The benefits of modern technology often involve health, safety and environmental risks that produce public suspicion of technologies and aversion to certain products and substances. Amplified by the pervasive power of the media, public concern about health and ecological risks can have enormous economic and social impacts, such as the 'stigmatization' experienced in recent years with nuclear power, British beef and genetically modified plants.
This volume presents the most current and comprehensive examination of how and why stigma occurs and what the appropriate responses to it should be to inform the public and reduce undesirable impacts. Each form of stigma is thoroughly explored through a range of case studies. Theoretical contributions look at the roles played by government and business, and the crucial impact of the media in forming public attitudes. Stigma is not always misplaced, and the authors discuss the challenges involved in managing risk and reducing the vulnerability of important products, industries and institutions while providing the public with the relevant information they need about risks.
Arvustused
'An invaluable collection of articles for those who are seeking an in-depth analysis of risk perceptions.' Food, Nutrition and Agriculture
'An interesting study of how the media handles risk and attaches stigma - justified or otherwise.' ASLIB Book Guide
List of Tables vi List of Figures viii Acronyms and Abbreviations ix Preface xi Acknowledgments xvi Introduction Technological Stigma 3(6) Robin Gregory James Flynn Paul Slovic Stigma and the Social Amplification of Risk: Toward a Framework of Analysis 9(22) Roger Kasperson Nayna Jhaveri Jeanne X. Kasperson Contamination Stigma Technological Stigma: Some Perspectives from the Study of Contagion 31(10) Paul Rozin Crying over Spoiled Milk: Contamination, Consumer Expectations, and Environmental Stigma 41(28) Michael Edelstein Risk Lived, Stigma Experienced: Reflections on the Limits of Adaptations 69(18) Theresa Satterfield Nuclear Stigma Perceived Risk, Stigma, and Potential Economic Impacts of a High-Level Nuclear Waste Repository in Nevada 87(20) Paul Slovic M. Layman N. Kraus James Flynn J. Chalmers G. Gesell Modeling Stigma: An Empirical Analysis of Nuclear Waste Images of Nevada Modeling Stigma 107(26) Hank C. Jenkins-Smith Fear and Loathing of Las Vegas: Will a Nuclear Waste Repository contaminate the Imagery of Nearby Places? 133(24) Doug Easterling The Effects of the Rocky Flats Nuclear Weapons Plant on Neighboring Property Values 157(18) Wayne Hunsperger Place, Product, and Industry Stigma Risk, Stigma, and Property Value-What are People Afraid of? 175(12) Gregory Adams Robin Cantor Environmental Stigma and Equity in Central Cities: The Case of South Phoenix 187(16) David Pijawka Subhrajit Guhathakurta Sarah Lebiednik John Blair Suleiman Ashur The Impact of External Parties on Brand-Name Capital: The 1982 Tylenol Poisonings and Subsequent Cases 203(16) Mark L. Mitchell Mad Cow Disease and the Stigmatization of British Beef 219(10) Douglas Powell Blood, Risk, and Stigma 229(12) Penny Chan Technological Danger Without Stigma: The Case of Automobile Airbags 241(16) John Graham Dioxins or Chemical Stigmata 257(12) William Leiss An Industry Perspective on Risk and Stigma 269(14) Richard Long Risk, Media, and Stigma From Vision to Catastrophe: A Risk Event in Search of Images 283(18) Celio Ferreira Asa Boholm Ragnar Lofstedt The Nevada Initiative: A Risk Communication Fiasco 301(8) James Flynn Paul Slovic C.K. Mertz Risk, Media, and Stigma at Rocky Flats 309(22) James Flynn Ellen Peters C.K. Mertz Paul Slovic Coping with Stigma Coping with Stigma: Challenges and Opportunities 331(22) Howard Kunreuther Paul Slovic Defining and Identifying ``Stigma 353(8) Vern Walker Defining Stigma 361(8) Baruch Fischhoff References 369(22) About the Authors 391(4) Index 395
James Flynn is a Senior Research Associate at Decision Research in Eugene, Oregon. Paul Slovic is President of Decision Research and Professor of Psychology at the University of Oregon. Howard Kunreuther is the Cecelia Yen Koo Professor of Decision Sciences and Public Policy in the Operation and Information Management Department, the Wharton School, University of Pennsylvania, and Co-Director of the Wharton Risk Management and Decision Processes Center.
