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Short Sims: A Game Changer [Kõva köide]

  • Formaat: Hardback, 266 pages, kõrgus x laius: 229x152 mm, kaal: 740 g, 236 Illustrations, color
  • Ilmumisaeg: 12-Mar-2020
  • Kirjastus: CRC Press
  • ISBN-10: 036786066X
  • ISBN-13: 9780367860660
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Short Sims: A Game ChangerSuurem pilt
  • Formaat: Hardback, 266 pages, kõrgus x laius: 229x152 mm, kaal: 740 g, 236 Illustrations, color
  • Ilmumisaeg: 12-Mar-2020
  • Kirjastus: CRC Press
  • ISBN-10: 036786066X
  • ISBN-13: 9780367860660
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Märksõnad:

Short Sims: A Game Changer explores the design concepts, dialogue, and formatting of interactive simulations. Interactivity is the key to effective educational media in schools, corporations, the military, and government. However, challenges like ineffective linear content or expenses can derail the product. This book provides a proven methodology to guide anyone through the steps of quickly creating highly engaging and responsive content. The process combines decades of research and implementations with leading organizations (Bill & Melinda Gates Foundation, Harvard Business School Publishing, Visa, State Department) with new tools that have just emerged.

Key Features

  • This book provides numerous code examples to illustrate how to put the techniques into practice.

  • It includes expanded introductions to mathematics fundamental to computer graphics and game development.

    • Graphics and physics are covered in introductory overviews.

    •  

    Author Bio

    Clark Aldrich is an education technology thought leader—the author of six books and developer of patent and award-winning projects. He currently builds custom Short Sims for organizations using a revolutionary methodology he has pioneered, or helps them build their own, through www.shortsims.com. He is also the host of an audio series called Education X Media (www.edbymedia.com) about evolving pedagogy in academics, corporations, and the military. ? He has been called a "guru" by Fortune Magazine and a "maverick" by CNN. Aldrich and his work have been featured in hundreds of other sources, including CBS, ABC, The New York Times, USA Today, the Associated Press, Wall Street Journal, NPR, CNET, Business 2.0, BusinessWeek, and U.S. News and World Report. He has written monthly columns for Training Magazine and Online Learning Magazine. Previously, he was the founder and former director of research for Gartner’s e-learning coverage. Earlier in his career, he worked on special projects for Xerox' executive team. He also served for many years as the Governor's representative on the education task force Joint Committee on Educational Technology, volunteered on several non-profit organizations aimed at child advocacy, and has served on numerous boards. He earned from Brown University a degree in cognitive science (during which he also taught at a leading environmental education foundation). He grew up in Concord, Massachusetts, and is the ninth great-grandson of Governors John Winthrop and Thomas Dudley, first and second governors of the Massachusetts Bay Colony, and Captain Walter Neale, the first colonial governor of lower New Hampshire.

    Foreword xi
    Preface xiii
    Author xv
    1 The Short Sim: A Game Changer
    		1(8)
    The Necessity of Interactivity
    		1(2)
    The Barriers
    		3(1)
    Until Now
    		4(1)
    Yes, But What Are Short Sims?
    		5(1)
    Short Sim Authoring Tools
    		6(1)
    Quick Start Guide
    		6(1)
    "Low-Hanging" Learning Objectives
    		7(1)
    Going Beyond Early Examples
    		7(1)
    For Whom Is This Book and What Does It Cover?
    		8(1)
    2 Short Sim Example: Be a Hacker
    		9(6)
    Overview
    		9(1)
    A Walk-through (Spoiler Alert)
    		10(1)
    Some Design Notes
    		10(1)
    A Single Story "Beat" Connects Beginning and End
    		10(1)
    The Core Mechanic
    		10(1)
    Restrained Design
    		11(2)
    Non-Directive Learning
    		13(1)
    Replayability
    		13(1)
    Play a Few More Short Sims
    		13(1)
    The Outlines of a New Design Philosophy
    		13(2)
    3 Seven Short Sim Design Principles
    		15(6)
    Build Competence and Conviction through Player Actions
    		15(1)
    Quick and Easy to Engage and Replayable
    		16(1)
    Quick to Build, Easy to Update
    		16(1)
    Rigorous Underlying Model
    		16(1)
    Coexist with Other Educational Content
    		16(1)
    Collaborative not Directive Leadership: Think Sim as Assistant
    		16(1)
    Simple Mechanics and Open-Ended Creativity
    		17(1)
    Short Sims are Perfect for
    		17(2)
    Corporate Training Groups
    		17(1)
    Traditional Media Producers
    		17(1)
    Training Content Producers
    		17(1)
    Schools
    		18(1)
    Assessment
    		18(1)
    Companies Seeking Cultural Influence
    		18(1)
    Breaking with Academia's Dark Ages
    		19(2)
    4 Planning Assumptions and Expectations
    		21(4)
    Estimating Time to Creation
    		21(1)
    Time Sucks
    		22(1)
    Short Sim Roles and a Sample Designer Schedule for Outsourcers
    		22(2)
    Example of Ranges in Time Frames
    		23(1)
    Other Planning Best Practices
    		24(1)
    Sometimes, a Leap
    		24(1)
    5 Identify the Audience and Broad Topic Parameters
    		25(4)
    A Broader Audience
    		25(2)
    The Tolerance for Ambiguity
    		26(1)
    Use beyond the Original Goal
    		26(1)
    Narrow the Topic
    		27(1)
    Competence and Conviction
    		27(2)
    6 Research, Including Subject Matter Expert Interviews
    		29(4)
    Do Outside Research
    		29(1)
    Interview the Subject Matter Experts
    		30(1)
    On Experts' Use of Visual Metaphors
    		31(2)
    7 Blocking Out a Simple Short Sim →
    		33(28)
    A Review of Basic Sim Authoring
    		34(1)
    First, Create Notes
    		34(2)
    Storyboarding
    		36(6)
    Levels
    		36(2)
    Calibrating the Flow
    		38(4)
    Refine and Add Interactivity
    		42(15)
    (At Some Point) Create an Introduction
    		57(1)
    Wrap Up
    		58(3)
    8 Getting Feedback
    		61(8)
    Feedback during the Initial Design
    		62(4)
    Set Up Temporary Links
    		62(1)
    The Best Tool: In-Sim Commenting Tools
    		62(2)
    A Marked Up Word Document
    		64(2)
    Directions for Commenters
    		66(1)
    Play through with the Clients
    		66(1)
    During the Pilot Stage
    		66(1)
    For Play testers during the Pilot Stage
    		66(1)
    For SMEs and Sponsors of Complex Sims during the Pilot Stage
    		67(1)
    Feedback after Launch
    		67(1)
    Embracing Mistakes
    		67(2)
    9 Types of Short Sims
    		69(4)
    Inculcate a New Way of Thinking
    		69(1)
    Teach Predictable Processes
    		69(1)
    Present Labs
    		70(1)
    Show Complex Processes
    		70(1)
    Allow Exploration of Interesting Systems
    		70(1)
    Present Complex Role Plays
    		71(2)
    10 Coaches, Settings, and the Value of Efficiency
    		73(8)
    Often, a Coach
    		73(2)
    Creating Situations and Characters
    		75(2)
    Consider Bare Stories
    		76(1)
    Also Keep All Names Descriptive and Back-Stories Lean
    		77(1)
    Consider Strong Characters
    		77(1)
    A Commitment to Efficiency
    		77(3)
    Minimize the Creation of Customized Media
    		78(1)
    Use Alternative Text Characters (Judiciously) to Add Emphasis
    		78(1)
    Use as Few Words as Possible
    		79(1)
    Efficient Structures
    		80(1)
    Useful Across All Types
    		80(1)
    11 Examples of Inculcating New Ways of Thinking
    		81(6)
    Creating a New Starting Point
    		81(4)
    Storyboard (Spoilers)
    		82(3)
    Techniques of Note
    		85(1)
    Example: Combining New Way of Thinking and Predictable Process
    		85(2)
    12 On Levels
    		87(22)
    The Zen of Level 1
    		88(1)
    Using Bottlenecks (i.e., What Happens in Level 3, Stays in Level 3)
    		88(1)
    Create a Few Traps
    		89(1)
    A Learning Curve
    		89(11)
    Make Sure Players Know, When They Failed, Why. Exactly
    		100(4)
    Decisions Should Have Stakes
    		103(1)
    Be Cautious When Presenting "Wrong Answers" Not to Reinforce a Mistake
    		104(1)
    Balancing Lecture and Lab: On the Philosophy of Right Seat and Left Seat
    		105(1)
    Be Player-Centric
    		106(3)
    Keep the Player Active by Breaking Up Long Passages
    		106(1)
    Don't Break the Player's Flow
    		106(3)
    13 Case Study: Creating a Short Sim Lab on Demand Curves
    		109(16)
    Introduction
    		109(1)
    Understand the Topic and the Objectives for the Short Sim
    		110(1)
    Create a Visual and Intuitive Microcosm
    		110(2)
    A Few Actions and a Simple Interface
    		111(1)
    Level One: The Introduction to the Lab
    		112(5)
    Introduce Interactivity
    		112(4)
    Consistency
    		116(1)
    Level Two: The Core Lab
    		117(7)
    On Tone and an Ideal Way to Learn
    		121(2)
    On Using PowerPoint and Borrowing from Comic Strips
    		123(1)
    Conclusion
    		124(1)
    14 Short Sim Example: Carpool (And Techniques to Align Behaviors in a Sim to Real-World Behaviors)
    		125(8)
    Overview
    		125(1)
    The Challenges and the Needs to Line Up with the Real World
    		125(8)
    Big Decisions Hidden among Small Decisions
    		126(3)
    Unforced Decisions
    		129(1)
    Consider Visual Decision-Making to Obscure the Right Answer
    		129(1)
    Interrupting Short-Term Success
    		129(1)
    Consider Generic Descriptions to Obscure the Right Answer
    		130(1)
    Being Influenced by Others
    		130(1)
    Never Force the Player to Be Immoral or to Make a Mistake They Would Not Make in the Productive World
    		131(1)
    On Conviction Building
    		131(2)
    15 Introduction to Advanced Universal Techniques
    		133(10)
    Storyboarding and the Language of Cinema
    		134(2)
    Levels That Can Be Accessed in Any Order
    		136(1)
    Easter Eggs
    		137(6)
    16 Example: Learning Curves with Complex Topics
    		143(2)
    17 Role-Plays, from Simple to Complex
    		145(8)
    To this One-On-One Framework, We Can Easily Make Additions
    		146(1)
    With Multiple Characters
    		146(1)
    Pushing Further: A Case Study
    		147(6)
    Define Success and Failure
    		147(1)
    Story Beats
    		147(1)
    The Theory of the Case
    		148(4)
    Rigorous Design
    		152(1)
    18 Example: Openish-Ended Labs Around Supply and Demand
    		153(6)
    A Wide Range
    		158(1)
    19 Examples of Sandboxes and Other Exploration of Interesting Systems
    		159(10)
    Example One: Two-Sided Markets
    		160(4)
    Example Two: The Distribution Sim
    		164(1)
    Example Three: The Four P's of Marketing
    		164(2)
    Background History: My Personal Journey to Short Sims
    		166(2)
    On Rigor
    		168(1)
    20 Endings
    		169(4)
    What Happens Next
    		169(1)
    Explicit Lessons Learned
    		170(1)
    Scores and Stars
    		170(1)
    And a Chance to Try Aga
    		171(1)
    Not all Failures Should Require Restarting the Entire Sim
    		172(1)
    A Good Taste
    		172(1)
    21 Assessments and Measuring Learning and Engagement
    		173(14)
    Assessment Short Sims
    		173(1)
    How Assessment Short Sims Are Similar to Educational Short Sims
    		174(1)
    Learning/Assessment Objectives
    		174(1)
    Research
    		174(1)
    Situation
    		174(1)
    Stories and Levels
    		174(1)
    Decisions
    		175(1)
    How Assessment Short Sims Are Different than Educational Short Sims
    		175(4)
    Planning Questions
    		175(1)
    Scoring Mechanism
    		175(1)
    Lack of Feedback/Lack of Ability of Start Over or Replay Segment
    		176(1)
    Rolling with Punches
    		176(3)
    The Introduction
    		179(1)
    Assessments Are a Perfect Use of Short Sims
    		179(1)
    Measuring Learning and Learner Engagement
    		180(3)
    Learners' Performance
    		180(1)
    Measuring Moments of Truth
    		180(1)
    Measuring Habits
    		180(1)
    Factor in Confidence and Conviction Levels
    		181(1)
    Factor in Demographic Information
    		181(1)
    Factor in Real-World Data
    		182(1)
    Engagement
    		182(1)
    Other Uses of Tracking beyond Traditional Assessment
    		183(2)
    TADA (Teaching and Data Acquisition)
    		183(1)
    Culture Dashboard
    		184(1)
    Uncovering Biases
    		184(1)
    Retries as a Surrogate Metric for Fun
    		184(1)
    And More
    		185(1)
    Organization that Care about Metrics Will Prefer Short Sims
    		185(2)
    22 Case Study: Creating a Simple Business Simulator
    		187(6)
    Introduction
    		187(5)
    A Growing Restaurant Chain, with a Technology Tree
    		188(1)
    Attribute Level Names
    		189(3)
    Conclusion
    		192(1)
    23 Conclusion
    		193(2)
    Appendix 1 Text Style Guide 195(10)
    Appendix 2 Examples of Learning Goals and Program Goals 205(4)
    Appendix 3 Broad List of Possible Subject Matter Expert Questions 209(4)
    Appendix 4 Be a Hacker Walk-Through 213(10)
    Appendix 5 Short Walk-Through of Visual Problem Identification 223(4)
    Appendix 6 Simple Business Simulator Walk-Through 227(12)
    Glossary 239(6)
    Index 245
    Clark Aldrich solves some of education's biggest problems, working with corporations, universities, foundations, the US military, non-profits, government organizations, and VCs.



    Most recently, Aldrich has re-invented educational contentwith an interactive model called Short Sims, which is more effective and more engaging for the learners and faster to create and less expensive for the producers. Short Sims renders traditional approaches alone obsolete.



    Prior to that, Aldrich introduced and popularized games and simulations for online learning, and thenpublished Unschooling Rules, his fifth book, which redefinedthe culture of learning, has been cited by President Obama, and adopted by leading schools everywhere.



    Earlier still, Clark Aldrich founded Gartner's thought-leading eLearningcoverage which defined the emergingindustry.



    Aldrich has been called a 'guru' by Fortune Magazine and a 'maverick' by CNN. Aldrich and his work have been featured in hundreds of sources, including CBS, ABC, The New York Times, USA Today, AP, Wall Street Journal, NPR, CNET, Business 2.0, BusinessWeek, and U.S. News and World Report. He has written six books based on his first hand experiences, has a degree from Brown University in Cognitive Science, taught at a leading environment education foundation, has given numerous keynotes, and his patent and award winning programs have earned millions.



    He grew up in Concord and Weston, Massachusetts, and is the ninth great-grandson of Governors John Winthrop and Thomas Dudley, first and second governors of the Massachusetts Bay Colony.