Design the leadership the future demands. You don’t have to choose between results and relationships, authenticity and authority, or success and sustainability. Leadership by Design gives you the blueprint to build all three, without compro...Loe edasi...
(Ilmumisaeg: 22-Jan-2026, Paperback / softback, Kirjastus: Right Book Press, ISBN-13: 9781917490184)
Whats the secret sauce of unforgettable service? Its that one little thing that sets your service apart from everyone else. In Celebrity Service Secret Sauce, Geoff Ramm invites you in...Loe edasi...
Looking to create marketing plans that truly connect with your customers?The Customer-Driven Marketing Handbook by Fab Giovanetti is your guide to building effective marketing strategies that focus on real custo...Loe edasi...
Master the evolving landscape of market research with this comprehensive guide that bridges traditional methodologies with cutting-edge digital approaches.Market Research in Practice delivers an overview of the complet...Loe edasi...
The essential guide to conversational selling – the mindsets, knowledge and skills that every salesperson needs to master, and which every sales manager needs to be able to teach. Selling is changing. As AI becomes ever more pervasi...Loe edasi...
When your customers succeed, your business succeeds. Customer Success is all about generating revenue growth through customer relationships, outcomes, trust, loyalty, retention and referrals – and Kellie Lucas is a pioneer in the discipline....Loe edasi...
(Ilmumisaeg: 10-Nov-2025, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394279937)
A powerful and original new take on business strategy—with the customer at the center of it—designed to generate enduring competitive advantage When setting strategy, organizations typically spend too much time thinking about the competi...Loe edasi...
This book provides clear, practical guidance on decision analysis tools and the psychology behind human choices. Learn how to apply these insights to make better personal and professional decisions, understand the logic of optimal choices, and boost...Loe edasi...
Create a successful, highly efficient digital marketing plan using this top-rated manual, covering a wide range of topics from seamless AI integration to the utilization of digital analytical tools. Digital Marketing Strategy...Loe edasi...
Learn how to implement an integrated AI strategy that connects your marketing, sales and customer experience, to achieve and sustain the competitive edge. In todays rapidly evolving business landscape, AI and machine learning have beco...Loe edasi...
Douglas W. Hubbard, Alexander Budzier, Andreas Bang Leed
(Ilmumisaeg: 23-Oct-2025, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394239818)
Uncover common project management myths to improve project success How to Measure Anything in Project Management explains why popular methods for measurement in project management are flawed and describes how to conduct measuremen...Loe edasi...
Congratulations!You’ve just become the Chancellor of the Exchequer – master of the Treasury – and one of the most powerful people in Britain. Many historic figures have gone before you. And now the latest name on that nob...Loe edasi...
Discover the key to positive workplaces and better results from one of Britains most successful leaders._______________________________The Guardian______________________________...Loe edasi...
(Ilmumisaeg: 22-Jul-2025, Hardback, Kirjastus: Harvard Business Review Press, ISBN-13: 9781647824877)
The missing link between teams and performance: emotional intelligence.Great teams can sometimes feel like magic. Its hard to pin down just why they work so well. But what seems like magic is explainable, and replicable. It starts w...Loe edasi...
(Ilmumisaeg: 12-Jun-2025, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394349227)
Introducing AI agents, the groundbreaking third wave of AIs integration in the workforce Agentforce: Harnessing the Agency of AI to Scale, Grow, and Lead Any Industry tells you how companies can create and control their own A...Loe edasi...
(Ilmumisaeg: 10-Jun-2025, Hardback, Kirjastus: Harvard Business Review Press, ISBN-13: 9781647829735)
Porsches for soccer moms? Patagonia vests for finance bros? Crocs for trendsetters? Weight Watchers for wellness? What happens when growing your brand requires serving new customers with different wants and needs than your current customers?...Loe edasi...
This fourth edition of Financial Services Marketing firmly reinforces the books role as a leading global educational resource, combining appropriate conceptual principles with practical insights on how financial products and services are marketed i...Loe edasi...
(Ilmumisaeg: 22-Jul-2024, Hardback, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781394236336)
A fresh look into understanding your prospective customers buying decisions to influence them and win more business Building on the groundbreaking success of the first edition, this newly revised and updated version of Buyer Pers...Loe edasi...
Key performance indicators (KPIs) are widely used across organisations. But are they fully understood in how they can properly shape, improve, or even undermine organisational systems and outcomes? This book presents a framework and tools for meas...Loe edasi...
“I devoured every page of this wonderfully written book.” – Sergio Ezama, Chief Talent Officer, Netflix Want to be more confident at work? Youre not alone. So many of us grapple with self-do...Loe edasi...
