This book aims to examine the practical implications of digital video advertising across a wide range of contemporary video formats. It systematically explores the contributions of advanced advertising technologiesincluding 360-degree video, virtual...Lasīt vairāk
In an era where ideas can shape industries and algorithms can launch billion-dollar ventures, academic researchers stand at the forefront of innovation, though often without the tools to protect and benefit from the commercialization of their work....Lasīt vairāk
In July 1973, at the age of 21, Mark Constantine OBE started making herbal hair products while studying to become a trichologist. Over 50 years later he still works out of his first hair and beauty clinic in Poole High Street, although today at the h...Lasīt vairāk
This book offers contemporary insights into the intersection of sustainable development, leadership, innovation, and organizational performance within Vietnam. Featuring 25 selected papers presented at the 20th Academy of Global Business Advancement...Lasīt vairāk
This book explores how organizations can thrive at the intersection of technology and strategic thinking. This book integrates advanced perspectives on digital transformation with actionable insights into innovation management, offering readers a ho...Lasīt vairāk
Learn how to negotiate as a human in a world that is increasingly automated, fragmented and online. As AI transforms business faster than ever, mid and senior-level negotiators must blend cutting-edge technology with emotional intellige...Lasīt vairāk
As AI transforms business faster than ever, mid and senior-level negotiators must blend cutting-edge technology with emotional intelligence to lead complex conversations and close deals that last.Tim Castle, a renowned negoti...Lasīt vairāk
Small and medium-sized enterprises (SMEs) and startups face distinct managerial challenges due to their size, resource constraints, and dynamic environments. This edited volume explores how globalization, digitization, sustainability regulations, an...Lasīt vairāk
This Open Access book explores the rise of robo-advisory within the broader FinTech revolution, tracing its evolution from traditional human advisors to AI-driven platforms that democratize financial services. Robo-advisory technologies are part of...Lasīt vairāk
This book provides an overview of significant ongoing global policy challenges from the climate crisis, conflicts and food insecurity to the cost-of-living crisis and global inequality. It examines how collaborative public sector entrepreneurship is...Lasīt vairāk
This book demystifies the neo-banking phenomenon, exploring how it is reshaping the financial landscape to cater to the modern consumers needs. It offers a deep dive into the innovative business model and compelling economics of neo-banking, as wel...Lasīt vairāk
The development of new environmental technologies plays a critical role in making environmental protection more effective and economically viable. This book opens a truly innovative perspective for understanding environmental innovation essential to...Lasīt vairāk
In an era of AI disruption, economic volatility, and workplace burnout, traditional problem-solving methods are failing. Reverse Thinking offers a groundbreaking toolkit for tackling modern challenges by merging logic with creativity, structure with...Lasīt vairāk
The Great Thinkers in Marketing series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors organize ea...Lasīt vairāk
Targets the general public and public policy-makers interested in better understanding the mechanisms of a zero-carbon economic transformation, and what works and doesnt work in climate policy. It offers an accessible coverage of how green innovati...Lasīt vairāk
(Izdošanas datums: 31-May-2026, Hardback, Izdevniecība: Cambridge University Press, ISBN-13: 9781009708371)
Targets the general public and public policy-makers interested in better understanding the mechanisms of a zero-carbon economic transformation, and what works and doesnt work in climate policy. It offers an accessible coverage of how green innovati...Lasīt vairāk
(Izdošanas datums: 31-May-2026, Hardback, Izdevniecība: Cambridge University Press, ISBN-13: 9781009216395)
A strategic guide that equips university leaders with the tools to navigate disruption and uncertainty. Drawing on dynamic capabilities theory and featuring global case studies, this book offers practical insights for administrators, policymakers, a...Lasīt vairāk
For readers grappling with how automation reshapes jobs, wages, and economic inequalities, this book combines rigorous data, EU case studies, and policy insights. Essential for policymakers, economists, students and citizens navigating robotization...Lasīt vairāk
Mauro Gallegati, Enzo Valentini, Fabiano Compagnucci, Andrea Gentili
(Izdošanas datums: 31-May-2026, Hardback, Izdevniecība: Cambridge University Press, ISBN-13: 9781009700092)
For readers grappling with how automation reshapes jobs, wages, and economic inequalities, this book combines rigorous data, EU case studies, and policy insights. Essential for policymakers, economists, students and citizens navigating robotization...Lasīt vairāk
