The Routledge Handbook of Language and Social Media around the World
offers a comprehensive overview of this growing area of research through a global lens, aiming to decentre existing epistemologies and produce new lines of inquiry through a wider diversity of perspectives.
With its aim of complicating and diversifying understandings of language and social media through approaches and frameworks developed both within and outside dominant North American and European traditions, the volume is organized around seven sections, each focused on a particular geocultural context. Theoretical and methodological innovations as well as case studies of language practices across Africa, the Americas, East Asia, Europe, the Middle East, Oceania, and South Asia, which explore issues of diversities inequalities, mobilities, creativities, and social justice, are featured. Each section includes a brief section introduction, written by a local editor with expertise in the region who brings together contributions in each section. The sections are conceived to be in dialogue with one another, reinforcing the book’s aims of generating new conversations around the decolonisation of applied linguistics.
This volume is key reading for students and scholars interested in the study of language and social media in sociolinguistics, digital communication, applied linguistics, and anthropology.
The Routledge Handbook of Language and Social Media around the World offers a comprehensive overview of this growing area of research through a global lens, aiming to decentre existing epistemologies and produce new lines of inquiry through a wider diversity of perspectives.
Handbook introduction
Caroline Tagg, Korina Giaxoglou and Kristin V. Lexander
SECTION 1
Africa: African perspectives on social media practices: literacy, politics,
transnationalism, and artistic creativity
Edited by Kristin V. Lexander, Adjaratou O. Sall
Editors introduction
1 Texting as a collaborative literacy practice influenced by socio-cultural
and sociolinguistic values: a Kenyan example
Catherine Wawasi Kitetu
2 To keep from losing the way: connected migrants from sub-Saharan Africa
Sandra Bornand and Idé Hamani
3 Journalistic rap in social media: a transnational West African practice (Le
rap journalistique dans les réseaux sociaux: une pratique transnationale
ouest-africaine)
Moussa Diène and Mamadou Dramé
4 Political discourse and social media in Africa: online campaign, cultural
politics and the #Obidient movement
Innocent Chiluwa and Tolulope D. Iredele
SECTION 2
Americas: Language and social media in the Americas: struggles over political
participation and citizenship
Edited by Ignacio José Antonio López Escarcena, Rodrigo Borba
Editors introduction
5 Navigating pre-authorial constraints on Facebook: the seven As
Lauren Zentz
6 Language and gender in YouTube comments: the case of inclusive language
(lenguaje inclusivo)
Juan Eduardo Bonnin and M. Florencia Rizzo
7 Researching the thematisation of inclusive language in social media
Germán Canale
8 Transperipheral social media literacies: affects, ambiguities,
transgressions
Junot de Oliveira Maia
SECTION 3
East Asia: Creating spaces of creativity and criticality: Social media in
East Asia
Edited by Yi Zhang, Sender Dovchin
Editors introduction
9 Celebration of language play and humour - Translanguaging and carnivalesque
literacy practices in Chinese digital space
Yi Zhang
10 Instagramming the almost real: Japanese younger women and the spatiality
of desire on Instagram
Judit Kroo
11 Pro- and anti-social language of Korean social networking services (SNS)
Eldin Milak, Ana Tankosi and Qian Gong
12 Linguistic ridicule and language ideologies on social media in Hong Kong
Dennis Chau
13 The construction of national identity and the role of affect in Chinese
social media
Mingyi Hou, Ron Darvin and Guangxiang Liu
14 Understanding online hate speech through grotesque realism: Mongolia and
Kazakhstan
Sender Dovchin, Juldyz Samgulova, Bridget Goodman, Stephanie Dryden and
Bolormaa Shinjee
SECTION 4
Europe: Designing audiences and platforms in European social media contexts
Edited by Korina Giaxoglou and Caroline Tagg
Editors introduction
15 Reflecting backward, reflecting forward on social media research around
Europe
Maria Grazia Sindoni
16 Refugees' digital multilingual practices: insights into linguistic
creativity and identity
Mohammad Ateek
17 Extremism and social media
Catherine Bouko
18 The production and politics of social media interfaces
Lara Portmann
19 Quantified stories of illness and dying on social media
Carsten Stage
SECTION 5
Middle East: Postdigital Middle East societies: interfacing online and
offline dimensions of social media
Edited by Rania Magdi Fawzy and Amir H.Y. Salama
Editors introduction
20 The postdigital constitution of touristscapes: the Dubai travel app
Rania Magdi Fawzy and Amir H.Y. Salama
21 Digitized confessional discourse: the case of Cairo Confessions
Amany Y.A.A. Youseff
22 Diasporic identities at the online/offline juncture: insights from a
postdigital ethnography of the Nubian diaspora
Rania Magdi Fawzy, Amany El Shazly, Heba Morsi and Lubna Sherif
23 The postdigital turn and multimodal hermeneutics of Saudization in online
advertising discourse
Amir H.Y. Salama
SECTION 6
Oceania: The Oceanic Digital Revolution: Social Media and Linguistic
Diversity in Contested (Post)Colonial Environments
Edited by Stephanie Ketterer and Geoffrey Hobbis
Editors introduction
24 Melanesia in the digital age: langauge practices in social media and their
interaction with language ideology and perception
Leslie Vandeputte
25 Language contact phenomena on social media: perspectives from te Reo Mori
and New Zealand English
Andreea Calude and David Trye
26 Weaving translocal solidarity: examining the role of social media in
sovereignty and demilitarization activism in Guåhan
Manuel Cruz
27 Rethinking critical digital literacies education across Oceania:
Disrupting the legacies of colonialism
Fiona Willans
SECTION 7
South Asia: Social media as a space of resistance and digital linguistic
citizenship in South Asia
Edited by Shaila Sultana and Obaid
Editors introduction
28 Language shaming on social media in Nepal
Bal Krishna Sharma and Pramod K. Sah
29 Sickular and bhakt as polarized categories: the making of a Hindutva
digital sphere on Indian Twitter (X)
Rahul Sambaraju
30 Language of resistance and social justice: a case study of Pakistani
digital ethnic speech communities
Muhammad Shaban Rafi and Iram Amjad
31 Reciprocity between social media discourses and social movements in
Bangladesh
Al Muhmud Rumman and Shaila Sultana
32 Listen to the lama: analysing Bhutans digital media and online
religious practices
Dorji Wangchuk and Todd L. Sandel
Postscript
Ana Deumert
Index
Caroline Tagg is Senior Lecturer in Applied Linguistics and English Language at the Open University, UK.
Korina Giaxoglou is Senior Lecturer in Applied Linguistics and English Language at the Open University, UK.
Kristin Vold Lexander is Associate Professor in Norwegian Language at the University of Inland Norway.
