The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying asp...Loe edasi...
This book examines the state of strategic communication as a discipline and how it has emerged as a unique area of scholarship in the beginning of the 21st century. Strategic communication encompasses all communication that is substanti...Loe edasi...
The Routledge Handbook of Strategic Communication provides a comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying asp...Loe edasi...
This book examines the state of strategic communication as a discipline and how it has emerged as a unique area of scholarship in the beginning of the 21st century.Strategic communication encompasses all communication that...Loe edasi...
Exploring the implications of 10 years of data from more than 20,000 communication professionals across Europe, combined with case studies and interviews with senior communication directors from top European companies and organizations, this book...Loe edasi...
Sari: Advances in Public Relations and Communication Management
(Ilmumisaeg: 05-Sep-2016, Hardback, Kirjastus: Emerald Group Publishing Limited, ISBN-13: 9781786357168)
The book provides insight into the expanding field of corporate communication by exploring the benefits of research and education which merge insights from the disciplines of business and communication. The book provides a uniquely European view and...Loe edasi...
(Ilmumisaeg: 31-Jul-2015, Paperback / softback, Kirjastus: Peter Lang AG, Internationaler Verlag der Wissenschaften, ISBN-13: 9782875742865)
What are the main ethical challenges for strategic communication and public relations professionals today? How can researchers help in understanding and dealing with these challenges in a complex and interconnected world? This book offers some answer...Loe edasi...
The Routledge Handbook of Strategic Communication provides the first comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspect...Loe edasi...
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articl...Loe edasi...
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articl...Loe edasi...
Peter A. Bruck, Andrea Buchholz, Zeger Karssen, Ansgar Zerfass
(Ilmumisaeg: 14-Oct-2010, Paperback / softback, Kirjastus: Springer-Verlag Berlin and Heidelberg GmbH & Co. K, ISBN-13: 9783642064159)
Technologies develop rapidly and reach hurricane levels of velocity but quality E-Content and innovative applications lag behind. This book addresses the question how content industries change within a digital environment and what role information an...Loe edasi...
Peter A. Bruck, Andrea Buchholz, Zeger Karssen, Ansgar Zerfass
(Ilmumisaeg: 13-Apr-2005, Hardback, Kirjastus: Springer-Verlag Berlin and Heidelberg GmbH & Co. K, ISBN-13: 9783540250937)
Technologies develop rapidly and reach hurricane levels of velocity but quality E-Content and innovative applications lag behind. This book addresses the question how content industries change within a digital environment and what role information an...Loe edasi...