This book explores the journey of entrepreneurship, from idea to reality, and outlines the different stages associated with starting an innovative business. As well as being a step-by-step guide to where an idea comes from and how it can be transformed into a business, the book also reviews the practical tools that can be used to harness creativity in entrepreneurial settings.
The book is designed to develop general awareness of the entrepreneurial mindset and business start up skills. Taking the reader on a journey from how an idea is incepted, developed and turned into a business, the book shows how to build enterprises and how to find creative and innovative solutions for challenging problems. It aims to introduce readers to the key issues and ideas involved in business start ups, and help them understand the various challenges facing the entrepreneur, as well as how to find and implement creative solutions to these challenges.
An essential read for current and aspiring entrepreneurs, business start ups, and students and lecturers on courses in entrepreneurship, business start up and consultancy, Entrepreneurship, Innovation and Consultancy is a vital and practical guide for anyone engaged in starting a new business and who wants to discover more about transforming their business idea into a reality.
This book explores the journey of entrepreneurship, from idea to reality, and outlines the different stages associated with starting an innovative business, whilst also reviewing the practical tools that can be used to harness creativity in entrepreneurial settings.
Introduction
1. Conceptualisation of Ideas
2. Idea Transformation and
Market Research
3. Anticipating Challenges and Hedging Risks
4. Business
Model and Value Proposition
5. Vision, Mission, Goals and Culture
6.
Leadership and Management
7. Strategising: Between Market Entry and
Got-To-Market Strategies
8. Financing a New Venture and Selling to Investors
9. Problem Diagnosis, Problem-Solving Strategies, and Exit Strategies
Wael Saghir, PhD, is an award-nominated consultant and business transformation specialist whose leadership has driven measurable impact across organisations and communities. He spearheaded organisational restructuring and strategic growth, achieving over 1,450% expansion for a London-based consultancy while sustaining a 98% client satisfaction rate.
He co-directs the Digital Culture, Finance and Ecological Sustainability Think Tank at the Global Research Network, collaborating with various partners and stakeholders to address the complexities of digital transformation and sustainability worldwide. His research and policy contributions have been cited by global consultancy groups, archived by governmental and international agencies, and integrated into academic curricula.
Dr Saghir currently serves as Course Director for the MSc International Business Management at London South Bank University and is a Consulting Professor to leading institutions in the US and UK. He is recognised for redesigning postgraduate programmes to achieve record student satisfaction and for mentoring the next generation of entrepreneurs and business leaders. His accolades include multiple national award nominations in business, education, and innovation. He is the recipient of the Bridging Cultures Award and is regularly invited to speak at major international conferences.
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