The Darker Side of Social Media: Consumer Psychology and Mental Health takes a research-based, scientific approach to examining problematic issues and outcomes that are related to social media use by consumers. Now in its second edition, it relies on psychological theories to help explain or predict problematic online behavior within the social media landscape through the lens of mental health.
With an aim to provide solutions, the authors spotlight the key issues affecting consumer well-being and mental health due to the omnipresence and overuse of social media. The book dissects the unintended consequences of too much social media use, specifying key problems like disconnection anxiety, eating disorders, online fraud, cyberbullying, the dark web, addiction, depression, self-discrepancies, and serious privacy concerns (especially impacting children or young people). The book provides grapples with mental health disorders such as anxiety, depression, self-harm, and eating disorders that can be intensified by, or correlated with, too much social media use. The authors meticulously review the various facets of the darker side of online presence and propose actionable solutions for each of the problems stated, providing scholars with a conceptual model with propositions for continued research.
This international exploration of social media is a must-read for students of marketing, advertising, and public relations, as well as scholars/managers of business, marketing, psychology, communication, management, and sociology. It will also be of interest to social media users, those navigating new media platforms parents, policymakers, and practitioners.
The Darker Side of Social Media takes a research-based approach to examining problematic issues and outcomes that are related with social media use by consumers. The researchers rely on psychology theory to help explain or predict problematic online behavior within the social media landscape through the lens of mental health.
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The list of troubling consequences associated with social media misuse (and abuse) has expanded, and their severity has grown. In response, Angeline Scheinbaum has assembled this new, and all together darker, compilation of chapters that aims to identify, understand, illuminate, and address the negative effects of social media, particularly on consumer well-being and mental health. Given the expanding nature of problems that are exacerbated through social media presence and usage, the books focus on finding actionable solutions to these challenges is both valuable and timely.
-John Hulland, Professor, Department of Marketing, University of Georgia
PART 1 Mental Health and Dire Consequences: Addiction, Cyberbullying,
Depression, Self-Harm, and Social Media; 1 The Darker Side of Social Media
for Consumer Psychology and Mental Health: A Framework and Research
Directions; 2 Compulsive Social Media Use and Disconnection Anxiety:
Predictors and Markers of Compulsive and Addictive Social Media Consumption;
PART 2 Social MediaFueled Fear and Anxiety: Social Media News and the Dark
Web; 3 How Does Fear Drive the News of the Day?: Examining Topic Salience
During Trumps Transition of Power; 4 The Dark Web: Dark Personality Traits
of Machiavellianism, Narcissism, and Psychopathy and Exploiting Stock
Markets; PART 3 Social Media Self-Discrepancies and Unhealthy
Self-Comparisons; 5 In the Mirror, Darkly: Negative Effects of Social Media
on Self-Discrepancy and Consumer Well-Being; 6 The Dark Side of Instagram of
Food: The Duality of Food-Related Social Media Posting; PART 4 Privacy,
Artificial Intelligence, and Vulnerable Children on Social Media; 7 The Dark
Side of Consumer Privacy in the Age of Artificial Intelligence; 8 Examining
the Issues of Social Media, Children, and Privacy: A Case Study
Angeline Close Scheinbaum (Ph.D., The University of Georgia) is the Dan Duncan Endowed Professor of Sports Marketing and Associate Professor of Marketing at Clemson University, South Carolina, in the Wilbur O. & Ann Powers College of Business. She is an author of Advertising & Integrated Brand Promotion (2022), editor of The Dark Side of Social Media: A Consumer Psychology Perspective (2018), editor of Online Consumer Behavior: Theory and Research in Social Media, Advertising and E-tail (2012), and co-editor of Consumer Behavior Knowledge for Effective Sports and Event Marketing (2011).
