(Ilmumisaeg: 04-Oct-2024, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040151365)
This book analyzes crisis communication in Asia, focusing on how culture (broadly defined) plays a central role in the way a crisis develops and is resolved.Using the case study method, this book offers the reader glimpses of the variety of cultures...Loe edasi...
(Ilmumisaeg: 04-Oct-2024, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040151419)
This book analyzes crisis communication in Asia, focusing on how culture (broadly defined) plays a central role in the way a crisis develops and is resolved.Using the case study method, this book offers the reader glimpses of the variety of cultures...Loe edasi...
(Ilmumisaeg: 21-Oct-2019, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781351700405)
In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both a...Loe edasi...
(Ilmumisaeg: 21-Oct-2019, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781351700412)
In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both a...Loe edasi...
Krishnamurthy Sriramesh, Ansgar Zerfass, Jeong-Nam Kim
(Ilmumisaeg: 07-Jun-2013, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781136159251)
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters,...Loe edasi...
Krishnamurthy Sriramesh, Ansgar Zerfass, Jeong-Nam Kim
(Ilmumisaeg: 07-Jun-2013, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781136159268)
Public Relations and Communication Management serves as a festschrift honoring the work of public relations scholars James E. Gruning and Larissa A. Grunig. Between them, the Grunigs have published 12 books and more than 330 articles, book chapters,...Loe edasi...
(Ilmumisaeg: 04-May-2012, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781136514449)
Culture and Public Relations explores the impact of culture – societal and organizational – through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the...Loe edasi...
(Ilmumisaeg: 04-May-2012, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781136514456)
Culture and Public Relations explores the impact of culture – societal and organizational – through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the...Loe edasi...
(Ilmumisaeg: 08-Jan-2009, PDF+DRM, Kirjastus: Taylor and Francis, ISBN-13: 9780203889374)
Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Expanded and Revised Edition extends the discussion in the first volume on the history, development, and curre...Loe edasi...
Introduction Sriramesh, Van Ruler & Zerfass Krishnamurthy Sriramesh, Betteke van Ruler & Ansgar Zerfass One could make a reasonable argument that public relations is an ancient practice (going back millennia) although it has been popularly perceived...Loe edasi...
