Data-driven marketing is a huge aspect of any modern-day marketing plan, but balancing customers privacy concerns with the latest innovations can be a complex challenge. When done right, data-driven marketing can build customer trust for sustainable...Loe edasi...
Anton Didenko, Natalia Jevglevskaja, Ross P. Buckley
Sari: Routledge Focus on Economics and Finance
(Ilmumisaeg: 15-Feb-2024, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040023112)
The proliferation of open banking and open finance regimes across the globe demonstrates an ever-increasing interest of policymakers in empowering customers to take control of their data through innovative data sharing frameworks. These frameworks mo...Loe edasi...
Anton Didenko, Natalia Jevglevskaja, Ross P. Buckley
Sari: Routledge Focus on Economics and Finance
(Ilmumisaeg: 15-Feb-2024, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781040023143)
The proliferation of open banking and open finance regimes across the globe demonstrates an ever-increasing interest of policymakers in empowering customers to take control of their data through innovative data sharing frameworks. These frameworks mo...Loe edasi...
Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa
Sari: Mastering Business Analytics
(Ilmumisaeg: 07-Nov-2021, PDF+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781000465464)
This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its s...Loe edasi...
Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa
Sari: Mastering Business Analytics
(Ilmumisaeg: 07-Nov-2021, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781000465518)
This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and our world is useless without plans and strategies that are designed to cope with its s...Loe edasi...
(Ilmumisaeg: 08-Mar-2019, EPUB+DRM, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781119446019)
Use Adobe Analytics as a marketer not a programmer! If youre a marketer in need of a non-technical, beginners reference to using Adobe Analytics, this book is the perfect place to start. Adobe Analytics For Dummies arms you with a basic knowledge...Loe edasi...
(Ilmumisaeg: 28-Feb-2019, PDF+DRM, Kirjastus: John Wiley & Sons Inc, ISBN-13: 9781119446002)
Use Adobe Analytics as a marketer not a programmer! If youre a marketer in need of a non-technical, beginners reference to using Adobe Analytics, this book is the perfect place to start. Adobe Analytics For Dummies arms you with a basic knowledge...Loe edasi...
(Ilmumisaeg: 08-Jan-2016, EPUB+DRM, Kirjastus: Taylor & Francis Ltd, ISBN-13: 9781317561910)
Our newly digital world is generating an almost unimaginable amount of data about all of us. Such a vast amount of data is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organisations...Loe edasi...
