The media give us what we want, and in this volume, Dr. Carol Madere addresses audience response to messages after crisis situations, during times of high stress and through the introduction of technology and even the lack thereof. Although our consumption of messages has changed over time, the need, almost an addiction, to consume has always existed. Dr. Maderes compilation acknowledges the audiences desire for unending information and points to times of trouble to illustrate that while we often hold the media accountable for the messages, they are a business and understand that their supply is our demand. -- Amber J. Narro, Southeastern Louisiana University