(Ilmumisaeg: 15-Apr-2025, Hardback, Kirjastus: Edward Elgar Publishing Ltd, ISBN-13: 9781035300129)
This comprehensive Handbook serves as a key reference for Big Data theorization and implementation that will drive the next generation of marketing and management in tourism and hospitality. It explores the need for systemizing knowledge around using...Loe edasi...
(Ilmumisaeg: 03-Sep-2024, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394244478)
Upgrade your sales process by plugging into the new power of artificial intelligence In todays cutthroat sales world, where sales professionals are constantly juggling multiple responsibilities and navigating a sea of relentless com...Loe edasi...
Start transforming your data-driven marketing strategies and increasing customer engagement. Learn how to create compelling marketing content using advanced gen AI techniques and stay in touch with the future AI ML landscape. Purchase of the print o...Loe edasi...
The ultimate guide to maximizing efficiency and driving success with advanced features to create an automated business with Keap Pro Key Features Streamline customer relationship management and enhance customer interactions, fr...Loe edasi...
Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management...Loe edasi...
Salesforce Field Service (formerly Field Service Lightning) connects customers, workforce, and products on a single platform to deliver exceptional on-site services. This book guides Field Service enthusiasts in creating, managing, and automating...Loe edasi...
This book includes peer-reviewed contributions presented at the International Conference on Data Analytics in Business and Marketing, ICDABM 2022. The book covers topics in data analytics, intelligent data, data management in business and marketin...Loe edasi...
Effective, repeatable, and insightful analytics are key to ROI in customer relationship management systems. Many organizations, however, lack the automated reporting tools they need to run their businesses and instead choose to massage the data in...Loe edasi...
This book teaches you how to configure and implement Salesforce Nonprofit Cloud, its standard functionalities, and customizations for business processes. The book provides you with real-world case studies along with best practices to augment the imp...Loe edasi...
Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship...Loe edasi...
This book describes how companies can easily and pragmatically set up and realize the path to a data-driven enterprise, especially in the marketing practice, without external support and additional investments. Using a predictive intelligence (PI) ec...Loe edasi...
Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize the opportunities they present.AI Strategy for Sales and Marketing pre...Loe edasi...
Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize the opportunities it presents. AI Strategy for Sales and Marketing presents a framework for understan...Loe edasi...
Learn how to gather, manipulate, and analyze data with Python. This book is a practical guide to help you get started with Python from ground zero and to the point where you can use coding for everyday tasks. Python, the...Loe edasi...
Digital Strategies explains the role of social media in public relations, marketing, and business decisions. In plain language and engaging case studies this book lays out the strategies, tactics, successes, and challenges of the contemporar...Loe edasi...
(Ilmumisaeg: 16-Mar-2021, Loose-leaf, Kirjastus: OUP India, ISBN-13: 9780190925437)
saadame teile pakkumise kasutatud raamatule, mille hind võib erineda kodulehel olevast hinnast
Digital Strategies explains the role of social media in public relations, marketing, and business decisions. In plain language and engaging case studies this book lays out the strategies, tactics, successes, and challenges of the contemporar...Loe edasi...
Marketing Strategy offers a unique and dynamic approach based on four underlying principles that underpin marketing today: All customers differ; All customers change; All competitors react; and All resources are limited. The structured fram...Loe edasi...
This book provides clarity and guidance on effective strategy, implementation and management of CRM. It explores both the conceptual and cultural context of CRM initiatives along with the particulars of CRM system implementation and management. In...Loe edasi...
(Ilmumisaeg: 07-Feb-2020, Paperback / softback, Kirjastus: Peter Lang AG, ISBN-13: 9783631805541)
The editors of this book combine new approaches in economy and business administration. The topics of this book range from tax policy, accounting information systems, banking in Turkey, work safety, gender pay gaps and social media marketing to e-mu...Loe edasi...
Goodmans invaluable resource includes 72 time-saving guides that will streamline your processes. Addressing myriad marketing, publicity, and promotion activities, this book is packed with tried and true best practices and useful tips for...Loe edasi...