(Ilmumisaeg: 22-Jan-2026, Paperback / softback, Kirjastus: Right Book Press, ISBN-13: 9781917490184)
Whats the secret sauce of unforgettable service? Its that one little thing that sets your service apart from everyone else. In Celebrity Service Secret Sauce, Geoff Ramm invites you in...Loe edasi...
Looking to create marketing plans that truly connect with your customers?The Customer-Driven Marketing Handbook by Fab Giovanetti is your guide to building effective marketing strategies that focus on real custo...Loe edasi...
The essential guide to conversational selling – the mindsets, knowledge and skills that every salesperson needs to master, and which every sales manager needs to be able to teach. Selling is changing. As AI becomes ever more pervasi...Loe edasi...
When your customers succeed, your business succeeds. Customer Success is all about generating revenue growth through customer relationships, outcomes, trust, loyalty, retention and referrals – and Kellie Lucas is a pioneer in the discipline....Loe edasi...
(Ilmumisaeg: 10-Nov-2025, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394279937)
A powerful and original new take on business strategy—with the customer at the center of it—designed to generate enduring competitive advantage When setting strategy, organizations typically spend too much time thinking about the competi...Loe edasi...
Start with the Customer will reframe your understanding of the modern customer, guide you through the forces shaping their behaviour, reveal the golden rules and cardinal sins of service and help you build a world class service culture, f...Loe edasi...
(Ilmumisaeg: 10-Jun-2025, Hardback, Kirjastus: Harvard Business Review Press, ISBN-13: 9781647829735)
Porsches for soccer moms? Patagonia vests for finance bros? Crocs for trendsetters? Weight Watchers for wellness? What happens when growing your brand requires serving new customers with different wants and needs than your current customers?...Loe edasi...
(Ilmumisaeg: 30-Dec-2024, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394288823)
Unlock the power of generative AI to transform your enterprise B2B sales and marketing strategies In AI-Driven Value Management: How AI Can Help Bridge the Gap Across the Enterprise to Achieve Customer Success, authors Craig LeGra...Loe edasi...
(Ilmumisaeg: 22-Jul-2024, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394236336)
A fresh look into understanding your prospective customers buying decisions to influence them and win more business Building on the groundbreaking success of the first edition, this newly revised and updated version of Buyer Pers...Loe edasi...
Understand the Keys to Client Acquisition and Lasting Relationships#1 New Release in Marketing and Consumer Behavior, and Customer RelationsMaking powerful connections with a prospective client, so they engage and...Loe edasi...
The essential guide to creating a successful organization by making things easier, better and more straightforward for your customers.Across all sectors, organizations fixation with functionality have meant that the human element...Loe edasi...