"Most e-business books today are high on concept and low on usefulnessIf you're looking for something more practical, Anita Cassidy has written it - a utilitarian guide that can help you through the entire process, from planning through execution."
- Bob Lewis, InfoWorld Columnist, Author, and Consultant
"E-Commerce as we know it today is a ripple on the water of a coming tidal wave of change. Anita's book gives a clear view of how businesses can walk with confidence into this sea of change."
- Betty J. Juntune, President and CEO, Beacon Consulting Group, Inc.
"Insightful, innovative, and thought provokingAnita Cassidy possesses a unique combination of competence, excellence, and experience that makes her the perfect choice to move your organization online."
- Steven P. Haas, Enterprise Development, KDG Interactive
"Simply statedthis methodology works. Cassidy has done a great job making it practical for everyone to understand."
- Keith Guggenberger, COO, Starkey Laboratories, Inc.
"Anita Cassidy brings a clear head to the dot.com market hangoverThe book outlines both a vision and a road map for integration that will greatly benefit managers in all areas of product, distribution, and technology development."
- Scott Peterson, Managing Director, Treasury Management Services, SunTrust Bank
"a must read for anyone involved in the effort to e-nable their companytakes the complexity out of the transformation process and enables companies to move forward with their Internet strategies and projects with confidenceemphasis on up-front planning and integrating e-commerce initiatives with business goals and objectives provides the solid foundation for successfully e-enabling the enterprise."
- Cheryl Nordby, CEO, Consulting Matters
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