Muutke küpsiste eelistusi

Travel and Tourism [Kõva köide]

  • Formaat: Hardback, 240 pages, kõrgus x laius: 210x157 mm, kaal: 450 g
  • Sari: Sage Course Companions Series
  • Ilmumisaeg: 15-Nov-2006
  • Kirjastus: SAGE Publications Inc
  • ISBN-10: 1412922941
  • ISBN-13: 9781412922944
Teised raamatud teemal:
  • Formaat: Hardback, 240 pages, kõrgus x laius: 210x157 mm, kaal: 450 g
  • Sari: Sage Course Companions Series
  • Ilmumisaeg: 15-Nov-2006
  • Kirjastus: SAGE Publications Inc
  • ISBN-10: 1412922941
  • ISBN-13: 9781412922944
Teised raamatud teemal:
The SAGE Course Companion in Travel and Tourism is an accessible introduction to the subject that will help readers extend their understanding of key concepts and enhance their thinking skills in line with course requirements. It provides support on how to revise for exams, how to present calculations and how to prepare for and write assessed pieces. Readers are encouraged not only to think like a Travel and Tourism professional but also to think about the subject critically.





Designed to complement existing textbooks for the course, the companion provides:



- Easy access to the key themes in Travel and Tourism and an overview of its business context



- Helpful summaries of the approach taken by the main textbooks on the course



- Guidance on the essential study skills required to pass the course



- Sample exam questions and answers, with common pitfalls to avoid



- A tutors-eye view of what course examiners are looking for



- A road map for the book to help readers quickly find the information they need









The SAGE Course Companion in Travel and Tourism is much more than a revision guide for undergraduates; it is an essential tool that will help readers take their course understanding to new levels and achieve success in their undergraduate course.
Part One Introducing your companion 1
Part Two Core areas of the curriculum 11
1 Introducing travel and tourism
13
2 Global tourism
18
3 The demand for travel and tourism
25
4 Tourist motivation
31
5 The travel and tourism industry
37
6 Transport for travel and tourism
44
7 Air transport
51
8 Accommodation
58
9 Attractions
64
10 Tour operations
71
11 Travel and tourism retailing
78
12 Marketing in travel and tourism
83
13 Strategy in travel and tourism
91
14 Economics of travel and tourism
99
15 Tourism and development
106
16 Planning travel and tourism
113
17 Tourism and the environment
120
18 Tourism, society and culture
127
19 Visitor management
135
20 Urban tourism
139
21 Rural tourism
146
22 Contemporary issues in travel and tourism
153
Part Three Study, writing and revision skills (in collaboration with David McIlroy) 159
1 How to get the most out of your lectures
160
2 How to make the most of your seminars
165
3 Essay-writing tips
170
4 Revision hints and tips
181
5 Exam tips
193
6 Tips on interpreting essay and exam questions
203
Glossary 215
References 227
Index 230