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Podcasting For Dummies 3rd Edition [Pehme köide]

  • Formaat: Paperback / softback, 416 pages, kõrgus x laius x paksus: 234x188x20 mm, kaal: 552 g
  • Ilmumisaeg: 02-Oct-2017
  • Kirjastus: John Wiley & Sons Inc
  • ISBN-10: 1119412196
  • ISBN-13: 9781119412199
Teised raamatud teemal:
  • Formaat: Paperback / softback, 416 pages, kõrgus x laius x paksus: 234x188x20 mm, kaal: 552 g
  • Ilmumisaeg: 02-Oct-2017
  • Kirjastus: John Wiley & Sons Inc
  • ISBN-10: 1119412196
  • ISBN-13: 9781119412199
Teised raamatud teemal:
Produce a podcast like the pros

More people than ever are turning to podcasts for on-demand, mobile entertainment and information. Podcasting For Dummies offers a fast and easy way to get the know-how you need to produce and distribute one of your very own. Written by a pair of podcasting pioneers, this book shares insight on the technology behind recording, editing, and sharing podcasts, along with tips and tricks on how to produce a pro-level podcast.

Podcasting has enjoyed a recent boom thanks to a new crop of hit podcasts catching the ears of the public and media along with the continued growth of mobile and streaming devices as a source for entertainment. If you want to jump on the podcasting bandwagon, you've come to the right place! In this fully updated edition, would-be and experienced podcasters alike will get all the tech information, production insight, and promotional tips they need to either get a podcast off the ground or improve on an existing one.

  • Get the gear you need
  • Find your podcasting voice
  • Find and build an audience
  • Plan your podcast

New tools have made it easier than ever to create a podcast—and this book shows you how.

Foreword xiii
Introduction 1(8)
About This Book
1(1)
How to Use This Book
2(1)
Conventions Used in This Book
3(1)
Bold Assumptions
4(1)
How This Book Is Organized
5(2)
Part 1: Podcasting on a Worldwide Frequency
5(1)
Part 2: The Hills Are Alive with the Sound of Podcasting
5(1)
Part 3: So You've Got This Great Recording of Your Voice. Now What?
5(1)
Part 4: Start Spreadin' the News about Your Podcast
6(1)
Part 5: Pod-sibilities to Consider for Your Show
6(1)
Part 6: The Part of Tens
6(1)
Icons Used in This Book
7(1)
Beyond the Book
7(1)
Where to Go from Here
8(1)
Part 1: Podcasting On A Worldwide Frequency 9(78)
Chapter 1 Getting the Scoop on Podcasting
11(22)
Deciding Whether Podcasting Is for You
12(3)
You want to deliver media content on a regular basis
13(1)
You want to reach beyond the boundaries of broadcast media
13(1)
You have something to say
14(1)
You want to hear from your listeners
14(1)
Creating a Podcast
15(7)
Looking for the bare necessities
15(2)
Recording your first podcast
17(1)
Compressing your audio files
18(1)
Uploading your audio to the web
19(1)
Grabbing listeners
20(2)
Catching a Cast with Your Podcatching Client
22(7)
The catcher that started it all: Juice
23(1)
The turning of a corner: iTunes
24(2)
Podcatching on the go: Stitcher
26(2)
Podcasting with the G-man: Google Play
28(1)
Quest for Podcasts
29(3)
Other Podcast Resources
32(1)
Chapter 2 Getting the Gadgets That Make a Podcast Go
33(20)
Finding the Right Mic
34(9)
Mics on the cheap
35(3)
Investing in a high-end mic
38(5)
Podcasts Well with Others: The Mixing Board
43(6)
The anatomy of a mixing board
44(2)
Hooking up a mixer to your computer
46(3)
Accessorize! Accessorize! Accessorize!
49(4)
Chapter 3 Building Your Podcast's Digital Workstation
53(18)
Budget-Friendly Software
54(6)
Audacity: The risk-free option for all
54(1)
Cakewalk's SONAR Home Studio for Windows: A first step in running with the pros
55(1)
GarageBand: Moby in your Mac!
56(3)
WireTap Studio: Recording and editing made easier
59(1)
The Sky's the Limit: Big-Budget Software
60(3)
Adobe Audition
60(2)
Apple Logic Pro X
62(1)
Gluing It Together with RSS
63(4)
Keep it simple and get a blog'
65(1)
Doing it by hand
66(1)
Podcast Management 101
67(4)
Size does matter
68(1)
Bandwidth demystified
68(3)
Chapter 4 Go, Go, Power Podcasters!
71(16)
Podcasting with Your Laptop
72(2)
Mackie Onyx Blackjack
72(1)
Shure MVi
73(1)
Podcasting with Your Mobile Devices
74(5)
A Shure Thing: The MV5 and MV51
75(2)
Two for the Rode: The VideoMic Me and smartLav+
77(2)
Podcasting with Portable Recorders
79(4)
Zoom-Zoom-Zoom: The Handy Recorder Line
79(4)
From Cloud to Computer: Portable Audio Workflow
83(6)
Getting audio from your portable recorder
83(1)
Getting audio from your portable device
84(3)
Part 2: The Hills Are Alive With The Sound Of Podcasting 87(104)
Chapter 5 : Before You Hit the Record Button
89(24)
Choosing a Unique Topic for Your Podcast
90(2)
Finding Your Voice
92(2)
What If I Hear More than One Voice?
94(2)
Deciding Whether You Need an Outline or Script
96(2)
Determining a Length for Your Show
98(4)
The hidden value of the short podcast
99(1)
A little length won't kill you
100(2)
Finding that happy medium
102(1)
Mark Your Calendar: Posting Schedule
102(3)
Posting daily
103(1)
Posting weekly
103(1)
Posting biweekly (or "fortnightly" for our friends in the Commonwealth)
104(1)
Posting monthly
105(1)
I Hear Music (And It Sounds like Police Sirens!)
105(8)
The powers that be
106(4)
I can name that tune...I wrote it!
110(1)
I'll take the First: Free speech versus slander
111(2)
Chapter 6 Interview-Fu: Talk to Me, Grasshopper
113(16)
I'll Have My People Call Your People: Interview Requests
114(1)
Preparing for Interviews
115(5)
Asking really great questions
116(1)
Avoiding really bad questions
117(2)
Feelin' the synergy
119(1)
Recording Interviews with Skype
120(5)
Recording using software
120(4)
Recording using hardware
124(1)
Prepping Your Green Room for Guests
125(2)
Welcoming in-studio guests
126(1)
Meeting guests on their own turf
126(1)
Ensuring Trouble-Free Recordings
127(2)
Chapter 7 So What Are You Waiting For? Record, Already!
129(18)
Did Your Sound Check Clear the Bank?
130(5)
Understanding dB levels
130(2)
Setting your levels
132(3)
Noises Off: Capturing Ambient Noise
135(3)
Identifying ambient noise
135(1)
Minimizing ambient noise
136(2)
Now Take Your Time and Hurry Up: Pacing and Clock Management
138(3)
Take the potato out of your mouth and enunciate
139(1)
And now let's take a break for station identification
140(1)
Concerning Tangents and Their Val - Oh, Look, a Butterfly!
141(3)
"Say, that reminds me of something"
142(1)
"But getting back to what I was saying earlier..."
142(2)
Recording!
144(3)
Getting started with GarageBand
144(1)
Getting started with Audacity
145(2)
Chapter 8 Cleanup, Podcast Aisle 7!
147(20)
A Few Reasons to Consider Editing
148(1)
The Art of Editing
149(5)
Editing with GarageBand
150(2)
Editing with Audacity
152(2)
Making Your Musical Bed and Lying in It: Background Music
154(7)
Finding the right balance
154(2)
Applying bed music the right way
156(1)
Setting volume levels for bed music
156(5)
Making an Entrance: Intros
161(2)
Theme music
162(1)
Intro greeting
162(1)
Exit, Stage Left: Outros
163(4)
Leave the audience wanting more
163(1)
Catch phrase sign-off
164(1)
Credits roll
164(1)
Coming soon to a media player near you
165(2)
Chapter 9 Roll Camera: Video Podcasting
167(24)
When to Go Video
168(2)
The Price of Pretty Pictures
170(1)
That file is how big?!
170(1)
Burn, bandwidth, burn!
171(1)
Lock and Load (Your Camera): Planning Your Shooting Schedule
171(2)
iTarantino: Creating with iMovie
173(7)
Capturing video with iMovie
174(2)
Creating your episode with iMovie
176(4)
DV on the PC: Podcasting with Adobe Premiere
180(2)
Capturing video with Adobe Premiere Elements
180(2)
And We're Live! - Video Podcasting in the Moment
182(11)
Up Periscope!
183(1)
YouTube Live
184(2)
Facebook Live
186(5)
Part 3: So You've Got This Great Recording Of Your Voice: Now What? 191(50)
Chapter 10 Shrink That Puppy and Slap a Label on It
193(18)
A Kilobit of Me, and a Whole Lot of You: Understanding Kbps
194(4)
Setting bitrates in Audacity
195(2)
Changing bitrates in iTunes
197(1)
Care for a Sample, Sir? (Audio Sample Rates)
198(3)
Changing sample rates in Audacity
199(1)
Changing sample rates in iTunes
200(1)
ID3 Tags: The 411 of Podcasting
201(6)
Tell me about yourself: All about ID3 tags
202(1)
IDentity crisis: Making ID3 tags work for podcasting
203(2)
Creating and editing ID3 tags in Audacity
205(1)
Creating and editing ID3 tags in iTunes
206(1)
Album Art: Getting Graphic with Your Podcast
207(4)
Chapter 11 Move It on Up (To Your Web Server)
211(12)
Adopting an Effective Filenaming Convention
212(1)
Understanding How FTP Works
213(2)
Making Your Connection with an FTP Application
215(5)
Step by step (or quack by quack) setup for Cyberduck
216(1)
Step by step setup for FileZilla
217(1)
A place on your web server for your stuff
218(1)
Uploading your files
219(1)
Uploading to a Podcast-Specific Host
220(3)
Chapter 12 Providing Show Notes
223(18)
Show Note Etiquette
223(2)
Planning the Post
225(3)
It's all in the details
226(1)
A picture is worth a thousand words
227(1)
Posting Your Show Notes
228(8)
Posting in WordPress
228(3)
Posting on LibSyn
231(2)
Using a wiki for your show notes
233(3)
Boosting Search Engine Rankings with Good Show Notes
236(7)
Loading up your titles
237(1)
Soliciting backlinks
238(3)
Part 4: Start Spreading The News About Your Podcast 241(44)
Chapter 13 Speaking Directly to Your Peeps
243(24)
Gathering Listener Feedback
244(1)
Fostering Comments on Your Blog
245(2)
Focusing on Online Forums
247(4)
Finding free, hosted forums
247(2)
Gaining more control of your forum
249(2)
Social Media
251(7)
Facebook
252(1)
Twitter
252(1)
Pinterest
253(1)
YouTube? For audio?!
254(1)
Instagram
255(3)
Using Voicemail
258(3)
Seeking Out the Comments of Others
261(2)
Trying a general search
261(1)
Searching within a site, blog, or social media platform
262(1)
When the Comments Are Less than Good
263(4)
Chapter 14 Fishing for Listeners
267(18)
Getting Your Podcast Ready for Promotion
267(3)
Polishing your presentation
268(1)
Checking your bandwidth
268(1)
Figuring out your USP
269(1)
Exploring Various Advertising Options
270(9)
Give me a boost, Facebook
270(4)
Insta-traffic with Instagram
274(3)
Writing press releases
277(2)
Promoting Your Podcast
279(8)
Optimizing your site for search engines
280(1)
Submitting promos to other podcasts
280(1)
Recording your promo
281(1)
Giving interviews
282(1)
Generating buzz
283(2)
Part 5: Pod-Sibilities To Consider For Your Show 285(54)
Chapter 15 Show Me the Money
287(22)
How Much Money Can You Make?
288(2)
Convincing Advertisers to Give You Money
290(5)
Developing a media kit
291(3)
Establishing a rate sheet
294(1)
Getting a Sponsor
295(2)
Asking Your Listeners for Money
297(8)
Gathering listener donations with PayPal
298(3)
Building patrons with Patreon
301(3)
Selling stuff
304(1)
Handling Fee-Based Subscriptions
305(4)
Securing your feed
305(2)
The path less traveled
307(2)
Chapter 16 Podcasting for Publicity
309(12)
Podcasting and Politics
310(2)
Telling the World a Story, One Podcast at a Time
312(4)
Keeping Good Company: Community Podcasts
316(5)
Creating a podcast to encourage testimony
316(1)
Podcasting for fun while promoting in the process
317(4)
Chapter 17 Podcasting for Passion
321(18)
The Philosophical Question for All Podcasters: Why Do We Do It?
322(7)
Gaining perspective on passion
322(2)
Podcasting passion with a purpose
324(1)
Sharing your passion with friends
325(2)
A passionate love for the podcast
327(2)
Holding Interest: Keeping a Podcasts Passion Alive
329(7)
Podcasting on puree: Mixing it up
329(2)
Starting a second (or third) podcast
331(3)
Moving forward with a plan
334(2)
When Podcasting, Be like Bruce Lee
336(3)
Part 6: The Part Of Tens 339(32)
Chapter 18 Ten Types of Podcasts to Check Out
341(18)
Tech Podcasts
342(2)
Independent Media Podcasts
344(2)
Science Podcasts
346(1)
Self-Development Podcasts
347(2)
Comedy Podcasts
349(2)
Slice-of-Life Podcasts
351(1)
Gaming Podcasts
352(1)
Podcasts of the Pen
353(2)
Geek Podcasts
355(2)
Podcasts about...Podcasting
357(2)
Chapter 19 Top Ten Reasons Why to Podcast
359(12)
You Are Considered a Subject Matter Expert
360(1)
You Are Passionate about the Subject
361(1)
You've Got a Creative Itch to Scratch
362(2)
You Like Playing with Tech Toys
364(1)
Bring Your Friends Together
365(1)
All the Cool Kids Are Doing It
366(1)
I Can Do More
366(1)
Bring Out the Best in You
367(1)
Talk to Interesting People
368(1)
The Ultimate Thrill Ride
369(2)
Index 371
Tee Morris was an early podcaster whose first podcasts helped build audiences for his writing. Today he is a social media and communications professional who podcasts on topics ranging from original fiction to Internet security to video game reviews. Chuck Tomasi is an IT professional who began with one podcast in 2004 and quickly grew to several more. He has taken his podcast passion to his day-job to drive community and sales.