In a crowded field of data visualization and analytics tools, Tableau Desktop has emerged as the clear leader. This is partly due to its ease of use, but once you dive into Tableau's extensive feature set, you'll understand just how powerful and flexible this software can be for your business or organization.
With this handy pocket reference, author Ryan Sleeper (Innovative Tableau) shows you how to translate the vast amounts of data into useful information. Tableau has done an amazing job of making valuable insights accessible to analysts and executives who would otherwise need to rely on IT. This book quickly guides you through Tableau Desktop's learning curve.
You'll learn:
- How to shape data for use with Tableau Desktop
- How to create the most effective chart types
- Core concepts including discrete versus continuous
- Must-know technical features including filters, parameters, and sets
- Key syntax for creating the most useful analyses
- How to bring it all together with dashboards
And more!
| Preface |
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Chapter 1 Tableau's Product Ecosystem |
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1 | (4) |
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3 | (1) |
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6 | (1) |
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7 | (1) |
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8 | (3) |
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Chapter 3 Connecting to Data |
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11 | (10) |
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14 | (2) |
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Live Data Connections Versus Data Extracts |
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16 | (1) |
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Data Source Versus Extract Filters |
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17 | (1) |
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Chapter 4 Tableau Terminology |
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21 | (6) |
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23 | (1) |
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24 | (1) |
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Columns, Rows, and Chart Types |
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Chapter 5 Dimension Versus Measure |
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28 | (1) |
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Chapter 6 Discrete Versus Continuous |
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Visualizing Discrete and Continuous Options |
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Changing Discrete and Continuous Options |
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32 | (3) |
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Chapter 7 How to Make a Bar Chart |
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35 | (6) |
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36 | (1) |
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Introducing Aggregation in Tableau |
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37 | (2) |
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Combining Measures and Dimensions to Glean Insight |
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39 | (2) |
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Chapter 8 How to Make a Line Graph |
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Tableau Line Graph Defaults |
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45 | (2) |
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Using the Show Me Feature |
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Adding Context to a Line Graph by Encoding Marks |
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50 | (1) |
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Formatting Tips for Line Graphs |
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51 | (2) |
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Chapter 9 How to Make a Scatter Plot |
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53 | (10) |
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Visualization Level of Detail |
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55 | (1) |
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Getting Started with the Analytics Pane |
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56 | (5) |
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Closing Thoughts on Chart Types |
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61 | (2) |
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63 | (14) |
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Options for Scaling Filters |
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Understanding Tableau's Filter Order of Operations |
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Data Source and Extract Filters |
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Chapter 11 Calculated Fields |
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78 | (5) |
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Level of Detail Calculations |
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87 | (6) |
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93 | (14) |
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93 | (2) |
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How to Use Dynamic Parameters |
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95 | (2) |
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97 | (10) |
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107 | (10) |
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107 | (4) |
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111 | (6) |
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Chapter 14 Dashboards and Distribution |
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117 | (7) |
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124 | (3) |
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127 | (6) |
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| Conclusion |
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| Index |
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Ryan Sleeper is the founder and principal at Playfair Data and has consulted with many of the world's best-known brands. He is author of the books, Practical Tableau (O'Reilly 2018) and Innovative Tableau (O'Reilly 2020), and has shared his data visualization strategies worldwide, including speaking engagements in London, Tokyo, Toronto, and Singapore. Ryan's work in Tableau has earned him the titles of Tableau Zen Master, Tableau Global Iron Viz Champion, and Tableau Public Visualization of the Year author.
