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Greening of IT, The: How Companies Can Make a Difference for the Environment [Pehme köide]

  • Formaat: Paperback / softback, 352 pages, kõrgus x laius x paksus: 228x153x18 mm, kaal: 460 g
  • Sari: IBM Press
  • Ilmumisaeg: 28-May-2009
  • Kirjastus: Pearson
  • ISBN-10: 0137150830
  • ISBN-13: 9780137150830
Teised raamatud teemal:
  • Formaat: Paperback / softback, 352 pages, kõrgus x laius x paksus: 228x153x18 mm, kaal: 460 g
  • Sari: IBM Press
  • Ilmumisaeg: 28-May-2009
  • Kirjastus: Pearson
  • ISBN-10: 0137150830
  • ISBN-13: 9780137150830
Teised raamatud teemal:
How IT Can Drive Immense Business Value by Going Green

 





For CEOs, CIOs, CFOs, and IT leaders: The green IT business case and best practices for making it happen Timely help for companies facing rising energy costs, new government rules, and growing public concern Powerful new insights from IBMs breakthrough $1 billion green computing initiative

 

Chances are your enterprise IT organization has a significant carbon footprint. In an era of unpredictable energy costs, reducing energy usage throughout your data centers and IT infrastructure represents a powerful cost-cutting opportunity. Now, a top green IT expert shows business and IT leaders how to drive powerful business value by improving ITs environmental performance.

 

Drawing on leading-edge experience, John Lamb helps you realistically assess the business case for green IT, set priorities, and overcome the internal and external challenges to making it work. He offers proven solutions for issues ranging from organizational obstacles to executive motivation and discusses crucial issues ranging from utility rate incentives to metrics. Along the way, youll discover energy-saving opportunitiesfrom virtualization and consolidation to cloud and grid computingand solutions that will improve business flexibility as they reduce environmental impact.

 

Lamb presents case studies, checklists, and moreall the practical guidance you need to drive maximum bottom-line value from your green IT initiative.

 

Preface     xxiii

Acknowledgments     xxix

About the Author     xxxiii

Chapter 1: The Importance of Green IT     1

Chapter 2: The Basics of Green IT     15

Chapter 3: Collaboration Is Key for Green IT     39

Chapter 4: The Governments RoleRegulation and EPA Activity     55

Chapter 5: The Magic of IncentiveThe Role of Electric Utilities     69

Chapter 6: A Most-Significant StepVirtualizing Your IT Systems     85

Chapter 7: The Need for Standard IT Energy-Use Metrics     109

Chapter 8: What About Chillers, Cooling Tower Fans, and All That Cooling Equipment Usually Ignored by IT?     129

Chapter 9: Green IT Case Studies for Energy Utilities     147

Chapter 10: Green IT Case Studies for Universities and a Large Company     157

Chapter 11: Worldwide Green IT Case Studies     183

Chapter 12: The Future of Green IT for Corporations     205

Appendix A: Green IT Checklist and Recommendations     215

Appendix B: Green IT and Cloud Computing     237

Appendix C: Comparison of Different Power-Generation Methods     251

Appendix D: Worldwide Electricity Costs for IT with Projections     281

Glossary     289

Bibliography     301

Index     305

 
Preface xxiii
Acknowledgments xxix
About the Author xxxiii
The Importance of Green IT
1(14)
The Growing Significance of Green IT and Green Data Centers
4(6)
All Companies Can Take Basic Steps Toward Green IT
10(4)
Communicate Green IT Plans and Appoint an Energy Czar
10(1)
Consolidate and Virtualize
11(1)
Install Energy-Efficient Cooling Units
11(1)
Measure and Optimize
11(1)
Implement Efficient Applications and Deduplicate Data
12(1)
Make Use of Rebates and Incentives
13(1)
What This Book Covers
14(1)
The Basics of Green IT
15(24)
Organizational Issues in Addressing the Problem
17(1)
The Future of Regulations as External Factors for Change
18(1)
Overall Motivation for Executives to Move to Green Data Centers
18(1)
Product End of Life, Asset Disposal, Procurement Policies, Supply-Chain Issues
19(1)
Important Steps for Green IT
20(4)
Five-Step Process Used for Data Center Energy Efficiency
21(3)
Software/Applications/Process Workload---Often-Overlooked Areas for Green IT
24(1)
Green IT Is More Than Data Centers---Your Laptop Is Included
25(5)
How Much Energy Does Your Laptop Computer System Use?
27(1)
Energy-Efficient Desktop and Laptop Computing
27(3)
Other Considerations for Going Green on the Client Side
30(1)
Data Center Energy-Efficiency Considerations
30(2)
You Can't Manage What You Can't Measure
32(2)
Tools for IT Energy Measurement, Monitoring, and Management
32(2)
Other Ways to Save Energy in the Data Center
34(1)
Resources to Get the Latest Information on Green IT
35(3)
Chapter Summary and Conclusions
38(1)
Collaboration Is Key for Green IT
39(16)
IT Technology Vendors
40(1)
Data Center Design and Build Businesses
40(2)
Collaboration of Building Energy Management and IT Energy Management
42(1)
Energy Utilities
43(1)
Governments
44(2)
Collaboration Within Your Own Company
46(1)
Universities Collaborate
47(1)
The Green Grid Collaboration Agreements
48(1)
Collaboration and Carbon Trading
49(1)
IT Vendors and Collaboration
49(3)
Energy Manager Software
50(1)
Global Significance of Energy-Efficiency Certificate Program
51(1)
Al Gore and Green Collaboration
52(2)
Al Gore's July 2008 Bold Plan to Save the Planet
53(1)
Chapter Summary and Conclusions
54(1)
The Government's Role---Regulation and EPA Activity
55(14)
Regulating Greenhouse Gases
55(3)
Role of the EPA
58(8)
The EPA's Estimates on Energy Use in Data Centers Through 2011
59(1)
EPA Incentives and Voluntary Programs to Promote Energy Efficiency
60(2)
EPA Recommendations on Ways to Promote Data Center Energy Efficiency
62(4)
IT Company Support of Government Regulation
66(1)
Educational Institutions and Government Regulation
66(1)
Chapter Summary and Conclusions
67(2)
The Magic of ``Incentive''---The Role of Electric Utilities
69(16)
The Significant Role of Electric Utilities and IT Energy Ratings in Green IT
70(3)
PG&E Led Utility Energy-Efficiency Coalition
71(1)
PG&E Energy-Efficiency Program
72(1)
Example of Energy Utility Rate Case Incentives
73(1)
Using Utility Rebates to Minimize Energy Costs in the Data Center
74(3)
The Incentive for Utilities
74(1)
Available Incentive Programs
74(3)
Power Company Incentives for Companies to Go Green
77(1)
Energy-Efficiency Ratings for IT
78(3)
Electronic Product Environmental Assessment Tool (EPEAT)
80(1)
Energy Ratings for Data Centers
81(1)
IT Vendors Help Lead the Charge
81(3)
Reuse, Recycle, and Relax
82(1)
Telecommuting
83(1)
Where's It All Heading?
84(1)
A Most-Significant Step---``Virtualizing'' Your IT Systems
85(24)
The Concepts of Consolidation and Virtualization
87(5)
Consolidation: A Key in Energy Efficiency
88(1)
Virtualization: The Greenest of Technologies
89(3)
Server Virtualization
92(1)
Partitioning
92(1)
Other Virtualization Techniques
92(1)
Storage Virtualization
93(2)
IBM SAN Volume Controller
93(2)
Virtual Tapes
95(1)
Client Virtualization
95(2)
A Further Look at Reasons for Creating Virtual Servers
97(2)
The Ultimate in Server and Data Storage Virtualization
98(1)
Cloud Computing--- The Exciting Future
99(1)
Cluster Architecture for Virtual Servers
99(2)
VMware Clusters (VMotion)
99(2)
Blade Servers and Virtualization
101(4)
The Benefits of Blades
102(1)
Virtualizing Blade Servers?
103(1)
Business Continuity-Disaster Recovery
103(1)
Combining Blades and Virtualization
104(1)
Impacts of Server Virtualization on Data Storage
105(3)
Infrastructure Options and Plans
106(1)
Storage Management Issues
106(1)
Data Protection
107(1)
Disaster Recovery
107(1)
Server and Storage Virtualization
107(1)
Chapter Summary and Conclusions
108(1)
The Need for Standard IT Energy-Use Metrics
109(20)
SPEC
110(1)
SPEC Metrics for Virtual Servers
110(1)
SPEC Server Power and Performance Examples
110(4)
Server Sleep Mode
111(3)
EPA Metrics
114(1)
SPEC's Feedback on EPA's First Draft of the Energy Star for Servers Specification
114(1)
LEED Green Building Rating System
115(6)
History
115(1)
Benefits and Disadvantages
116(1)
Certification
117(1)
LEED Versions
118(2)
LEED and Carbon Trading
120(1)
Professional Accreditation
121(1)
The Green Grid Data Center Power-Efficiency Metrics: PUE and DCiE
121(6)
Short-Term Green Grid Approach
122(2)
Long-Term Green Grid Direction
124(1)
Data Center Productivity (DCP)
125(2)
So-What's the Future for Green IT Energy-Use Metrics?
127(2)
What About Chillers, Cooling Tower Fans, and All That Cooling Equipment Usually Ignored by IT?
129(18)
Starting with the Data Center Cooling Basics
131(1)
Data Center Stored Energy Including Stored Cooling
132(2)
Back to the Future---Water-Cooled Servers
134(1)
Strategies for Increasing Data Center Cooling Efficiency
135(8)
Proper Sealing of the Data Center Environment
136(1)
Optimizing Air Flow
137(2)
Using Economizers to Achieve Free Cooling
139(1)
Increasing the Efficiency of Room Air Conditioners
140(2)
Deploying Supplemental Cooling
142(1)
Fuel Cells for Data Center Electricity
143(1)
Other Emerging Technologies for Data Centers
143(2)
Chapter Summary and Conclusions
145(2)
Green IT Case Studies for Energy Utilities
147(10)
The Environmentally Friendly Aspect of Green Data Centers
148(1)
Pacific Gas and Electric Company (PG&E)
148(2)
PG&E Energy-Efficiency Programs
149(1)
Electric Utility in the Chicago Area
150(5)
Data Center Energy Efficiency Process Steps
150(4)
Additional Energy Efficiency for the Energy Utility's Data Center
154(1)
Next Steps for This Energy Utility's Green Data Centers
155(1)
The Energy Impact of the UPS
155(1)
Chapter Summary and Conclusions
156(1)
Green IT Case Studies for Universities and a Large Company
157(26)
Bryant University Scalable Modular Approach to a Green Data Center
158(5)
Summary, Bryant University Scalable Modular Data Center
159(1)
Bryant University Modular Data Center Design Details
160(2)
Other Modular and Container Data Center Designs: Google, Sun, Rackable
162(1)
Columbia University Green IT and New York City Green Plan
163(6)
Columbia University's Analysis and Plan for Creating a Green Data Center
164(1)
High Performance Computing (HPC) at a Large Research University
165(2)
Green IT Techniques to Be Analyzed and Verified
167(1)
Columbia's Green IT Test Plan
168(1)
Columbia University Green IT Plan Summary
169(1)
Lexington, Kentucky, Large (61KSF) Data Center
169(12)
A Five-Step Approach for an Energy-Efficient Data Center
171(1)
Diagnose
172(1)
Build
173(1)
Virtualize
174(3)
Manage and Measure
177(1)
Cool
178(1)
Future Plans and Government Involvement
179(1)
Lexington Green Data Center Conclusions
180(1)
Chapter Summary and Conclusions
181(2)
Worldwide Green IT Case Studies
183(22)
World Community GridTM-A Green IT Grid for Good
184(3)
Understanding the Structure of Rice
186(1)
The Clean Energy Project
186(1)
A Green Data Center in Montpelier, France
187(7)
Customer Pain Points
187(1)
Strategy, Best Practices, and Solutions
188(1)
PSSC Green Data Center of the Future Implementation
188(1)
Innovation for Green IT---Local or Remote Access to the Supervision Room
189(5)
Istanbul, Turkey-Data Center Case Study
194(2)
The Istanbul Green IT Data Center Solution for Cost-Saving
195(1)
Large Project in India (Over 30 Data Centers)
196(7)
The Solution: Work with the Experts
196(2)
The Organization's Initiatives and Innovation
198(3)
Compilation of the Organization's Results
201(2)
Future Plans During 2009
203(1)
Chapter Summary and Conclusions
203(2)
The Future of Green IT for Corporations
205(10)
Review of IT Steps to Help Save the World!
206(3)
Communicate Green IT Plans and Appoint an Energy Czar
207(1)
Consolidate and Virtualize
207(1)
Install Energy-Efficient Cooling Units
207(1)
Measure and Optimize
207(1)
Implement Efficient Applications and Deduplicate Data
208(1)
Make Use of Rebates and Incentives
209(1)
Green IT for the Future
209(1)
A Roadmap for Green IT
210(4)
Conclusions
214(1)
Appendix A Green IT Checklist and Recommendations
215(22)
A Green IT Checklist
215(10)
Tips on Creating Sustainable Data Centers (Dave Anderson)
215(10)
Tools and Information to Help with Green IT
225(1)
DOE DC Pro Tool
225(1)
Carbon Footprint Tool
225(1)
ASHRAE Information
225(1)
Server Power Calculator Tools
225(1)
Nyserda Clean Power Estimator
225(1)
Worldwide Electricity Used in Data Centers
226(3)
IT Power Management with the Active Energy Manager (AEM) Tool
229(3)
Overview
229(1)
How Active Energy Manager Works and the Benefits
229(2)
Integration of Energy and Systems Management
231(1)
Computer Manufacturers and Green Computing
232(2)
HP Green Computing
232(1)
Sun Green Computing
233(1)
Chip Technology and Green IT
234(1)
Energy Efficiency for Computer Networks
234(3)
Appendix B Green IT and Cloud Computing
237(14)
Cloud Computing, Both Public and Private Possibilities
238(3)
Business and Technology Drivers for Cloud Computing
241(1)
Types of Cloud Computing Offerings
242(2)
Conceptual Architecture and Infrastructure for Cloud Computing
244(2)
The Ultimate in Server and Data Storage Virtualization
246(2)
Potential Advantages
247(1)
References
248(3)
Appendix C Comparison of Different Power-Generation Methods
251(30)
Cost and Emissions Comparisons for Different Power-Generation Methods
252(3)
Traditional Power Generation
252(2)
Conventional, Renewable Power Generation
254(1)
Worldwide Aspects of Hydroelectricity
255(6)
Small-Scale Hydroelectric Plants
256(4)
Comparison with Other Methods of Power Generation
260(1)
Countries with the Most Hydroelectric Capacity
261(1)
Worldwide Aspects of Wind Power
261(11)
Distribution of Wind Speed and Grid Management
262(4)
Offshore Windfarms
266(1)
Countries with the Most Installed Wind Power Capacity
267(2)
Top Wind States (North Dakota #1)
269(2)
Small Scale Wind Power
271(1)
Worldwide Aspects of Solar Power
272(9)
Solar Electricity
273(1)
Photovoltaics
273(2)
Countries with the Most Installed Photovoltaic Peak Power Capacity
275(1)
Concentrating Solar Power
276(1)
Experimental Solar Power and Storage Methods
277(4)
Appendix D Worldwide Electricity Costs for IT with Projections
281(8)
U.S. Average Electricity Prices by State
282(2)
Worldwide Electricity Prices for Industry by Country
284(3)
Projections for Worldwide Clean Energy Cost Comparisons
287(2)
Glossary 289(12)
Bibliography 301(4)
Index 305
John Lamb is a Senior Technical Staff Member for IBM Global Business Services in Somers, New York. He is an IBM Senior Certified IT Architect, and he holds a B.A. degree from the University of Notre Dame and a Ph.D. in engineering science from the University of California at Berkeley. He is a senior member of the IEEE and ASME engineering societies. He has published more than 50 technical papers and articles and has coauthored four books, including Lotus Notes®  and Domino®  5: Scalable Network Design (McGraw-Hill, 1999) and IBM WebSphere® and Lotus: Implementing Collaborative Solutions (Prentice-Hall, 2004).