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243 | (1) |
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244 | (1) |
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244 | (15) |
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System Operations Advisor at United Airlines |
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244 | (1) |
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Du Pont's Audit Portfolio DSS |
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245 | (2) |
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247 | (1) |
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CoverStory: A KBS to Write Marketing News from Data |
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248 | (1) |
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Cotton Insect Consultant for Expert Management |
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249 | (2) |
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XCON at Digital Equipment Corporation |
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251 | (2) |
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Expert Systems at Du Pont |
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253 | (6) |
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259 | (38) |
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Janice McCallum, R.N., Manager Nursing Service |
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259 | (2) |
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CON-TEST: An Expert System at a Steel Works |
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261 | (4) |
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A Well-Known Business School |
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265 | (4) |
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Mutual Life Assurance Company: The Knowledge Engineering Group |
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269 | (4) |
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Carpenter Electronics Limited |
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273 | (6) |
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Harrison, Young, Pesonen, and Newell, Inc.: Direct Response TV, the Super-Tel Campaign |
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279 | (8) |
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287 | (10) |
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Management Science/Operations Research as a Strategic Weapon |
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297 | (72) |
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Corporate Strategy, Competitive Strategy, and Distinctive Competencies: A Short Primer |
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298 | (1) |
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Management Science/Operations Research Activities and Sustainable Competitive Advantage |
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299 | (14) |
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Characteristics of Firms with Strategic Operations Research Activities |
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313 | (1) |
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314 | (1) |
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Strategic MS/OR in Action |
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315 | (22) |
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315 | (8) |
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Winning Management Science/Operations Research at ABB Electric |
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323 | (2) |
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325 | (3) |
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Citgo Petroleum Corporation |
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328 | (3) |
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Tackling the Cost of Health Care |
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331 | (2) |
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Les Enterprise GIRO, Inc. |
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333 | (4) |
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337 | (32) |
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337 | (3) |
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340 | (6) |
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Airline Flight Crew Scheduling |
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346 | (2) |
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Babcock and Wilcox: Consolidated Forecasting |
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348 | (1) |
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Innovis Interactive Technologies |
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348 | (6) |
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354 | (10) |
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364 | (5) |
Index |
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369 | |