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E-raamat: Consumer Protection, Automated Shopping Platforms and EU Law

  • Formaat: PDF+DRM
  • Sari: Markets and the Law
  • Ilmumisaeg: 10-Sep-2019
  • Kirjastus: Routledge
  • Keel: eng
  • ISBN-13: 9781317052845
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  • Formaat: PDF+DRM
  • Sari: Markets and the Law
  • Ilmumisaeg: 10-Sep-2019
  • Kirjastus: Routledge
  • Keel: eng
  • ISBN-13: 9781317052845

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This book examines agent technology in ecommerce from a consumer protection angle to assess whether EU law contains adequate safeguards against the risks associated with its use. It concentrates on four agent types that assist the consumer while going through the online buying process and in particular, in finding products, making purchase decisions and concluding contracts online: notification, recommendation, comparison and contracting agents. It is held that these software agents are not bad or risky per se: the source of these risks is often certain unacceptable practices employed by agent providers while making the agents available for use by consumers. The book identifies and practically illustrates these risks based on actual such practices. It explains possible legal solutions and assesses the effectiveness of existing safeguards, concluding that the relevant EU legal response is not fully satisfactory: The book also suggests legislative amendments for improving the ability of the relevant legal framework adequately to respond to the needs of the introduction of agent technology in e-commerce.
Preface ix
1 Introduction
1(18)
1.1 Setting the scene
1(4)
1.2 Shopping agents and automated marketplaces worthy of legal examination
5(2)
1.3 Methodology
7(1)
1.4 Explaining shopping agents and automated marketplaces
8(6)
1.4.1 Explaining shopping agents
8(3)
1.4.2 Explaining automated marketplaces
11(3)
1.5 Rislzs and legal issues: categorization
14(5)
2 Information-related risks: Bad purchase decisions and frustration of consumer expectations
19(57)
2.1 General
19(1)
2.2 Marketing representations and information on limitations and characteristics: illustrating the risks
19(12)
2.2.1 Marketing representations
19(1)
2.2.2 Information on limitations and other characteristics
20(11)
2.3 Marketing representations and information on limitations and characteristics: the EU legal response
31(21)
2.3.1 General
31(1)
2.3.2 E-Commerce Directive (ECD)
32(4)
2.3.3 Consumer Rights Directive (CRD) and Services Directive (SD)
36(7)
2.3.4 Unfair Commercial Practices Directive (UCPD)
43(8)
2.3.5 Legal response to the issues pertinent to marketing representations and information on limitations and odier characteristics: concluding remarks
51(1)
2.4 Purchase-related information provided and considered on the relevant platforms: illustrating the risks
52(3)
2.5 Purchase-related information provided and considered on the platforms: the legal response
55(21)
2.5.1 Shopping agents
55(7)
2.5.2 Automated marketplaces
62(12)
2.5.3 Legal response pertaining to purchase-related information provided and considered on the platforms: concluding remarks
74(2)
3 Unreliable transactions and traditional fraud risks
76(34)
3.1 General
76(1)
3.2 Unreliable transactions and traditional fraud: illustrating the risks
76(3)
3.3 Unreliable transactions and traditional fraud rislis: the EU legal response
79(28)
3.3.1 Introductory remarks
79(1)
3.3.2 The E-Commcrcc Directive (ECD)
80(12)
3.3.3 Liability and safety-related Directives
92(2)
3.3.4 Unfair Commercial Practices Directive (UCPD)
94(3)
3.3.5 Second Payment Services Directive (PSD2)
97(10)
3.4 Unreliable transactions and traditional fraud: concluding remarks
107(3)
4 Risks relating to data protection (and privacy) on automated marketplaces
110(38)
4.1 General remarks (and the relationship between data protection and transactional security)
110(1)
4.2 Data protection (and privacy): illustrating the risks and an appropriate legal response
111(3)
4.3 User confidentiality (data protection risks): the EU legal response
114(32)
4.3.1 General remarks
114(1)
4.3.2 Is it personal data
115(1)
4.3.3 Are they data controllers and/or processors?
116(10)
4.3.4 The data protection obligations under the EU data protection legal regime
126(9)
4.3.5 Overseeing providers of privacy credentials and encouragement of merchant participation in self-regulatory schemes
135(11)
4.4 Concluding remarks
146(2)
5 Risks to data integrity, data authentication and non-repudiation (transactional security)
148(26)
5.1 General remarks
148(1)
5.2 Illustrating the `transactional security' risks inherent in automated marketplaces and the appropriate legal response
148(4)
5.3 Transactional data' security risks associated with automated marketplaces-the EU legal response
152(20)
5.3.1 General remarks
152(1)
5.3.2 An early soft transactional security approach in a contractual context
152(1)
5.3.3 A stronger security approach
153(19)
5.4 Concluding remarks
172(2)
6 Automated-contract validity and contractual liability in cases of mistaken contracts
174(19)
6.1 General remarks
174(1)
6.2 Automated-contract validity: illustrating the issue
174(2)
6.3 Possible legal approaches for solving the validity issue
176(7)
6.3.1 General
176(1)
6.3.2 The `legal fiction' and `relaxation of intention' approaches
176(3)
6.3.3 The `legal personality' and `agency' approaches
179(2)
6.3.4 The EU legal response towards the contract validity issue
181(2)
6.4 Liability in cases of mistaken (or unintended) contracts
183(8)
6.4.1 Malfunction-caused mistaken contracts: the EU legal response
183(5)
6.4.2 Consumer-caused mistaken contracts
188(3)
6.5 Concluding remarks
191(2)
7 Defective or damage-causing platform services and damage recoverability
193(19)
7.1 General remarks
193(1)
7.2 Types and/or sources of damage and the existence of a relevant liability regime
194(15)
7.2.1 Privacy-related damage
194(2)
7.2.2 Monetaiy damage resulting from identity fraud
196(2)
7.2.3 The recoverability of odier types of damage
198(11)
7.3 Concluding remarks
209(3)
8 Conclusion
212(18)
8.1 General
212(1)
8.2 Risks and issues associated with shopping agents and automated marketplaces
212(4)
8.3 The EU legal landscape within which the legal response has been searched for
216(2)
8.4 The EU legal response towards the risks and issues associated with shopping agents and automated marketplaces
218(10)
8.5 Overall conclusions
228(2)
Bibliography 230(35)
1 Legislation
230(3)
1.1 European Union
230(2)
1.2 Great Britain
232(1)
1.3 United States of America
233(1)
2 Case law
233(1)
2.1 European Union
233(1)
2.2 Germany
234(1)
2.3 Great Britain
234(1)
2.4 Ireland
234(1)
2.5 Singapore
234(1)
2.6 United States of America
234(1)
3 Governmental and other official publications
234(6)
4 Web pages and online business reports and releases
240(3)
5 Books, articles, studies, reports, academic projects and other
243(22)
Index 265
Christiana N. Markou is an Assistant Professor of the School of Law, European University Cyprus and a practicing lawyer, founding partner of N.Markou & Co LLC, a Cyprus-based law firm.