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E-raamat: Disaster Communications in a Changing Media World

3.83/5 (18 hinnangut Goodreads-ist)
(National Communications Director, Sierra Club), (Principal, Bullock & Haddow LLC, Senior Fellow, Disaster Resilience Leadership Institute, Tulane University, New Orleans, LA, USA)
  • Formaat: EPUB+DRM
  • Ilmumisaeg: 15-Oct-2022
  • Kirjastus: Butterworth-Heinemann Inc
  • Keel: eng
  • ISBN-13: 9780323984775
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Disaster Communications in a Changing Media WorldSuurem pilt
  • Formaat: EPUB+DRM
  • Ilmumisaeg: 15-Oct-2022
  • Kirjastus: Butterworth-Heinemann Inc
  • Keel: eng
  • ISBN-13: 9780323984775
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Disaster Communications in a Changing Media World, Third Edition provides valuable information for navigating these priorities in the age of evolving media. The emergence of new media like the Internet, email, blogs, text messaging, cell phone photos, and the increasing influence of first informers are redefining the roles of government and media. The tools and rules of communications are evolving, and disaster communications must also evolve to accommodate these changes and exploit the opportunities they provide. This book illuminates the path to effective disaster communication, including the need for transparency, increased accessibility, trustworthiness and reliability, and partnerships with the media.
  • Includes case studies from recent disaster events
  • Demonstrates how to use blog posts, text messages, and cell phone cameras, as well as government channels and traditional media, to communicate during a crisis
  • Examines current social media programs conducted by FEMA, the American Red Cross, state and local emergency managers, and the private sector
  • Explores how social media has emerged as a force in disaster communications
Disasters are changing rapidly and so are disaster communications xi
1 The changing media world
1(20)
Causes and consequences of the changing media world
2(9)
A case in point: COVID and the spread of misinformation
11(7)
Conclusion
18(1)
References
18(3)
2 Communications revolutions and today's news consumption and production trends
21(18)
Communication innovations lead to profound change
21(3)
Where do Americans get their news?
24(2)
Mobile phone ownership over time
26(1)
Internet use over time
27(1)
Social media use over time
28(2)
Demographic profiles and party of regular social media news users in the United States
30(1)
Television
30(3)
Time adults spend on media continues to climb
33(1)
How the media covers disasters: three fundamentals
34(1)
Using live blogging
34(1)
Making it visual
34(2)
Managing misinformation
36(1)
Conclusion
37(1)
References
37(2)
3 Technology is driving changes in disaster communications
39(16)
Social media
39(1)
Social media and the public
39(1)
Social media in the newsroom
40(1)
Social media and disaster communications
41(2)
Social media features designed for use during disasters
43(1)
New and old technologies that support disaster communications
44(1)
Immersive technologies
44(7)
Conclusion
51(1)
References
52(3)
4 Disaster coverage past and present
55(20)
How did this evolution occur?
55(1)
New tools and new technologies profoundly change how disasters are covered---and who covers them
56(1)
The emergence of social media as a disaster communications tool
57(1)
The Asian tsunami (2004)
57(1)
The London transit bombings (2005)
58(1)
Hurricane Katrina (2005)
58(1)
California Wildfires (2007)
59(1)
Virginia Tech Shootings (2007) and Northern Illinois University (NIU) Shootings (2008)
59(1)
Myanmar cyclone and China's Sichuan Earthquake (2008)
60(1)
Haiti Earthquake (2010)
61(1)
Tuscaloosa and Joplin Tornados (2011)
61(1)
Hurricane Sandy (2012)
62(1)
Boston Marathon Bombings (2013)
63(1)
Western Drought (2013--22)
64(2)
Hurricane Harvey (2017)
66(3)
Hurricane Ida (2021)
69(2)
Conclusion
71(1)
References
72(2)
Further reading
74(1)
5 Communications: The critical function
75(22)
Mission
77(1)
Fundamentals of a successful communications strategy
77(3)
Fundamental: build communications partnerships
80(1)
Identify trusted community leaders who can facilitate communications in disadvantaged neighborhoods
80(1)
Work with all media---traditional and social
81(2)
Fundamental: invest in communications staff, training, and technology
83(1)
Hire and maintain professional staff
84(1)
Invest in ongoing training for staff
84(1)
Invest resources in communications
84(1)
Bring communications staff to the table
84(1)
Run all decisions through the communications filter
84(1)
Develop communication strategies to support operations
85(1)
Create communications strategies to promote plans
85(1)
Secure media training for yourself and staff
85(1)
Fundamental: collect and analyze information to gain situational awareness
85(1)
Invest in information collection
86(1)
Invest in information management
86(1)
Use only confirmed information
86(1)
Make decisions based on good information
87(1)
Fundamental: deliver timely and accurate information
87(1)
Work on your audience's schedule and not your own
87(1)
Recognize language and cultural differences among your audiences
88(1)
Respect functional and access needs populations and take action to meet their specific communications needs
89(1)
Be the central source of information for the media and the public
89(1)
Be available and accessible to the media
89(1)
Be consistently accessible to the media
89(1)
Assure the audience who is in charge
90(1)
Share information
90(1)
Be empathic
90(1)
Be accountable
90(1)
Do not lie
90(1)
Do not talk about what you do not know
90(1)
Do not talk about actions of other organizations
91(1)
Do not make promises you cannot keep
91(1)
Be informed
91(1)
Be consistent
91(1)
Acknowledge the conversation
91(1)
Focus on performance
92(1)
Do not hold onto information---share it
92(1)
Conduct regular updates
92(1)
Conduct special updates when new information emerges
92(1)
Make the incident commander available to the media
92(1)
Work with elected and appointed officials
93(1)
Support your public information officer
93(1)
Make technical staff available to the media
93(1)
Include officials from other emergency agencies
94(1)
Provide safe access to the disaster site
95(1)
Conclusion
95(1)
References
95(2)
6 Application of communications fundamentals to all four phases of emergency management
97(22)
Communications fundamentals
98(1)
Mitigation
98(3)
Preparedness programs and actions
101(8)
Social media data prepares emergency managers for the next disaster
109(1)
Response
110(5)
Recovery
115(2)
Conclusion
117(1)
References
117(2)
7 Disaster communications audiences
119(10)
The public
120(5)
Elected officials and community leaders
125(1)
Partners and stakeholders
126(1)
Traditional media and social media
127(1)
Conclusion
128(1)
References
128(1)
8 How to adapt to the changing media environment
129(16)
Social media as a critical and indispensable element in disaster and crisis communications
129(1)
Media relations 101
130(1)
Tips for interacting with the media and the public
130(1)
Getting emergency information to---and from---the media
130(1)
Social media
130(4)
Working with reporters
134(3)
Press conferences and briefings
137(1)
Using visuals
137(1)
Handouts
137(1)
Reality check
138(1)
Keys to all successful media outreach
139(1)
Interview tips
140(1)
Appearing on television
141(2)
References
143(2)
9 Four case studies
145(28)
Texas winter storm case study
145(4)
References
149(1)
Wildfires case study
150(1)
Making the link: faster climate change, worse wildfires
150(2)
A fast-growing volume of research connecting climate change and wildfires
152(1)
The rise of "attribution science"
152(2)
The end of false equivalency by journalists
154(1)
References
154(1)
Covid case study
155(1)
Effective communications was needed to manage all phases of the pandemic
156(2)
Reasons that pandemic communications failed
158(4)
References
162(1)
Hurricane Katrina --- Hurricane Ida case study
163(1)
Hurricane Katrina
163(2)
Excerpt from the U.S. Senate report on Katrina response
165(1)
Hurricane Ida
166(2)
NOHSEP Social Media and Text Alerting
168(3)
References
171(2)
10 Building an effective disaster communications capability in a changing media world
173(20)
Introduction
173(1)
A communication plan
174(9)
Information coming in
183(2)
Information going out
185(1)
Messengers
186(1)
Staffing
187(1)
Training and exercises
188(1)
Monitoring, updating, and adapting
189(1)
Resources
190(1)
Conclusion
191(1)
References
191(2)
Index 193
George Haddow currently serves as Senior Fellow at the Disaster Resilience Leadership Academy (DRLA) at Tulane University in New Orleans, LA and previously served as an Adjunct Faculty and Research Scientist, Institute for Crisis, Disaster and Risk Management, George Washington University in Washington, DC. at Prior to joining academia, Mr. Haddow worked for eight years in the Office of the Director of the Federal Emergency Management Agency (FEMA) as the White House Liaison and the deputy Chief of Staff. He is a founding partner of Bullock & Haddow LLC, a disaster management consulting firm.

Kim Haddow is the president of Haddow Communications in New Orleans a company specializing in strategic media planning, messaging, and developing research-driven media content, branding and advertising materials for non-profits. Clients have included: the Rockefeller Family Fund, Sierra Club, Make It Right Foundation, U.S. State Department, Public Campaign, and the Trust for Americas Health. Haddow also worked for eight years at Greer, Margolis, Mitchell, Burns (GMMB), a Washington, DC- based media consulting firm, advising political campaigns and non-profits. Haddow began her career at WWL-AM in New Orleans where she managed the news department
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