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E-raamat: Digital Genres for Academic and Professional Communication: Mapping Research and Practice

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This edited volume represents a collection of empirical research on essential topics in ESP, advancing our understanding of digital genres in a cohesive manner.

It contains 13 original contributions that offer wide coverage of the most influential theoretical frameworks and methodological advances in researching and teaching digital genres in academic and professional contexts. The chapters are authored by specialists from diverse fields, including corpus linguistics, genre analysis, critical discourse analysis, social semiotics, and ESP pedagogy. The volume comprehensively covers both academic and professional digital genres, ranging from research results announcements, video abstracts, video highlights, digital posters or Open Access dissertations to blogs, tourism websites, online annual reports, digital manuals for aviation, and online doctor–patient consultations. Fostering engaging discussions, some chapters examine digital genres in contrast to traditional ones, while others provide a cross-linguistic perspective. Evidence is derived from the application of multiple interdisciplinary perspectives and methods (qualitative and quantitative). Innovative pedagogical approaches to teaching digital genres, such as collaboration between practitioners, or collaborative learning are also illustrated.

The primary audience for this book comprises ESP researchers, scholars, instructors, teacher trainers, and language educators involved in preparing future citizens for academic and professional communication in a digital world.



This edited volume represents a collection of empirical research on essential topics in ESP, advancing our understanding on digital genres in a cohesive manner.

Arvustused

"It is an outstanding collection of insightful and engaging multiperspective accounts of digitally mediated genres from academic as well as professional practice. The edited volume brings together a diverse range of scholars from different disciplines and frameworks reflecting on and unfolding the complexities of disciplinary and professional actions. It is an innovative addition to genre studies with focus on digital media."

-Vijay K Bhatia, Adjunct Professor, City University of Hong Kong, Hong Kong

"Emerging from the Digital Genres and Open Science project and the AELFE-LSPPC7 conference, this volume brings together current scholarship examining how digitally mediated forms are taken up in academic and professional settings. The collection places these contributions in relation to broader research and pedagogical conversations shaping work in this area."

- Christine Feak, Lecturer, University of Michigan, US

Part I Theorising digital genres,
Chapter
1. Digital genres in ESP:
Theoretical and practical issues Oana Maria Carciu, Rosana Villares,
Chapter
2. Exploring digital genre analysis in LSP: A key thematic lemma-based
approach Alejandro Curado Fuentes, Part II Exploring digital genres in
academic contexts,
Chapter
3. Research results announcements online: Actors
and genres in the processes of parallel knowledge entextualisation Krystyna
Warcha,
Chapter
4. Digital journal submission invitations: Multimodality,
discourse, and journals statusTatyana Yakhontova,
Chapter
5. Comparing the
written and the video abstract: The impact of multimodality on metadiscourse
choice Olga Dontcheva-Navratilova,
Chapter
6. A corpus-based multimodal
analysis of Open Access dissertations: The impact of discipline and language
Flor de Lis González-Mujico, David Lasagabaster, Part III Exploring digital
genres in professional contexts,
Chapter
7. Digital emergency management
posters in the context of pandemic communication Francisco Miguel
Ivorra-Pérez, Rosa Giménez-Moreno,
Chapter
8. Unsure of the next step in
care: A genre analysis of patients questions in digital medical
consultations Stevan Mijomanovi,
Chapter
9. Digital annual reports of
financial institutions: An analysis of credibility and persuasion on a global
scale Sophia Kaltenecker,
Chapter
10. Framing facilitation and causation in
aircraft maintenance manuals: A case study of the A330 manual Meng Ye, Eric
Friginal, Malila Prado, Daniela Terenzi,
Chapter
11. The liminal language of
promotion in dark tourism: A corpus-driven Critical Genre Analysis
methodology Marian Alesón-Carbonell, Part IV Pedagogical applications of
digital genres,
Chapter
12. Fostering multimodal literacy using Video
Highlights: A collaborative approach to pedagogy in EME and ESP settings
Nuria Edo-Marzá, Vicent Beltrán-Palanques,
Chapter
13. From brochures to
blogs: Opportunities and challenges in implementing a digital genre in
English for Tourism Balbina Moncada-Comas, Irati Diert-Boté, Index
Oana Maria Carciu is Associate Professor at the University of Zaragoza, Spain. She is affiliated with the Institute for Biocomputation and Physics of Complex Systems (BIFI), in the Digital Science Lab research line.

Rosana Villares is Assistant Professor of English for Specific Purposes at the University of Zaragoza, Spain. She is affiliated with the Institute for Biocomputation and Physics of Complex Systems (BIFI), in the Digital Science Lab research line. She holds a PhD in English Studies, for which she received the Enrique Alcaraz Award, granted by the European Association of Languages for Specific Purposes (AELFE).