E-raamat: Fundamentals of Creative Photography

The Fundamentals of Creative Photography offers a comprehensive introduction to the exciting world of applied creative photograhy. The structure of the book takes the reader from the theoretical underpinnings of photography - always prividing an explantion of how the technical aspects are used expressively - to the practical and professional fulfilment of a working brief. The book concerns itself with images that are to be used, not those created solely for self-expression.The Fundamentals of Creative Photography gives a unique insight into professional working practices in the creative imaging industries. It is an ideal introductory text for anyone looking for a work placement in the industry or those studying or teaching professional practice modules within a lens-based visual arts degree or further education course. Those who have come into the industry through other routes will also find the book packed with supportive information. The Fundamentals of Creative Photography offers a comprehensive introduction to the world of applied creative photography. It explores the basic principles that underpin photography, and guides the reader though the practical considerations involved in executing the perfect shot. The book is concerned with photography in a professional context – images that are to be used in the fulfilment of a brief, rather than those created solely for self-expression. Creativity is important, but must be focused on meeting the client’s needs. As such, the Fundamentals of Creative Photography deals in practical advice for photographers as working image-makers, from the importance of communication to useful industry information and advice. It includes guidance on acquiring and developing new skills, the practice of self-promotion and self-administration, and a discussion of the image workflow. The Fundamentals of Creative Photography offers a comprehensive introduction to the world of applied creative photography. It explores the basic principles that underpin photography, and guides the reader though the practical considerations involved in executing the perfect shot. The book is concerned with photography in a professional context - images that are to be used in the fulfilment of a brief, rather than those created solely for self-expression. Creativity is important, but must be focused on meeting the clients needs. As such, the Fundamentals of Creative Photography deals in practical advice for photographers as working image-makers, from the importance of communication to useful industry information and advice. It includes guidance on acquiring and developing new skills, the practice of self-promotion and self-administration, and a discussion of the image workflow.