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Routledge Handbook of Wine Tourism [Kõva köide]

Edited by (North Eastern Hill University, India)
  • Formaat: Hardback, 760 pages, kõrgus x laius: 246x174 mm, kaal: 453 g, 64 Tables, black and white; 49 Line drawings, black and white; 36 Halftones, black and white; 85 Illustrations, black and white
  • Ilmumisaeg: 25-Nov-2022
  • Kirjastus: Routledge
  • ISBN-10: 0367698609
  • ISBN-13: 9780367698607
Teised raamatud teemal:
  • Formaat: Hardback, 760 pages, kõrgus x laius: 246x174 mm, kaal: 453 g, 64 Tables, black and white; 49 Line drawings, black and white; 36 Halftones, black and white; 85 Illustrations, black and white
  • Ilmumisaeg: 25-Nov-2022
  • Kirjastus: Routledge
  • ISBN-10: 0367698609
  • ISBN-13: 9780367698607
Teised raamatud teemal:
"Wine tourism or enotourism or oenotourism or winery tourism or vinitourism is a special interest tourism that empowers local culture and spawns business opportunities for the local community. The comprehensive "Routledge Handbook of Wine Tourism" text offers a thorough inquiry into both regular and emerging issues of wine tourism. Using a range of case studies and success stories from around the globe, the Handbook of Wine Tourism examines how the interplay of sustainable regional development and innovative experiential marketing can shape a destinations wine tourism potential. This handbook also explores emerging issues in wine tourism, including the impact that the Covid-19 pandemic has had on the industry, and how this can be reframed as an opportunity for new wine markets and experiences. Incorporating the latest philosophies and research themes, this handbook will be an essential reference for students, researchers, academics and industry practitioners of hospitality and tourism, gastronomy, management, marketing, cultural studies, development studies, international business and encouraging dialogue across disciplinary boundaries"--

Wine tourism or enotourism or oenotourism or winery tourism or vinitourism is a special interest tourism that empowers local culture and spawns business opportunities for the local community. The comprehensive The Routledge Handbook of Wine Tourism offers a thorough inquiry into both regular and emerging issues of wine tourism.

Arvustused

'There is a periodic need for review and update of academic fields of study, a task performed admirably by this new Routledge Handbook of Wine Tourism. With seven sections and 57 chapters it is both comprehensive and timely, including a chapter on post-Covid implications. I am particularly pleased to see a wider coverage geographically, for example, India and Japan, and expansion of the field theoretically and methodologically. In addition to traditional themes of wine tourism such as marketing and regional development, readers will gain new insights on experiences - including virtual - sustainability, cultural constructs, social media and other technological developments. The editor summarizes progress and sets a new research agenda to move the field forward.'- Prof. Donald Getz, PhD, Emeritus Professor, The University of Calgary, Canada

'This handbook provides a wide-ranging, multidisciplinary examination of wine tourism. Chapters draw from both established and emerging scholars in the field and span traditional wine tourism destinations and relative newcomers around the world. Topics engage with diverse perspectives and exciting new directions in wine tourism research, from studies of underrepresented winery visitors to the wine tourism developments in the post-COVID-19 environment. This state-of-the-art volume provides essential reading for scholars and students interested in this dynamic area of tourism.' - Prof. Velvet Nelson, PhD, Department of Environmental and Geosciences, Sam Houston State University, Huntsville, Texas, USA

'This handbook is an extensive and multidisciplinary effort to frame the complexity of wine tourism, with an interesting focus on its role to boost regional development, local economy, and community empowerment. 57 up-to-date chapters covering theoretical and practical contents through the contribution of renowned scholars, emerging talented researchers and practitioners. Prof. Saurabh Kumar Dixit, in his 4th experience as editor of a Routledge Handbook, has been able to set up an outstanding review of the main challenges that wine tourism stakeholders have to face, as well as appropriate methods and tools to address them.' -Prof. Alessio Cavicchi, PhD, Department of Agriculture, Food and Environment, University of Pisa, Pisa, Italy

List of figures
xii
List of tables
xv
Acknowledgements xviii
List of contributors
xix
Introduction 1(12)
Saurabh Kumar Dixit
PART I Setting the scene for wine tourism
13(104)
1 The growth and evolution of global wine tourism
15(14)
Manoj Kumar Yadav
Saurabh Kumar Dixit
2 Nature and significance of wine tourism: an Australian perspective
29(14)
Genevieve d'Ament
Anthony J. Saliba
Tahmid Nayeem
3 Conceptualization of the winescape framework
43(14)
Vander Valduga
Sarah Marroni Minasi
Gui Lohmann
4 Contributions of wine routes and trails to wine tourism experiences
57(11)
Namita Roy
Ulrike Gretzel
5 Regulatory and ethical influences and predicaments of wine tourism development: a case from Nashik, India
68(14)
Anupama S. Kotur
6 Exploring co-creation process in the wineries: the relevance of social partner characteristics
82(11)
Eduardo Moraes Sarmento
Sandra Maria Correia Loureiro
Namercio Cunha
7 Wine tourism in Canada
93(10)
Zainub Ibrahim
Rimy Tremblay
Fiona McCarthy-Kennedy
8 Key challenges in global wine tourism
103(14)
Vasco Santos
Paulo Ramos
Bruno Sousa
PART II Profiling and segmentation of the wine tourism market
117(108)
9 Understanding the wine tourism markets
119(13)
Brian Kee Mun Wong
Khairul Anuar Muhamad
10 Wine tourism and consumer behavior
132(11)
Roberta Garibaldi
Matthew J. Stone
Erik Wolf
Andrea Pozzi
11 Preferences and characteristics of wine tourists
143(10)
Kuan-Huei Lee
12 Wine tourism's institutional framework and governing system: evidence from Portugal and six international reference markets as benchmarks
153(17)
Alexandre Guedes
13 Wine tourist motivations and perceptions of destination attributes
170(15)
Brian Kee Mun Wong
Christy Yen Nee Ng
14 Wine consumers' knowledge of wine and their wine self-confidence in different sales contexts
185(14)
Alet C. Erasmus
Renie van Wyk
15 The emerging wine tourist: perspectives of multicultural, first-time winery visitors
199(14)
Karen Goodlad
Susan Phillip
16 Senior travelers and wine tourism experience: opportunities of an evolving market segment
213(12)
Izaskun Zurbitu-Aldama
Adela Balderas-Cejudo
PART III Wine tourism as an instrument for regional development
225(104)
17 Wine tourism: a story rooted in place
227(12)
Caroline Morrow
18 Strategies for developing wine tourism destinations: the case of the Douro Valley (Portugal)
239(16)
Eduardo Candido Cordeiro Goncalves
Ricardo Jorge da Costa Guerra
19 Wine tourism development: from the host community's perspective
255(15)
Shuangyu Xu
Carla Barbieri
20 Winery owners' perceptions and motivations towards wine tourism: discourses of winery owners in Langhe, North Italy
270(13)
Magali Canovi
Andy Lyon
21 Wine tourism in rural Japan: an integrated development instrument
283(11)
Chuanfei Wang
22 Wine tourism gentrification: transforming rural agricultural regions in the USA
294(14)
Shenrui (Demi) Deng
Byron Marlowe
Robert J. Harrington
23 Role of great wine capitals network in making wine tourism a competitive factor of a territory
308(11)
Adela Balderas-Cejudo
Jorge Garcia Martin
Lazaro Echegaray Eizaguirre
24 From wine to vermouth: events as guardians of the territory
319(10)
Francesc Fuste-Forne
PART IV New approaches and practices in wine tourism marketing
329(96)
25 Marketing destinations through wine tourism: using the example of developing wine tourism in Austria
331(16)
Stephanie Tischler
Albert F. Stockl
26 The role of wine festivals in Swedish wine tourism marketing
347(12)
Olga Rauhut Kompaniets
27 The emergence of a new wine tourism field: entrepreneurial struggles
359(12)
Jon Sundbo
28 Creative star wine districts: an exploratory research
371(14)
Pasquale Sasso
Anne Gombault
Fabrice Thuriot
Ludovico Solima
29 Folk wine festivals in Italy: a grassroots strategy for developing wine tourism
385(10)
Michele F. Fontejrancesco
30 Matching business travel with wine tourism: the case of the canton of Grisons, Switzerland
395(14)
Philippa Golding
Thorsten Merkle
31 Memorability, satisfaction, and intention to recommend to others: a segmentation-based study of winery visitors in Australia
409(16)
Giacomo Del Chiappa
Ester Napolitano
Marcello Atzeni
PART V The wine tourism experience: management and success stories
425(130)
32 Introducing the wine tourism experience (WTE) framework to design the ultimate tourist experience
427(9)
Wided Batat
33 The staging of wine tourism experiences in Australia
436(12)
Paul Strickland
Kim M. Williams
34 The taste of experience: the sensitivities of wine tourists
448(12)
Wagner Otavio Gabardo
Vander Valduga
Marcos Alberto Torres
35 Antecedents, elements, and outcomes of the wine tourism experience at the destination
460(14)
Gokhan Yilmaz
Ayse Sahin
36 Multisensory experience of wine tourism
474(11)
Anthony J. Saliba
Genevieve d'Ament
37 The influence of wine involvement on wine tourism motivations and experiences
485(13)
Joanna Fountain
38 Wine tasting and appreciation experiences at wineries
498(10)
Ana Brochado
Maite Sena
Fernando Oliveira
39 The Louise: a luxury wine hotel experience in the vineyards
508(14)
Sylvie Hertrich
Coralie Haller
Jodie Conduit
40 Markers, benefits, and pitfalls of authenticity in wine tourism: a case study in Melnik, Bulgaria
522(11)
Ilinka Terziyska
41 Capturing core experiential aspects in winery visitors' TripAdvisor reviews: netnographic insights from Santorini and Crete
533(11)
Georgia Papadopoulou
Maria Alebaki
42 Wine routes and trails vis-a-vis wine tourism: experiences and examples from Slovenia
544(11)
Janez Bogataj
PART VI Innovations and technological advancements in wine tourism
555(88)
43 The role of technology in wine tourism
557(10)
Roberta Garibaldi
44 Virtual wine tourism experiences
567(9)
Sandra Maria Correia Loureiro
45 Social media marketing in wine tourism
576(12)
Ige Pirnar
Aylin Caliskan
46 Branding wine products and wine tourism destinations through e-storytelling: examining contemporary tourism interpretation
588(15)
Amnaj Khaokhrueamuang
47 Hybrid wine grapes and emerging wine tourism regions
603(11)
Dan McCole
48 Post-COVID-19 developments in the wine tourism sector
614(14)
Jane Eastham
49 Wine tourism and the global pandemic: realizing opportunities for new wine markets and experiences
628(15)
Joanna Fountain
Rory Hill
Nicholas Cradock-Henry
PART VII Terroir sustainability and cultural constructs in wine tourism
643(99)
50 A sustainable perspective for wine tourism management
645(14)
Elena S. Rotarou
Humberto Rivas Ortega
51 The fluidity of terroir: the delusion of sustainability and authenticity in wine tourism
659(12)
Willy Legrand
Clare Hindley
Roland Vogels
Andrea Levis
52 Sustainable wine tourism: the case for natural wines
671(13)
Camilo Peha-Moreno
Annamma Joy
53 Rural landscapes, culture, and wine tourism
684(15)
Michelle Thompson
Bruce Prideaux
54 Exploring the role of restaurant wine lists in communicating local sense of place to tourists
699(13)
Rory Hill
Joanna Fountain
55 Vital elements to foster territorial development based on wine tourism
712(13)
Maria del Pilar Leal Londono
56 Integrating wine tourism with rural tourism experience
725(10)
Keith H. Mandabach
57 Conclusion: uncorking the emerging realms for wine tourism research
735(7)
Saurabh Kumar Dixit
Index 742
Saurabh Kumar Dixit is Professor and founding Head of the Department of Tourism and Hotel Management, North-Eastern Hill University, Shillong (Meghalaya), India. His research interests include consumer behavior, gastronomic tourism, and experiential management and Marketing in hospitality and tourism contexts. He has 15 books to his credit, including The Routledge Handbook of Consumer Behavior in Hospitality and Tourism (2017), The Routledge Handbook of Gastronomic Tourism (2019), The Routledge Handbook of Tourism Experience Management and Marketing (2020), Tourism in Asian Cities (2020), Tourism in India: Marketing Perspectives (2021), Consumer Behavior in Hospitality & Tourism (2021), and The Emerald Handbook of Luxury Management for Tourism and Hospitality (2021). Presently he is editing Routledge Handbook of Collaborative Consumption in Tourism and Teaching Cases in Tourism, Hospitality and Events (CABI), to be published in 2022. He can be contacted at saurabh5sk@yahoo.com.