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Inside Multimodal Composition [Pehme köide]

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  • Formaat: Paperback / softback, 556 pages, kaal: 800 g
  • Ilmumisaeg: 30-Jun-2011
  • Kirjastus: Hampton Press Inc
  • ISBN-10: 1612890016
  • ISBN-13: 9781612890012
Teised raamatud teemal:
  • Formaat: Paperback / softback, 556 pages, kaal: 800 g
  • Ilmumisaeg: 30-Jun-2011
  • Kirjastus: Hampton Press Inc
  • ISBN-10: 1612890016
  • ISBN-13: 9781612890012
Teised raamatud teemal:
A variety of discourse modes and composition practice now pervade much of our mediated communication. Digital tools factor heavily in such composition, and increasingly its collaborative character. They also have a bearing on our changing and indeed, merging, practices as designers, educators, and researchers.

This wide-ranging and ambitious collection of largely project-based contributions addresses these developments with reference to the core notion of multimodality. The chapters take the social semiotics of this approach and relate it to a wide range of disciplines and intersections in a sociocultural perspective on design, mediation and learning. Production-based inquiry is also central and offers means of moving inside experimental and more established compositional processes and products.

Some of the areas addressed include: critical issues in digital design; attention to media and materiality; persuasion and performativity; negotiating relations and networks; shaping mediated meaning making; reviewing historical aspects, genres and norms; exploring border crossings, identity and articulation; and moving multimodality into digital communication analysis. Graduate students and researchers in rhetoric, writing, new literacies, applied discourse studies, media and communication, and visual communication will find a variety of studies that are related theoretically and methodologically.
PART I Framing
1 Views From the Inside Out
3(24)
Andrew Morrison
2 Scrabble in a Conceptual Toolbox
27(38)
Andrew Morrison
PART II Mediating
Preface: Caretakers of Multimodality
65(4)
Cynthia Haynes
3 PowerPoint: Beyond Hardware and Software
69(24)
Gunnar Liestøl
4 Multimodal Polyphony: Analysis of a Flash Documentary
93(28)
Anders Fagerjord
5 Mediating Hybrid Design: Imaginative Renderings of Automotive Innovation on the Web
121(26)
Andrew Morrison
Synne Skjulstad
PART III Making
Preface: Triggers Are for Guns; Reality Is Continuous
147(6)
Maja Kuzmanovic
6 Reactive and Responsive Artifacts in Discourses of Multimodal Embodiment
153(30)
Andrew Morrison
Even Westvang
7 Behind the Wallpaper: Multimodal Performativity in Mixed-reality Arts
183(38)
Andrew Morrison
Idunn Sem
Martin Havnør
8 Multimodal Production and Semiotic Resources for Learning About Film Narrative
221(30)
Andrew Deacon
Andrew Morrison
Jane Stadler
PART IV Documenting
Preface: To Choreograph
251(4)
Adrian Miles
9 Blogging the Ephemeral
255(40)
Andrew Morrison
Per Roar Thorsnes
10 Design as Alignment of Modalities
295(24)
Dagny Stuedahl
Ole Smørdal
11 What Are These? Designers' Web Sites as Communication Design
319(36)
Synne Skjulstad
PART V Reflecting
Preface: Following a Plenary Address
355(6)
Sinfree Makoni
12 Multiple Activity---Multiple Mediation: Conceptualizing and Furthering the Use of Wikis
361(22)
Andrew Morrison
Ole Smørdal
Andreas Lund
Anne Moen
13 Border Crossings and Multimodal Composition in the Arts
383(30)
Andrew Morrison
14 Guiding Meaning on Guided Tours: Narratives of Art and Learning in Museums
413(36)
Palmyre Pierroux
15 In the Beginning There Was Only Electricity-Together With Words, Music, and Sounds. Fragments of the Semiotic History of Norwegian Broadcast Radio
449(34)
Wenche Vagle
Contributors 483(2)
Author Index 485(10)
Subject Index 495