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Power and Influence of Illustration: Achieving Impact and Lasting Significance through Visual Communication [Pehme köide]

(Falmouth University, UK)
  • Formaat: Paperback / softback, 256 pages, kõrgus x laius x paksus: 270x210x16 mm, kaal: 1000 g, 388 colour images
  • Ilmumisaeg: 21-Feb-2019
  • Kirjastus: Bloomsbury Visual Arts
  • ISBN-10: 135002242X
  • ISBN-13: 9781350022423
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  • Pehme köide
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  • Formaat: Paperback / softback, 256 pages, kõrgus x laius x paksus: 270x210x16 mm, kaal: 1000 g, 388 colour images
  • Ilmumisaeg: 21-Feb-2019
  • Kirjastus: Bloomsbury Visual Arts
  • ISBN-10: 135002242X
  • ISBN-13: 9781350022423
Teised raamatud teemal:

Delving into the rationale behind influential communication, The Power And Influence Of Illustration helps you understand how to work with a message to create convincing illustrations for your audience.

Alan Male explains how illustrative imagery can lampoon, shock, insult, threaten, subvert, ridicule, express discontent and proclaim political and religious allegiance. He explores how its tools have been used in the past, and looks at how contemporary illustrators can use their own work to persuade – and discusses where the line between persuasion and propaganda lies. These issues are explored using hundreds of full colour images from international artists, both contemporary and historical.

Arvustused

An excellent book that provides a good grounding in the historical context and development of Illustration that becomes increasing philosophical, more intellectually challenging and questioning of the role of the contemporary illustrator. * Nigel Coton, Lecturer in Illustration at Norwich University of the Arts, UK *

Muu info

Looks at strategies employed in conveying messages and persuasion through illustration, and shows how readers can utilise these tools in their own work to great effect.
Preface 7(2)
Introduction 9(8)
1 Lessons From History
17(42)
From the Birth of Culture to the Age of Enlightenment
18(11)
Victoriana to Disney
29(11)
A New World Order and the Twenty-first Century
40(19)
2 The Language Of Drawing
59(72)
Identity and Iconography
60(19)
Semiotics, Symbolism and Association
79(9)
Allegory, Metaphor and Paradigm
88(11)
Irony, Wit, Sarcasm and Perversion
99(15)
Rhetoric and Visual Bombast
114(7)
Subject Matter
121(10)
3 context. Impact and consequence
131(84)
Ethics, Censorship and Moral Responsibility
132(11)
Globalization and Audience
143(5)
New Knowledge
148(19)
Politics and Propaganda
167(13)
Entertainment and Literature
180(21)
Advertising and Commerce
201(14)
4 Contemporary And Future Practice
215(33)
Creativity and the Challenge of Innovation
215(18)
Communication: Effectiveness and Function
233(7)
The Illustrator as Polymath
240(8)
Glossary of Terms 248(2)
General Index 250(2)
Illustrator Index 252(1)
Bibliography 253(1)
Acknowledgements 254(1)
About the Author 254
Professor Alan Male is an illustrator, academic and writer. He directed the Illustration Programme at Falmouth University for many years, leading it to gain an international reputation for excellence. He is now Emeritus Professor and a keynote speaker on the international stage.