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Ultimate Guide to Instagram 2nd New edition [Pehme köide]

4.00/5 (3 hinnangut Goodreads-ist)
  • Formaat: Paperback / softback, 250 pages, kõrgus x laius: 254x203 mm, Illustrations
  • Sari: Entrepreneur Ultimate Guide
  • Ilmumisaeg: 27-Jul-2023
  • Kirjastus: Entrepreneur Press
  • ISBN-10: 1642011517
  • ISBN-13: 9781642011517
Teised raamatud teemal:
Ultimate Guide to Instagram 2nd New editionSuurem pilt
  • Formaat: Paperback / softback, 250 pages, kõrgus x laius: 254x203 mm, Illustrations
  • Sari: Entrepreneur Ultimate Guide
  • Ilmumisaeg: 27-Jul-2023
  • Kirjastus: Entrepreneur Press
  • ISBN-10: 1642011517
  • ISBN-13: 9781642011517
Teised raamatud teemal:
Püsilink: https://www.kriso.ee/db/9781642011517.html
Märksõnad:

The ultimate guide to everything Shopify. Presented in a non-technical and easy-to-understand format, this comprehensive one-stop-shop is a complete guide to Shopify. Readers will learn exactly what's required to design, publish, promote, and manage a successful and professional-looking ecommerce website that gets results. 




Are you ready to tap into Instagram’s booming network of 1.386 billion viable customers? Your customers are on Instagram right now waiting to buy from you. 


With this all-new updated Ultimate Guide to Instagram, Second Edition, social media marketing expert Kim Walsh Phillips highlights what’s new and innovative, and gives you the tools you need to get an immediate return on investment. From updated cross-platform branding and marketing advice, to all new practical blueprints for funneling followers, this guide unlocks the latest secrets successful entrepreneurs use to grow their following and drive sales directly from Instagram. 

Inside, readers will learn:

  • To uncover who your right-fit customers are and how to find them easily on Instagram 
  • The secret new ways of going viral to grow your audience and multiply your sales.
  • How to use the newest features of Instagram to drive more business quickly with a simple marketing funnel that works
  • A new content creation formula to make creating content easy and effective.
  • Copy-and-paste resources, and a simple roadmap gets you results fast and easy
  • Brand-new up to date examples, marketing funnels and campaigns
  • New features of Instagram featured; including stickers, stories, polls, and reels 

Whether you're new to the Instagram world or you're not sure how to get more out of your profile, this guide is the perfect tool for entrepreneurs ready to flood their business with sales. With this guide's easy-to-use strategies, easy-to-adapt blueprints, and other copy-and-paste resources, you'll unlock the power to become an Instagram Sales Machine!  


Arvustused

"Not only is Kim the first social media marketer I ever heard that even mentions ROI, but that is her main focus. She is also the first marketer I have ever recommended to all of my Shark Tank investments and who I use for my personal business. We had her speak at our recent Mr. Wonderful Summit and the attendees loved it. She has my full endorsement."

Kevin O'Leary, ABC's Shark Tank







In a sea of social media charlatans, Kim is the only person I trust to get dollar-measurable results.

Dan S. Kennedy, direct response marketing legend and author of the No B.S. Book Series







"I've worked with Kim and she is great. You should get a copy of this book."

Glenn Shephard, Captain of Parsifal III and star of BRAVO's Below Deck







Ultimate Guide to Instagram for Business is the next best thing to having an expert sitting behind you, walking you through the whole process with humor and confidence.

Leslie Gray Streeter, author, The Black Widow and Columnist for Baltimore Banner







We leverage Instagram every day to grow our business. Thank you Kim for everything you do for our market.

Russell Brunson, Founder of Click Funnels and author of Dotcom Secrets







If you want to figure out how your business can win with Instagram, grab a copy of Ultimate Guide to Instagram for Business.

Michael A. Stelzner, CEO and founder of Social Media Examiner, author of Launch and Writing White Papers, host of Social Media Marketing podcast







Because of Kims guidance on Instagram, Ive been able to grow my following with a right-fit audience that is waiting to hear from me. I am thankful for her coaching and cant wait for others to access her strategies in this book.

Justin Guarini, Television and Broadway performer

Muu info

Publisher Marketing

Entrepreneur Books has the unique position of being part of a much larger organization where we can promote our authors across our many media properties. All books and authors will be featured prominently leading up to and at pub time. These include the following:









Entrepreneur.com20 million monthly unique U.S. visitors, plus additional sizable unique views from our distribution partners (MSN.com, Google News, Apple News, etc.),  Entrepreneur Magazines2.6 million monthly digital and print magazine readers Newsletters: Entrepreneur Daily: 156K Active Subscribers Book of the Week: 21.1K Active Subscribers Franchise: 48K Entrepreneur.com-15MM Social Followers





Additional Publisher Marketing:









Book launch advertising in Entrepreneur print and digital magazine  Email campaign to minimum 340K Entrepreneur subscribers Featured as Entrepreneur Book Of The Month in August 2022 on Entrepreneur.com and Entrepreneur.com/bookstore Banner ads on Entrepreneur.com (audience 14 million unique visitors/month) Book cover and text links within related articles and channels on Entrepreneur.com Content campaigns shared via Entrepreneur's social networks (13+ million engaged) Digital galleys and press kits via NetGalley sent to top editors, reviewers, bloggers, and influential media contacts





Author Marketing









Livecast event on book launch day with over 25 influencers offering bonuses with purchase. Each will promote to their list, giving us over 1m person reach.  Create targeted social media campaign with give-away promotions for 14 days prior to launch  Promote to our list of 100k A minimum of 12 podcast interviews with influencers in entrepreneur space leading up to and during the launch for pre-book sales Clubhouse interview in Breakfast with Champions Club with over 160k followers Development of book bonus bundle packages to encourage multiple book sales  Featured on all social media platforms, with a total reach of 1.3 million. 





Facebook 1.1 million followers  LinkedIn 6,480 connections Instagram @kwalshphillips 17,500 followers Twitter @kwalshphillips 26,400 followers Email list 100k subscribers Clubhouse 18,000 subscribers Facebook Sales Strategies Podcast 10,000 downloads/month





Authors other books listed here:

https://www.amazon.com/Kim-Walsh-Phillips/e/B071VVGDF6%3Fref=dbs_a_mng_rwt_scns_share
Acknowledgments xi
Introduction: Why Instagram for Business? How to Make It Work for Yours xiii
The Letter That Changed Everything xv
Chapter 1 Questions, Questions: Understanding the Why of Instagram
1(20)
Where Did Instagram Come from Anyway?
1(3)
It's a Post, Not a Marriage
4(3)
What Is a Sales Funnel, and Do I Need One?
7(7)
Creating Your Marketing and Sales Path
14(5)
#Ultimate Guide to Instagram Postables
19(2)
Chapter 2 First Things First: Creating a Solid Foundation by Kim Walsh Phillips and Kelly Moderwell
21(16)
The Rules of Direct-Response Marketing
21(4)
How to Set Up Your Account for Maximum Success
25(5)
How to Use the Instagram App
30(5)
#Ultimate Guide to Instagram Postables
35(2)
Chapter 3 Putting on Your Fancy Pants Outfit: Developing Your Instagram Brand
37(16)
Developing Your Instagram Page Brand
38(3)
The Types of Instagram Posts
41(6)
Corinne Crabtree, The No BS Woman's Strategy
47(4)
#Ultimate Guide to Instagram Postables
51(2)
Chapter 4 Starring You: Leveraging Instagram for Premium Positioning
53(10)
The Power of Stardom: Leverage Your Instagram Account to Strengthen Your Celebrity, Authority, and Expert Positioning
54(1)
Getting Ready for Your Close-Up
55(6)
Sara McCord, Strategy First
61(1)
#Ultimate Guide to Instagram Postables
62(1)
Chapter 5 Sometimes It Is a Popularity Contest: Growing Your Instagram Following by Kim Walsh Phillips and Kelly Moderwell
63(42)
The Power of the Hashtag, and How to Make Yours Count
64(7)
Spin the Wheel! Running a Contest on Instagram
71(1)
10 Steps to Your Instagram Contest
72(3)
Apps You Can Use to Run Your Instagram Contests
75(1)
Growing Your Follower Base
76(12)
Nathan Chan, How Nathan Chan Grew Foundr to More Than 10,000 Followers in Less Than a Month
88(5)
The 21-Day Blueprint for Growing Your Instagram Followers
93(3)
Lorraine Dallmeier, Formula Botanica
96(7)
#Ultimate Guideto Instagram Postables
103(2)
Chapter 6 All About the R0I: Turning Posts into Profits
105(14)
A Quick-Start Free Gift Blueprint
107(7)
Carine Aucagos, Design et Fonctionnel
114(3)
#Ultimate Guideto Instagram Postables
117(2)
Chapter 7 Building Trust with Your Instagram Tribe
119(8)
The Dos and Don'ts of Emailing Your List
120(6)
#Ultimate Guideto Instagram Postables
126(1)
Chapter 8 Cha-Ching! Driving Sale After Sale from Your Instagram Page
127(14)
How to Drive Prospects from Instagram Followers to Customers for Life
128(5)
Choices and More Choices: Sales Campaign Ideas You Can Use
133(1)
Jennifer Allwood, Success with DMs
134(5)
#Ultimate Guideto Instagram Postables
139(2)
Chapter 9 Your Instagram Product Launch Formula
141(12)
Developing a Campaign to Create Buzz
142(1)
Advertising on Instagram by Kelly LeMay
143(8)
#Ultimate Guideto Instagram Postables
151(2)
Chapter 10 Instagram Stories and Instagram Live: Your 15-Plus Seconds of Fame
153(14)
Instagram Stories
153(2)
Instagram Live
155(1)
Building Your Lux Toolbox with Instagram Apps for Success
155(4)
Instagram Reels
159(1)
What If You're in a Controversial Niche?
160(1)
Justin Benton, When Your Category Isn't Allowed
161(5)
#Ultimate Guideto Instagram Postables
166(1)
Chapter 11 The Final Word: Magical Results!
167(2)
#Ultimate Guideto Instagram Postables
168(1)
About the Author 169(2)
Index 171
Kim Phillips is the founder of Powerful Professionals, a business coaching and education company. She went from 32 clients to over 11,000 in less than a year and was recently named #475 in the Inc 5000. She is an MBA-free self-made millionaire. Named a must to read by those in business by Forbes Magazine, she is the best-selling author of multiple books including The Ultimate Guide to Instagram for Business and The No BS Guide To Direct Response Social Media Marketing. Kim is also the behind-the-scenes secret weapon of some of the biggest names in business including Kevin OLeary from Shark Tank, Dan Kennedy, Profit First Author Mike Michalowicz, Harley-Davidson, Hilton Hotels, and High Point University, among others. She has spoken on stages beside some of the worlds leading thought leaders including Tony Robbins, Grant Cardone, Barbara Corcoran and Gary Vaynerchuk. She lives in Atlanta GA.