Foreword |
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iii | |
Preface |
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v | |
Acknowledgments |
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v | |
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xvii | |
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1 | (160) |
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1 Introduction to Smart Computing---Approximate Reasoning |
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3 | (54) |
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1.1 The Necessity of Computing in Practice: A Brief Reminder |
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3 | (16) |
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1.1.1 Practical Problems Generalization and Classification |
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4 | (1) |
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1.1.1.1 Learning the Current State of the World |
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5 | (1) |
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1.1.1.2 Predicting the Future State of the World |
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6 | (1) |
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1.1.1.3 Controlling the Desirable State of the World |
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6 | (1) |
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1.1.2 Computational Science and Engineering |
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7 | (1) |
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8 | (1) |
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9 | (4) |
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13 | (1) |
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1.1.3.3 Probability Theory |
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14 | (2) |
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1.1.3.4 Possibility Theory |
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16 | (2) |
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1.1.3.5 Interval Analysis |
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18 | (1) |
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19 | (1) |
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1.2 The Unavoidability of Uncertainty in Reality: A Quick Retrospection |
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19 | (10) |
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20 | (1) |
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21 | (1) |
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22 | (1) |
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1.2.4 Relations Underlying the Uncertainties |
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23 | (1) |
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24 | (1) |
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1.2.5.1 Entropy Measurement for Uncertainty---Shannon's Entropy for Classical System |
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24 | (3) |
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1.2.5.2 Entropy Measurement for Uncertainty---Fuzzy Entropy |
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27 | (1) |
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1.2.5.3 Entropy Measurement for Uncertainty---Rough Entropy |
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27 | (1) |
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1.2.5.4 Similarity Measurement for Uncertainty---General Similarity Measure |
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28 | (1) |
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1.2.5.5 Similarity Measurement for Uncertainty---Fuzzy Similarity Measure |
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28 | (1) |
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29 | (2) |
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31 | (6) |
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1.4.1 Define Critical Problem and Generate Working Plan |
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32 | (1) |
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1.4.2 Identify Data Sources |
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32 | (1) |
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1.4.3 Select and Explore the Data |
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32 | (2) |
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34 | (1) |
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1.4.5 Transform, Segment, and Load the Data |
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34 | (1) |
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1.4.6 Model and Analyse the Data |
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35 | (2) |
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1.4.7 Interpretation, Evaluation and Deployment |
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37 | (1) |
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37 | (1) |
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38 | (19) |
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2 Introduction to Bricolage |
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57 | (20) |
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2.1 Innovation and Economy |
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57 | (4) |
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2.1.1 Innovation by Models |
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59 | (2) |
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2.1.2 Innovation by Types |
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61 | (1) |
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61 | (3) |
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2.2.1 Bricolage Capabilities |
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62 | (1) |
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2.2.1.1 Build Something from Nothing |
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62 | (1) |
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2.2.1.2 Ability to Improvise |
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63 | (1) |
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2.2.1.3 Networking Ability |
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63 | (1) |
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2.2.2 Bricolage and Innovation |
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63 | (1) |
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2.2.2.1 New Angle of Service Innovation Thinking: Recombinative Thought (Bricolage-Based Viewpoint) |
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63 | (1) |
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64 | (2) |
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66 | (11) |
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3 Introduction to Service |
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77 | (26) |
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77 | (12) |
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3.1.1 Factors of Production |
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78 | (1) |
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78 | (1) |
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78 | (1) |
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3.1.2.2 Intangible Services |
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79 | (1) |
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3.1.2.3 Goods Sensitization |
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80 | (3) |
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83 | (2) |
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3.1.3.1 Computing-as-a-Service (CaaS) |
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85 | (3) |
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3.1.3.2 X-as-a-Service (XaaS) |
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88 | (1) |
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3.2 What is Service Science? |
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89 | (2) |
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3.2.1 Service Science: Newtonian Perspective |
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89 | (2) |
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3.2.2 Service Science: Systemic Perspective |
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91 | (1) |
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91 | (5) |
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3.3.1 Types of Service Innovations |
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92 | (2) |
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3.3.2 Benefits of Servitization |
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94 | (2) |
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96 | (1) |
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96 | (7) |
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4 Introduction to Financial Service Innovation---Crowdfunding |
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103 | (58) |
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103 | (3) |
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103 | (1) |
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4.1.1.1 Financial Services as Goods |
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104 | (1) |
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4.1.1.2 Financial Services as Services |
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104 | (1) |
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4.1.2 Problems and Challenges Faced by Traditional Financial Services |
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105 | (1) |
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4.2 Digital Transformation in Financial Services |
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106 | (12) |
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106 | (1) |
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4.2.2 The History of FinTech |
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107 | (1) |
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4.2.3 The Future of FinTech |
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108 | (1) |
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109 | (1) |
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4.2.5 Disruptive FinTech Technologies |
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110 | (1) |
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4.2.5.1 Artificial Intelligence (AI) |
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111 | (1) |
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4.2.5.2 Internet of Things (IoT) |
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112 | (1) |
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112 | (1) |
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4.2.5.4 Big Data Analytics |
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113 | (1) |
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4.2.6 Landscape of FinTech Industry |
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114 | (1) |
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114 | (1) |
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115 | (1) |
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116 | (1) |
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117 | (1) |
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118 | (13) |
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4.3.1 What is Crowdfunding? |
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119 | (3) |
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4.3.2 The History of Crowdfunding |
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122 | (1) |
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4.3.3 Segments of Crowdfunding Platforms |
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123 | (1) |
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4.3.3.1 Reward-based Crowdfunding |
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124 | (1) |
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4.3.3.2 Donation-based Crowdfunding |
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125 | (1) |
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4.3.3.3 Peer-to-Peer-based Crowdfunding |
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125 | (1) |
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4.3.3.4 Equity-based Crowdfunding |
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126 | (2) |
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4.3.3.5 Mixed Crowdfunding |
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128 | (1) |
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4.3.4 Crowdfunding Ecosystem |
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129 | (1) |
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4.3.5 Crowdfunding User Manual |
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130 | (1) |
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131 | (1) |
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131 | (30) |
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PART II Regulator + Smart Computing = Healthier Market |
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161 | (52) |
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5 Crowdfunding Regulator---Technology Foresight and Type-2 Fuzzy Inference System |
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163 | (50) |
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163 | (12) |
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5.1.1 Initial Coin Offering (ICO) |
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164 | (1) |
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5.1.2 Crypto Crowdfunding Platform: ICO Platform |
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165 | (1) |
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5.1.2.1 Blockchain 1.0: Decentralized Digital Ledger |
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165 | (1) |
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5.1.2.2 Blockchain 2.0: Smart Contract |
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166 | (1) |
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5.1.3 How does an ICO Work? |
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167 | (2) |
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5.1.4 Token Types and Characteristics |
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169 | (1) |
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5.1.5 The Similarities and Differences between General Crowdfunding and Crypto Crowdfunding |
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170 | (3) |
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5.1.6 A Brief Overview of Global ICO Regulatory Treatment |
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173 | (2) |
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175 | (3) |
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177 | (1) |
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5.3 Type-2 Fuzzy Sets for Question 5.1 |
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178 | (17) |
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178 | (1) |
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179 | (1) |
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179 | (1) |
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5.3.1.3 Type-2 Fuzzy Inference System |
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180 | (5) |
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5.3.2 Technology Evolution via Interval Type-2 Fuzzy Inference System |
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185 | (1) |
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5.3.2.1 Framework Construction |
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185 | (4) |
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189 | (1) |
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5.3.3 Generic Technology Foresight Methods (TFM) Evaluation Procedure |
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190 | (1) |
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5.3.3.1 Phase 1---Qualitative Instance-Dependent Analysis |
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191 | (1) |
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5.3.3.2 Phase 2---Quantitative Instance- Independent Analysis |
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192 | (3) |
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195 | (1) |
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195 | (1) |
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196 | (17) |
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PART III Asker + Smart Computing = Better Feedback |
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213 | (50) |
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6 Crowdfunding Asker---Campaign Prediction and Ensemble Learning |
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215 | (48) |
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215 | (10) |
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6.1.1 Determinants of Success and Failure: Reward-Based Crowdfunding Campaign |
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216 | (2) |
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6.1.2 Determinants of Success and Failure: Donation-Based Crowdfunding Campaign |
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218 | (2) |
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6.1.3 Determinants of Success and Failure: Peer-to-Peer (P2P)-Based Crowdfunding Campaign |
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220 | (4) |
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6.1.4 Determinants of Success and Failure: Equity-Based Crowdfunding Campaign |
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224 | (1) |
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225 | (3) |
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228 | (1) |
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6.3 Ensemble Learning for Question 6.1 |
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228 | (19) |
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234 | (1) |
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6.3.1.1 Forward Stepwise Additive Modelling |
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234 | (1) |
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6.3.1.2 Boosting Variants |
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235 | (3) |
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6.3.1.3 Why does Boosting Perform Better? |
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238 | (1) |
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239 | (1) |
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6.3.2.1 Classification and Regression Trees (CART) |
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239 | (3) |
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242 | (1) |
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6.3.3 The Applications of Ensemble Learning in Predicting Project Success Rate and Fundraising Range |
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243 | (1) |
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243 | (1) |
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244 | (2) |
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6.3.3.3 Experimental Settings |
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246 | (1) |
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246 | (1) |
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247 | (1) |
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248 | (15) |
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PART IV Backer + Smart Computing = Firmer Support |
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263 | (52) |
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7 Crowdfunding Backer---Sentiment Analysis and Fuzzy Product Ontology |
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265 | (50) |
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265 | (10) |
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7.1.1 Key Factors Influencing Backers' Donating Intention/Motivation in Non-Profit Campaigns |
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266 | (1) |
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7.1.2 Key Factors Influencing Backers' Donating Intention/Motivation in Incentive-Based Campaigns |
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267 | (2) |
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7.1.3 How to Pitch a Project? |
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269 | (1) |
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270 | (1) |
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7.1.4.1 The Role of Economic Sentiment |
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271 | (1) |
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7.1.4.2 Where can Sentiment Analysis Fit into Crowdfunding? |
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272 | (2) |
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7.1.4.3 Methods and Models for Sentiment Analysis |
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274 | (1) |
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275 | (1) |
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276 | (1) |
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7.3 Sentic Computing for Question 7.1 |
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276 | (22) |
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276 | (1) |
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277 | (1) |
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7.3.2.1 Knowledge Acquisition |
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278 | (1) |
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7.3.2.2 Knowledge Representation |
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278 | (3) |
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7.3.2.3 Knowledge-Based Reasoning |
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281 | (4) |
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7.3.3 Fuzzy Product Ontology |
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285 | (1) |
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7.3.4 Latent Topic Modelling for Product Aspects Mining |
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285 | (1) |
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285 | (2) |
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7.3.4.2 Latent Dirichlet Allocation Topic Modelling |
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287 | (1) |
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7.3.4.3 LDA-Based Topic Modelling for Product Aspects Mining |
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288 | (3) |
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7.3.4.4 Context-Sensitive Sentiments Learning |
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291 | (2) |
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7.3.4.5 Aspect-Driven Sentiment Analysis |
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293 | (1) |
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294 | (1) |
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7.3.5 Analysis of Crowdfunding Project Videos |
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295 | (1) |
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7.3.5.1 Project Video Selection |
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296 | (1) |
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7.3.5.2 Video Watcher Survey |
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296 | (1) |
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7.3.5.3 Parameter Definition and Correlation Analysis |
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297 | (1) |
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298 | (1) |
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298 | (1) |
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299 | (16) |
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PART V Investor + Smart Computing = Fatter Return |
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315 | (44) |
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8 Crowdfunding Investor---Credit Scoring and Support Vector Machine |
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317 | (42) |
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317 | (8) |
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8.1.1 Credit Risk in Online Peer-to-Peer (P2P) Lending |
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318 | (2) |
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8.1.2 Background of Credit Scoring |
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320 | (1) |
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8.1.3 Models and Mechanisms for Credit Scoring Analysis |
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321 | (1) |
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8.1.4 Multi-Dimensional Information for Credit Scoring Analysis |
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322 | (3) |
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325 | (2) |
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327 | (1) |
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8.3 Support Vector Machine for Question 8.1 |
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327 | (17) |
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8.3.1 Support Vector Machine (SVM) |
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327 | (1) |
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8.3.1.1 Maximum Margin Hyperplane |
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328 | (2) |
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8.3.1.2 Lagrangian Methods for Constrained Optimization |
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330 | (2) |
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332 | (1) |
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8.3.1.4 Soft Margin Classifiers |
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333 | (3) |
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8.3.2 Fuzzy Support Vector Machine (FSVM) |
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336 | (1) |
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8.3.2.1 Standard Fuzzy Support Vector Machine (FSVM) |
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336 | (2) |
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8.3.2.2 Least Squares Fuzzy Support Vector Machine (FSVM) |
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338 | (2) |
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8.3.3 The Application of Support Vector Machine (SVM) in Credit Scoring |
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340 | (1) |
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8.3.3.1 Algorithm Implementation Environment Selection |
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340 | (1) |
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8.3.3.2 Data Description and Pre-Processing |
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340 | (2) |
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8.3.3.3 Feature Selection |
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342 | (1) |
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342 | (1) |
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343 | (1) |
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8.3.3.6 Experimental Study |
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343 | (1) |
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344 | (1) |
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344 | (2) |
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346 | (13) |
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PART VI Operator + Smart Computing = Wiser Service |
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359 | (88) |
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9 Crowdfunding Operator---Portfolio Selection and Metaheuristics |
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361 | (44) |
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361 | (7) |
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9.1.1 The Role of Peer-to-Peer (P2P) Lending Platform Operator |
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362 | (5) |
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9.1.2 The Peer-to-Peer (P2P) Lending Mechanisms |
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367 | (1) |
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368 | (3) |
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370 | (1) |
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9.3 Metaheuristics for Question 9.1 |
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371 | (20) |
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9.3.1 Search and Optimization---Hill Climbing |
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371 | (1) |
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9.3.2 Search and Optimization---Simulated Annealing |
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372 | (2) |
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9.3.2.1 Basic Simulated Annealing |
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374 | (1) |
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374 | (1) |
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9.3.3 Search and Optimization---Genetic Algorithm |
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375 | (1) |
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9.3.3.1 Genetic Algorithm (GA) Framework |
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375 | (1) |
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9.3.3.2 Selection Strategy |
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376 | (2) |
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9.3.3.3 Mutation Strategy |
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378 | (1) |
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9.3.3.4 Crossover Strategy |
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378 | (1) |
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9.3.3.5 Replacement Strategy |
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379 | (1) |
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9.3.4 Search and Optimization---Particle Swarm Optimization |
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380 | (1) |
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9.3.4.1 Basic Particle Swarm Optimization (PSO) |
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380 | (1) |
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9.3.4.2 Neighbourhood Topology |
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381 | (1) |
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9.3.5 Portfolio Optimization in Stock Market Scenario |
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382 | (1) |
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9.3.5.1 Markowitz's Model |
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382 | (1) |
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9.3.5.2 Fuzzy Synthetic Evaluation and Genetic Algorithm (GA) for Portfolio Selection and Optimization |
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383 | (2) |
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385 | (1) |
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9.3.6 Loan Requests and Investment Offers Combination in Crowdfunding Scenario |
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386 | (1) |
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9.3.6.1 Problem Formulation |
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386 | (1) |
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9.3.6.2 Utility Functions |
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387 | (2) |
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389 | (2) |
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391 | (1) |
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392 | (13) |
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10 Crowdfunding Operator---Channel Competition, Strategic Interaction and Game Theory |
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405 | (42) |
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405 | (3) |
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10.1.1 Successful Campaigns Using Generic Crowdfunding Channels |
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405 | (1) |
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10.1.2 Unsuccessful Campaigns Using Crowdfunding Channels |
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406 | (1) |
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10.1.3 Specialized Crowdfunding Channel Trials by Incumbents |
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407 | (1) |
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408 | (2) |
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409 | (1) |
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409 | (1) |
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10.3 Game Theory for Question 10.1 |
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410 | (9) |
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10.3.1 Experimental Setting |
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410 | (2) |
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10.3.1.1 Scenario 1: Producer and Service Supplier are Independent of Each Other |
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412 | (4) |
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10.3.1.2 Scenario 2: Producer and Service Supplier are Integrated |
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416 | (3) |
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419 | (1) |
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10.4 Quantum Games for Question 10.2 |
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419 | (17) |
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10.4.1 Quantum Decision Theory |
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419 | (1) |
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10.4.1.1 Classical Utility Formulation |
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419 | (2) |
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421 | (1) |
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10.4.1.3 Mind and Entanglement |
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422 | (1) |
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10.4.1.4 Process of Decision-Making and the Strategic State |
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423 | (1) |
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10.4.2 Quantum Games and Quantum Strategies |
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424 | (1) |
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10.4.2.1 Classical EWL Model |
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424 | (5) |
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10.4.2.2 Generalized N Strategies |
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429 | (1) |
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10.4.2.3 Hamiltonian Strategic Interaction |
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430 | (2) |
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10.4.2.4 Ultimatum Game Illustration |
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432 | (4) |
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436 | (1) |
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436 | (1) |
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437 | (10) |
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447 | (10) |
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11 Outlook of Crowdfunding |
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449 | (8) |
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11.1 A Metaphor from the `Remembrance of Earth's Past' Trilogy |
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449 | (1) |
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11.2 Is Future Crowdfunding A `Dark Forest'? |
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449 | (1) |
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11.3 The Beginning of the End? |
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450 | (3) |
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450 | (1) |
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11.3.1.1 Newton's Laws and Two-Body Problem |
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451 | (1) |
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11.3.1.2 General Three-Body Problem |
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452 | (1) |
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453 | (1) |
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454 | (3) |
Appendix A |
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457 | (46) |
Index |
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503 | (6) |
Prof. Ben's Bio-Sketch |
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509 | (2) |
About the Authors |
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511 | |