Muutke küpsiste eelistusi

How to Get to Know your Customer [Pehme köide]

  • Formaat: Paperback / softback, 102 pages, kõrgus x laius x paksus: 105x102x5 mm
  • Sari: 6-Minute Smarts
  • Ilmumisaeg: 08-Apr-2025
  • Kirjastus: Practical Inspiration Publishing
  • ISBN-10: 1788607562
  • ISBN-13: 9781788607568
  • Formaat: Paperback / softback, 102 pages, kõrgus x laius x paksus: 105x102x5 mm
  • Sari: 6-Minute Smarts
  • Ilmumisaeg: 08-Apr-2025
  • Kirjastus: Practical Inspiration Publishing
  • ISBN-10: 1788607562
  • ISBN-13: 9781788607568

Imagine being able to really understand your customers! If you run a small business, you probably wish you had access to the sophisticated market research that big businesses have at their disposal. Katie Tucker reveals 10 simple road-tested tools and techniques, which YOU can use to transform your market knowledge, in just 6 minutes!



If you run a small business, you probably wish you had access to the sophisticated market research techniques that big businesses have at their disposal. Imagine being able to really understand your customers!

Well, now you can. Katie Tucker reveals 10 simple road-tested tools and techniques that big businesses use and which YOU can use immediately to transform your market knowledge, in just 6 minutes!

Katie Tucker is an inspirational product leader with over 12 years’ corporate experience leading teams and delivering stand-out products and services. She’s the founder of Product Jungle, helping small businesses understand customers better. She is also a writer, speaker and author of the Jungle Juice newsletter.

Arvustused

A must-read for anyone looking to build a customer-centric business. It's packed with practical tools, insightful advice, and inspiring stories that will leave you feeling empowered and ready to take your customer understanding to the next level.-NetGalley

Quick and practical read with plenty of useful tips for small business owners wanting to know a bit more about marketing. - NetGalley

A fantastic book that I thoroughly recommend... I enjoy(ed) the different theories and ideas at play and how they were all thoroughly explained. - NetGalley

Cover
Title
Copyright
Contents
Series introduction
Introduction
Day
1. Kill your assumptions
Day
2. Get curious
Day
3. Find your customers
Day
4. Understand your customers
Day
5. Ask your customers
Day
6. Make it make sense
Day
7. Become a digital spy
Day
8. Stop sending shitty surveys
Day
9. Test your ideas
Day
10. Turn insights into action
Conclusion
Endnotes
Enjoyed this? Then youll love...
Other 6-Minute Smarts titles
Katie Tucker is an inspirational product leader with over 12 years corporate experience leading teams and delivering stand-out products and services. Shes the founder of Product Jungle, helping small businesses understand customers better. She is also a writer, speaker and author of the Jungle Juice newsletter.