This volume provides a comprehensive overview of the key issues shaping the language industry, including translation, interpreting, machine translation, editing, terminology management, technology and accessibility. By exploring current and future...Loe edasi...
This book provides a comprehensive exploration of the Wise Steps programme, part of the Building Better Opportunities (BBO) initiative aimed at tackling social exclusion in the North East of England. The bo...Loe edasi...
This revised and updated handbook brings together methodological, theoretical, and empirical studies in the economics of language. With contributions from leading researchers,...Loe edasi...
Considering language a relevant strategic instrument that entrepreneurs and managers can use to seek external resources, this book investigates and discusses whether and under which conditions language strategies can facilitate entrepreneurs’ soci...Loe edasi...
This book examines relationships between language and sustainable development in the context of Bangladesh. Following inclusive and multidisciplinary perspectives, these relationships are explored in mainstream education, teacher education, religiou...Loe edasi...
Gary Massey, Maureen Ehrensberger-Dow, Erik Angelone
Sari: Handbooks of Applied Linguistics [HAL]
(Ilmumisaeg: 01-Jul-2024, Hardback, Kirjastus: De Gruyter Mouton, ISBN-13: 9783110715927)
Digital transformation and demographic change are profoundly affecting the contexts in which the language industry operates, the resources it deploys and the roles and skillsets of those it employs. Driven by evolving digital resources and socio-e...Loe edasi...
Considering language a relevant strategic instrument that entrepreneurs and managers can use to seek external resources, this book investigates and discusses whether and under which conditions language strategies can facilitates entrepreneurs socia...Loe edasi...
This edited book presents case-studies and reflections on the role of languages and their analytic study in development practices across four regions: Africa, Asia, Australia, and the Pacific. The authors highlight the importance of conceptual stu...Loe edasi...
This edited book presents case-studies and reflections on the role of languages and their analytic study in development practices across four regions: Africa, Asia, Australia, and the Pacific. The authors highlight the importance of conceptual stu...Loe edasi...
This volume provides a comprehensive overview of the key issues shaping the language industry, including translation, interpreting, machine translation, editing, terminology management, technology and accessibility. By exploring current and future...Loe edasi...
This volume seeks to add to our understanding of how language is constructed in late capitalist societies. Exploring the conceptual and theoretical underpinnings of the so-called commodification of language and its relationship to the n...Loe edasi...
This volume seeks to add to our understanding of how language is constructed in late capitalist societies. Exploring the conceptual and theoretical underpinnings of the so-called commodification of language and its relationship to the n...Loe edasi...
How one global organization’s lingua franca mandate shaped the lives of its employees around the worldFor nearly three decades, English has been the lingua franca of cross-border business, yet studies on global language strategies h...Loe edasi...
This volume provides a comprehensive overview of the key issues shaping the language industry, including translation, interpreting, machine translation, editing, terminology management, technology and accessibility. By exploring current and future...Loe edasi...
A comprehensive account of service encounters in commercial and non-commercial settings. Grounded in naturally occurring face-to-face interactions and drawing on a pragmatic-discursive approach, this book sets out a framework for the analysis of tran...Loe edasi...
Taking an applied African sociolinguistics approach, this book discusses the resourcefulness of language, in the ongoing transformation of African societies. Wolff analyses the continuing effects of linguistic imperialism on postcolonial African so...Loe edasi...
(Ilmumisaeg: 29-Aug-2017, Hardback, Kirjastus: Princeton University Press, ISBN-13: 9780691175379)
For nearly three decades, English has been the lingua franca of cross-border organizations, yet studies on corporate language strategies and their importance for globalization have been scarce. In The Language of Global Success, Tsedal Neel...Loe edasi...
Do the languages people speak influence their economic decisions and social behavior in multilingual societies? This Handbook brings together scholars from various disciplines to examine the links and tensions between economics and language to fin...Loe edasi...
