This book explores and elaborates on the concept of "heritage tourism" and its implications for the tourism industry worldwide. Dynamics of Heritage Management and Tourism Development: Trends, Practices and Approaches is an anthology of conceptual analysis, its implications using a number of case studies, and research analysis on heritage management with community involvement for tourism development. The book also emphasizes the responsibility for regulating the dynamics of historic tourism on the individual rather than the government level.
The book is unique in that it offers a thorough assessment of the literature on heritage management in order to highlight the significance of conserving and promoting tangible and intangible cultural assets for sustainable tourism development. It also seeks to provide direction for destinations experiencing problems with heritage management and for developing new tourism destinations. The book provides in-depth knowledge by covering dynamics from traditions to digitization. The chapters focus on what is acquired from previous generations, both material and immaterial, and what constitutes a cultural heritage. Topics covered include changing dynamics of heritage management through sustainability, challenges in conservation of architectural heritage, tourism development in urban areas, digitization as a tool for conservation and sustainability, and more. The book makes extensive use of case studies to demonstrate the strategies and impacts related to heritage tourism in different countries.
The book will be of interest to professors and researchers in the field of heritage management, tourism management, and conservation of heritage resources as well as for policymakers, administrators, and tourism promoters as a guideline and roadmap.
Details "heritage tourism" and its implications for the tourism industry worldwide. Focuses on what is acquired from previous generations, both material and immaterial, and what constitutes a cultural heritage. Topics include changing dynamics of heritage management through sustainability, and more.
SECTION I: CHANGING DYNAMICS OF HERITAGE MANAGEMENT AND SUSTAINABLE
TOURISM
1. Changing Dynamics of Heritage Management through Sustainability
2.
Interpretation as a Management Tool for Birdwatching Tourism Sites: The Case
of the Arena Blanca Reserve, Alto Mayo, Perú
3. Challenges in Conservation of
Architectural Heritage and Tourism Development in Urban Areas: A Case Study
in Ho Chi Minh City, Vietnam
4. Digitization as a Tool for Conservation and
Sustainability of the Built Heritages: A Distant Dream or an Existing
Reality?
5. The Evolution of the Image of Andalusia in Tourism: From the
Foreign Vision to the Integration of the Romantic Cliché in Contemporary
Promotional Activity
6. Tîrthadarana: Pilgrimage-Centric Construct and
Reconstruct of Varanasi/Kâî
7. Heritage Management and Tourism Development
Strategies in Tamil Nadu SECTION II: BRANDING AND MARKETING OF HERITAGE
TOURISM PRODUCTS
8. World Heritage Sites in the Tourist Destinations Known as
"Pueblos Mágicos" (Magic Towns)
9. The Potential of Military Tourism for
Peace Fostering and Sustainable Heritage Management
10. "I Am a Central
Museum": A Smartphone Application for Filling the Gap Between History and
Visitors SECTION III: SOCIAL CULTURAL ASPECTS OF HERITAGE MANAGEMENT AT
TOURIST DESTINATIONS
11. Ethnic-Based Heritagization and Interpretation of
Past Cultural Legacies in Ethiopia: Its Discourse and Impacts
12. Stakeholder
Collaboration for Sustainable Tourism Development at Cham Communitys
Living-Sacred Sites in Vietnam: A Living Heritage Approach
13. Preserving
Intangible Cultural Heritage of the Khasi Indigenous Community of Meghalaya
Through the Nongkrem Dance Festival: An Event Tourism Destination Perspective
Surabhi Srivastava, PhD, has 18 years of teaching experience in heritage tourism marketing and management. She is an Associate Professor at the Om Kothari Institute of Research and Management, Kota, Rajasthan, India. She has organized workshops, seminars, and presentations and has contributed as the author of four books (national publications) and editor of two books (international publications) on heritage tourism. She has been awarded first prizes for her research and also received the Global Women Inspiration Award (2022) for exploring tribal tourism, nature tourism, and agri-tourism for community development. She holds an MBA and a PhD (both in Tourism) from the University of Lucknow, India, and a PDF (Tourism) from the University of Kota, India.
Ruchika Kulshrestha, PhD, is an Assistant Professor at the Institute of Business Management at GLA University Mathura, India. Her research interest pertains to heritage tourism, destination management, tourism marketing, and tourist behavior. She has published her research in international Scopus-indexed journals and has also presented papers at international conferences. She is actively involved in organizing faculty development programs. Her articles are published in the Economic Times, Travel Daily News, and other magazines. She chaired a session at IIM Kashipur and DSMS Durgapur, among others. She has received various awards for her contribution to tourism education. She earned her PhD (Tourism) from Jiwaji University, MBA (Tourism) from IIPS Indore, and is qualified in UGC NET (Tourism Management).
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