Everything you know about leadership is about to expire.
The rulebook most leaders rely on was written for a slower world that no longer exists.
Next Gen CEO is not a book about management theory. It is about the raw mechanics of leadership - the principles that remain when the noise of the modern world is stripped away.
In 60 sharp, micro-learning chapters, Mike Soutar distils decades of experience as a founder, CEO, and the formidable interviewer from BBCs The Apprentice.
These are the benchmarks Mike used to judge Britains most ambitious entrepreneurs and the hard-won truths he used to scale his own multi-million-pound businesses.
Inside, youll learn how to: Lose more arguments - and become stronger for it. Stop being everyone elses problem solver. Design teams that dont need you in every room. Stay on fire - without burning out.
No jargon. No waffle. Just battle-tested frameworks for a world where AI, distributed work, and economic upheaval are reshaping the workplace in real time.
Leadership is a behaviour, not a job title. The future will reward those who learn faster than the world is changing.
Are you ready to be a leader others choose to follow?
Muu info
From Mike Soutar, the successful media entrepreneur and one of Lord Sugar's trusted advisors on The Apprentice, this is the radical new playbook for any professional ready to abandon old rules, get ahead of the changes facing the business world, and build a future-proof career.
Mike Soutar is an entrepreneur, advisor and non-executive director, known for his ability to build and transform businesses. He co-founded and served as CEO of Shortlist Media, growing it into a major multi-million-pound multi-platform publisher. Previously, he held leadership roles at iconic media brands like FHM, Smash Hits and Kiss FM. For fourteen years, he has been a meticulous interrogator on BBC One's The Apprentice. Mike currently serves on the governments Board of Trade, and is a non-executive director at Scottish Rugby and a trustee of the V&A Dundee. He writes and speaks on entrepreneurship, resilience and leadership. Next Gen CEO is his first book.
