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Year in Tech, 2023: The Insights You Need from Harvard Business Review [Pehme köide]

  • Formaat: Paperback / softback, 192 pages, kõrgus x laius: 210x140 mm, Illustrations
  • Sari: HBR Insights Series
  • Ilmumisaeg: 08-Nov-2022
  • Kirjastus: Harvard Business Review Press
  • ISBN-10: 1647824524
  • ISBN-13: 9781647824525
  • Formaat: Paperback / softback, 192 pages, kõrgus x laius: 210x140 mm, Illustrations
  • Sari: HBR Insights Series
  • Ilmumisaeg: 08-Nov-2022
  • Kirjastus: Harvard Business Review Press
  • ISBN-10: 1647824524
  • ISBN-13: 9781647824525
"From emotional AI and hybrid collaboration tools to crypto for business and no-code apps, tech innovations are reshaping organizations from the factory floor to the C-suite. What should you and your company be doing now to take advantage of the opportunities these technologies are creating-and to avoid falling victim to disruption? The Year in Tech, 2023: The Insights You Need from Harvard Business Review will help you understand what the latest and most important applications of new tech mean for your organization and how you can use them to compete and win in today's turbulent business environment. Business is changing. Will you adapt or be left behind?"--

A year of HBR's essential thinking on tech—all in one place.

Easy-to-use AI tools, contactless commerce, crypto for business, the mature metaverse—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2023: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

Business is changing. Will you adapt or be left behind?

Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.

You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

Introduction: When New Technologies Converge xi
How to think about ethics when tech evolves faster than we can predict
Beena Ammanath
Section 1 New Fundamentals
1 How Brands Can Enter the Metaverse
3(10)
Build a strategy for the next frontier
Janet Balis
2 How NFTs Create Value
13(14)
Understanding this new asset class
Steve Kaczynski
Scott Duke Kominers
3 Stablecoins and the Future of Money
27(14)
Will central banks and the private sector team up?
Christian Catalini
Jai Massari
4 The Future of Contactless Commerce
41(14)
From "pay by face" to AI shopping assistants
Mark Purdy
5 How to Attract Top Tech Talent
55(10)
New ways to recruit and retain in a competitive market
Jonathan Frick
K.C. George
Julie Coffman
Section 2 Fresh Takes on Mature Tech
6 What Leaders Need to Know About the Cloud
65(10)
What's next for your company's most efficient, innovative, and scalable platform?
Bhaskar Ghosh
Karthik Narain
7 Say Goodbye to Cookies
75(8)
Demand both personalization and privacy
Tim Glomb
8 Could Ransomware Attacks Ultimately Benefit Consumers?
83(10)
Companies take cybersecurity more seriously when their own money is on the line
Rahul Telang
Section 3 AI for the Rest of Us
9 Doesn't Have to Be Too Expensive or Complicated
93(10)
Move from a big-data approach to a good-data approach
Andrew Ng
10 No-Code Platforms Can Bring AI to Small and Midsize Businesses
103(26)
Soon, anyone will be able to train an algorithm
Jonathon Reilly
How Warehouse Workers Really Feel About Automation
113(16)
Employees from around the world share their concerns and hopes
Joe Lui
Raghav Narsalay
Rushda Afzal
Ida Nair Sharma
Dave Light
Section 4 Trust Me
12 Do Your Digital Design Choices Take Advantage of Customers?
129(16)
Misleading consumers into spending more can hurt you in the long run
Michael Luca
Fiona Scott Morton
13 How Digital Trust Varies Around the World
145(16)
Attitudes, behaviors, environments, and user experiences differ widely
Bhaskar Chakravorti
Ajay Bhalla
Ravi Shankar Chaturvedi
About the Contributors 161(6)
Index 167
Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

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