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E-raamat: Communicating with Data Visualisation: A Practical Guide

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  • Formaat: 368 pages
  • Ilmumisaeg: 03-Nov-2021
  • Kirjastus: Sage Publications Ltd
  • Keel: eng
  • ISBN-13: 9781529766370
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Communicating with Data Visualisation: A Practical GuideSuurem pilt
  • Formaat: 368 pages
  • Ilmumisaeg: 03-Nov-2021
  • Kirjastus: Sage Publications Ltd
  • Keel: eng
  • ISBN-13: 9781529766370
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This book offers a four-step framework for transforming data into innovative, persuasive visualisations that will appeal to different audiences.

How can you transform a spreadsheet of numbers into a clear, compelling story that your audience will want to pass on? This book is a step-by-step guide to bringing data to life through visualisations, from static charts and maps to interactive infographics and motion graphics.

Introducing a four-step framework to creating engaging and innovative visualisations, it helps you to:
·       Find the human stories in your datasets
·       Design a visual story that will resonate with your audience
·       Make a clear, persuasive visual that represents your data truthfully
·       Refine your work to ensure your visual expresses your story in the best possible way.

This book also includes a portfolio of best-practice examples and annotated templates to help you choose the right visual for the right audience, and repurpose your work for different contexts.

Arvustused

This is an enjoyable and informative read from four premier data visualisation experts. Grounded in their award-winning practice and teaching, the authors offer concrete strategies and a wealth of examples for anyone wishing to create intuitive and engaging data visualisations.  -- Penny Sheets Thibaut The book is a refreshingly witty guide to data visualisation that entertains while it educates. It offers a clear and easy to follow process illustrated through a dizzying range of examples. Its a great combination of design principles and real-world lessons learnt through actual projects. Fun, accurate, erudite and teeming with useful nuggets of information - very much like some of their best data visualisations! -- Emma Whitehead

Discover your online resources vii
Acknowledgements ix
About the authors xi
Introduction: Notes from the Underground 1(8)
Part I The Data Visualisation Process
9(274)
1 Find, design, make, refine
11(26)
2 A spectrum of right answers
37(38)
3 Find
75(20)
4 Designing static graphics
95(34)
5 Making static graphics
129(52)
6 An introduction to interactive stories
181(12)
7 Designing motion graphics
193(12)
8 Making motion graphics
205(14)
9 Designing interactive infographics
219(24)
10 Making interactive infographics
243(16)
11 Refine
259(18)
12 Resources
277(6)
Part II Finding the Right Chart For Your Story
283(60)
References 343(4)
Index 347
Adam Frost has taught the Guardians data visualisation masterclass for the last 10 years. He has created infographics for the Guardian, the New Statesman, the BFI and a range of corporate clients. He has also written a series of award-winning infographic factbooks for children. He is currently Content Director at Add Two Digital.

Tobias Sturt has taught the Guardians data visualisation masterclass for the last 10 years. He has been working in digital storytelling for almost three decades in all kinds of media, from web to TV to games to infographics. He is currently the Creative Director of Add Two Digital. Jim Kynvin is an award-winning infographic designer. He spent over a decade designing at the Guardian. He now designs for some of the UKs best-known brands, including John Lewis, IKEA and Google. Sergio Fernández Gallardo has been a graphic designer for almost two decades. His work on Nestles CSV project won a Digital Communication Award in 2015. His WPP BrandZ Top 100 most valuable brands graphic was shortlisted for an Information is Beautiful Award in 2013. His own work has appeared on the Guardian website and in a range of other publications.
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