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This book makes a significant contribution to management science through its thoughtfully structured approach.



This innovative research monograph explores the nuanced relationship between artificial intelligence, trust dynamics, and value creation in modern organizations.

Drawing on rich theoretical foundations and careful empirical analysis, the authors survey how AI technologies are reshaping our understanding of trust and value creation in organizational settings, offering fresh perspectives on these evolving phenomena. This book makes a significant contribution to management science through its thoughtfully structured approach. The authors first develop a sophisticated theoretical framework examining AI’s influence on management practices and trust mechanisms, then present compelling empirical evidence on trust-based value creation. Their findings illuminate the subtle interplay between human trust, AI-enabled systems, and value creation processes in contemporary business models, supported by robust qualitative and quantitative research.

This scholarly work speaks to academics, researchers, and doctoral candidates in management science, information systems, and organizational behavior. It holds particular relevance for those studying organizational transformation, trust dynamics, and the evolution of AI-influenced business models. The book’s theoretical depth and empirical insights also make it an invaluable resource for postgraduate students specializing in technology management and organizational studies who seek to understand these emerging organizational dynamics.

Introduction
1. Artificial Intelligence in Contemporary Management
Contexts
2. Results and Practical Conclusions from the Study of the Use of AI
3. AI-Driven Business Models
4. Value Creation in AI-Driven Business Models
5. Interpersonal Perspectives on Trust in Business Models
6. AI-Driven
Perspectives on Trust in Business Models
Marlena Grabowska is an Associate Professor of Management at Czestochowa University of Technology, Poland.

Iwona Otola is an Associate Professor of Management in the Department of Entrepreneurship at the University of Economics in Katowice, Poland.

Magdalena Rzemieniak is an Associate Professor of Management at Lublin University of Technology, Poland.